Today we have copywriting expert Rachel Allen in the studio sharing books that’ll have you sounding just like you online. Because there’s nothing worse than looking at what you’ve written for your biz + realising it’s stiff, overly formal or just plain… not you.

All today’s books are good but do listen for the one that explains the line from when people got online, to their internet ‘dialect’. Fascinating

Rachel’s Website: https://boltfromthebluecopywriting.com

Rachel’s Instagram: https://www.instagram.com/boltfromthebluecopywriting

Rachel’s email : rachel@boltfromthebluecopywriting.com

Books discussed in this episode:

Click titles to see on Amazon #affiliated

Made to Stick – Chip + Dan Heath

https://amzn.to/4eEo0TS

Illuminate – Nancy Duarte

https://amzn.to/45EN0q4

Resonate – Nancy Duarte

https://amzn.to/3zm9srV

Switch - Chip + Dan Heath

https://amzn.to/4ch9PCG

Because Internet - Gretchen Mcculloch

https://amzn.to/4cCu4dH

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And don’t forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients.

This isn’t your usual list of biz books, these answer the challenges you’ve actually got coming up right now. Helpful, quick to read and very timely.

Click here lizscully.com/reading to get your book list