Mostrando títulos en Aspectos Comerciales

Veteran Hollywood writer David Rensin travels behind the scenes and through 65 years of show business history to tell the real stories of the marvelous careers that began - and in some cases ended - in the mailroom. Based on more than 200 interviews, Rensin unfolds the never-before-told history of an American institution - in the voices of the people who lived it. Through seven decades of glamour and humiliation, you'll go where the trainees go, do what they must do to get ahead, and hear the best insider stories from the Hollywood everyone knows about but no one really knows.

Just because arts organizations are non-profits doesn't mean they shouldn't make money; it means the money they make goes back to fund the mission—whether that's music, visual arts, theatre, dance, or one of many other mediums that enrich our lives.

Peter Shapiro is perhaps the most notable independent concert promoter since Bill Graham. He owned the legendary Wetlands in Tribeca and has gone onto much bigger things, including Brooklyn Bowl (NYC, Las Vegas, Philadelphia, and Nashville), the Capitol Theatre in Portchester, producing U2 3D, and promoting the Grateful Dead's 50th anniversary tour ("Fare Thee Well") featuring the Core Four and Trey Anastasio... and so much more. In The Music Never Stops, Shapiro shares the inside story of how he became a tremendous powerhouse in the music industry

Whether a novice curious about the cartoon production process, a visual arts student who has not yet experienced that big break, or a seasoned professional looking for valuable insight, Animation Development is the go-to guide for creating the perfect pitch.

More than 85 years after his untimely death at just age 37, Irving Thalberg remains a legendary Hollywood figure. Called the “Boy Wonder of Hollywood,” Thalberg quickly climbed the ranks at MGM studios to become one of the most powerful and high-profile producers of the time, elevating filmmaking to an art form. In this definitive biography, Bob Thomas brings Thalberg's legend to life, recounting how the producer's remarkable talent for developing stars and scripts led to the creation of beloved movies such as Ben-Hur, Romeo and Juliet, and Camille.

Dive into the world of illustration and freelancing with The Illustrator’s Guide, the complete creative companion to developing an exceptional and fulfilling illustration career. Whether you are fresh out of college, changing careers or in your early years as an illustrator, The Illustrator’s Guide offers a unique insight into the industry for beginners and aspiring illustrators. The Illustrator’s Guide walks you through the highs and lows you can expect as an Illustrator, with thoughtful insights and advice to ensure you are working towards sustainable and achievable goals as a creative.

Animation is a multibillion-dollar industry. Here’s an insider’s guide to getting into that industry, staying there, and getting ahead. Author David B. Levy has interviewed the top pros in animation, including Steven Hillenburg, creator of SpongeBob SquarePants; Al Brodax, producer of Yellow Submarine; Teddy Newton, character designer on The Incredibles; Linda Simensky, senior director of PBS Kids; John R. Dilworth, creator of Courage the Cowardly Dog; and dozens of others to get their insights....

Developed by Benjamin Mathes in one of Los Angeles's most prestigious underground acting studios, You, the Career will revolutionize the way you relate to the hustle, the industry, and the actor you want to become. Drawing from 25 years in the industry as an actor, producer, and cultural entrepreneur, Mathes will show you how to take the power from the people who manage, and put it back into the hands of the person who creates it - you!

For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and nonprofit organization while securing her place as one of America's most sought after thought leaders.

From "the most exciting individual in American theater" ( Newsweek), here is Anna Deavere Smith's brass-tacks advice to aspiring artists of all stripes. In the manner of Rilke's Letters to a Young Poet, Deavere Smith mentors her young artist over a period of five years, sharing her hard-won wisdom about the challenges and rewards of the artistic life.

In Vitagraph, Andrew A. Erish provides a comprehensive examination and reassessment of the company most responsible for defining and popularizing the American movie. This history challenges long-accepted Hollywood mythology that simply isn't true: that Paramount and Fox invented the feature film, that Universal created the star system, and that these companies, along with MGM and Warner Bros., developed motion pictures into a multimillion-dollar business.

10,000 NOs: How to Overcome Rejection on the Way to Your YES chronicles actor Matthew Del Negro's tough journey from humble beginnings, through a sea of rejections, on the way to his eventual rise to become a recognizable face on some of history's most acclaimed television shows. Along the way, he learned hard lessons about perseverance, persistence, and resilience.

Have you ever been stuck? Creative freedom could be simple...It really is possible to become unstoppable. You can conquer the blank page. You can let your talents shine. You can (really) make money with your gifts. Our culture paints creative people as flaky and confused. Don’t listen to their lies. You are more than a character.

Marc Guss’s advice is impeccable; he says the things no one else in show business will, things that those who want into the business need to know. He has a heck of a story to tell. It is powerful, outspoken talk from a widely recognized agent on how to master the industry using an entrepreneur’s specific skill set. Guss shares deeply personal experiences from the trenches, experiences he has shared with such eminent names as Lauren Bacall, Floyd Mayweather Jr., Christopher Reeve, Quentin Tarantino, Whoopi Goldberg, Dr. Phil, and others.

En EL ARTE DE VENDER DE TU ARTE podrás aprender paso a paso lo que tienes que hacer para vender tus obras y vivir como un artista exitoso. Un libro fácil y valioso, para todos los artistas que quieran modernizar y actualizar sus estrategias de venta y alcanzar la prosperidad económica.

Philip Carlson was the first agent to sign Phillip Seymour Hoffman, Billy Crudup, Liev Schreiber, Claire Danes, Idris Elba, Kyra Sedgwick, Adrien Grenier, and Paul Giamatti. He has represented Viola Davis, Kathy Bates, Brian Dennehy, and W.H. Macy among many and gifted others. He shares his practical trade secrets in this extraordinarily comprehensive guide on how to get into show business.

Finally, a book that tells the truth about the pitching process in Hollywood. This highly detailed guide is intended for writers, producers and directors, or anyone who wants to work in the intensely competitive, creative side of the entertainment industry. Written is simple, direct language, it is intended for beginners or established Hollywood pros. 

Aspiring to bring your cinematic vision to life but daunted by the intricacies of film finance? You're not just a filmmaker—you're an entrepreneur. This guide offers you the tools and insights to unlock your project's potential, secure funding, and ensure its success.

So you want to be a rock star. Or the next pop sensation. Or a country music artist. Or perhaps you’re more intrigued by vital roles behind the scenes. The Realist’s Guide to a Successful Music Career reveals all the ins and outs of building a viable career in today’s ever-changing music business. With blunt honesty paired with expert insight and encouragement, this empathetic guide covers everything from building your brand and expanding outreach, to finding and playing gigs and smart touring, to critical marketing and developing your sound.

An invaluable reference for anyone who is a working actor, or wants to be. Learn how to make it in the day-to-day business of acting and stay sane and focused while attempting to merge art and commerce. This audiobook covers everything the author wishes someone had told him about how casting decisions are made, what rejection really means, how to behave on a set, the two factors the business is built on, and much more. Markus Flanagan offers encouraging, highly useful pointers on such vital matters as: How do you combat getting typed?