On today's episode, Rich sits down with Ryan Magin -- a video creator who has garnered over 500 million views across TikTok, IG Reels, and YouTube Shorts. As the founder of Viral Editz, his media company has produced thousands of TikTok videos, each surpassing 1 million views, resulting in $3 million in revenue. He currently manages a diverse clientele of 18 brands and A-list creators, with his team consistently creating and posting over 100 videos daily across multiple platforms.

Rich and Ryan dive into all things social media content -- how Ryan structures and runs his business, the best platforms and types of content to post, and the importance of focusing on your strengths. They also what goes into a viral video, keys to growing a niche following, and why he thinks being "humble" is costing people money.

Connect with Ryan on Instagram: @ryanmagin

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Connect with Rich on Instagram: @rich_somers

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