Mostrando títulos en Profesionales e Investigadores

The authors of the best-selling Competing on Internet Time (a Businessweek top-10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in business - Bill Gates, Andy Grove, and Steve Jobs - offering lessons for all managers and entrepreneurs on leadership, strategy, and execution.

I, Woz offers listeners a unique glimpse into the offbeat and brilliant but ethical mind that conceived the Macintosh.  After 25 years avoiding the public eye, Steve Wozniak reveals the full story of the Apple computer, from its conception to his views on the iconic cult status it has achieved today.

From the acclaimed Vanity Fair and GQ journalist–an unprecedented, in-depth portrait of the man whose return to Apple precipitated one of the biggest turnarounds in business history. With a new epilogue on Apple’s future survival in today’s roller-coaster economy, here is the revealing biography that blew away the critics and stirred controversy within industry and media circles around the country.

Growing up in suburban Detroit, David Hahn was fascinated by science. While he was working on his Atomic Energy badge for the Boy Scouts, David's obsessive attention turned to nuclear energy. Throwing caution to the wind, he plunged into a new project: building a model nuclear reactor in his backyard garden shed. Posing as a physics professor, David solicited information on reactor design from the US government and from industry experts. Following blueprints he found in an outdated physics textbook, David cobbled together a crude device that threw off toxic levels of radiation.

Spinoza's brilliant metaphysical system was derived neither from reality nor experience. Starting from basic assumptions, with a series of geometric proofs he built a universe which was also God, one and the same thing, the classic example of pantheism. Although his system seems an oddity today, Spinoza's conclusions are deeply in accord with modern thought, from science (the holistic ethics of today's ecologists) to politics (the idea that the state exists to protect the individual).

The rags-to-riches story of one of America's wealthiest and least-known financial giants, self-made billionaire Kirk Kerkorian - the daring aviator, movie mogul, risk taker, and business tycoon who transformed Las Vegas and Hollywood to become one of the leading financiers in American business. Kerkorian combined the courage of a World War II pilot, the fortitude of a scrappy boxer, the cunning of an inscrutable poker player, and an unmatched genius for making deals.

Appetite for America is the incredible real-life story of Fred Harvey - told in depth for the first time ever. As a young immigrant, Fred Harvey worked his way up from dishwasher to household name. With the verve and passion of Fred Harvey himself, Stephen Fried tells the story of how this visionary built his business from a single lunch counter into a family empire whose marketing and innovations we still encounter in myriad ways. Inspiring, instructive, and hugely entertaining, Appetite for America is historical biography that is as richly rewarding.

Ray & Joan is a quintessentially American tale of corporate intrigue and private passion: a struggling Mad Men-era salesman with a vision for a fast-food franchise that would become one of the world's most enduring brands and a beautiful woman willing to risk her marriage and her reputation to promote controversial causes that touched her deeply.

In Jimmy Buffett: A Good Life All the Way, acclaimed music critic Ryan White has crafted the first definitive account of Buffett's rise from singing songs for beer to his emergence as a tropical icon and CEO behind the Margaritaville industrial complex, a vast network of merchandise, chain restaurants, resorts, and lifestyle products all inspired by his sunny but disillusioned hit "Margaritaville".

In 2015, Barbara Lipska - a leading expert on the neuroscience of mental illness - was diagnosed with melanoma that had spread to her brain. Within months, her frontal lobe, the seat of cognition, began shutting down. She descended into madness, exhibiting dementia- and schizophrenia-like symptoms that terrified her family and coworkers. But miraculously, the immunotherapy her doctors had prescribed worked quickly. Just eight weeks after her nightmare began, Lipska returned to normal. With one difference: she remembered her brush with madness with exquisite clarity.

Picking up from where his first memoir left off, Dr Tom is back with more of his gloriously eccentric stories. Still based as a locum in his beloved Scotland, he now takes time out from the surgery for stints as a medical researcher, travelling wherever he is called, from Rio to Jerusalem, Vienna to Singapore.

Authored with uninhibited candor and manic energy, this audiobook is Acosta's own account of coming of age as a Chicano in the psychedelic '60s, of taking on impossible cases while breaking all tile rules of courtroom conduct, and of scrambling headlong in search of a personal and cultural identity. It is a landmark of contemporary Hispanic American literature, at once ribald, surreal, and unmistakably authentic.

The never-before-told story of NASA’s 1978 astronaut class, which included the first American women, the first African Americans, the first Asian American, and the first gay person to fly to space. With the exclusive participation of the astronauts who were there, this is the thrilling, behind-the-scenes saga of a new generation that transformed space exploration.

Are you aspiring to create a legendary culture, become an exceptional leader, and lead a fulfilling life? In his debut book, Beyond the Sea, Robert Roncska offers insights into the transformation of positive cultures that turned sour and negative cultures that became renowned. When Roncska assumed command of the USSTexas, the ship ranked at the bottom of its squadron and faced recurring safety issues.

Thurgood Marshall brought down the separate-but-equal doctrine, integrated schools, and not only fought for human rights and human dignity but also made them impossible to deny in the courts and in the streets. In this stunning new biography, award-winning author Wil Haygood surpasses the emotional impact of his inspiring best seller The Butler to detail the life and career of one of the most transformative legal minds of the past 100 years.

Phil Knight, o homem por trás da Nike, sempre foi uma figura envolta em mistério. Agora, neste livro franco e surpreendente, ele conta sua história. Com 50 dólares emprestados pelo pai, ele abriu em 1963 uma empresa com uma missão simples: importar do Japão tênis de alta qualidade e baixo custo. Mas o caminho até tornar a Nike uma das marcas mais emblemáticas, inovadoras e rentáveis do mundo não foi fácil, e Knight fala em detalhes dos riscos que enfrentou, dos concorrentes implacáveis e de seus muitos triunfos e golpes de sorte.

Donald Trump claims that his success as a "self-made" businessman and real estate developer proves that he will make an effective president, but this devastating investigative account by legendary reporter Wayne Barrett proves otherwise. Back in print for the first time in years, Barrett's seminal book reveals how Trump put together the biggest deal of his life - Trump Tower - through manipulation and deceit; how he worked with questionable characters from the mafia and city politics; and how it all nearly came crashing down.

In a powerful and gripping debut, Rachel Aviv raises fundamental questions about how we understand ourselves in periods of crisis and distress. Drawing on deep, original reporting as well as unpublished journals and memoirs, Aviv writes about people who have come up against the limits of psychiatric explanations for who they are. Animated by a profound sense of empathy, Aviv’s exploration is refracted through her own account of living in a hospital ward at the age of six and meeting a fellow patient with whom her life runs parallel—until it no longer does.

Only those who love trees should cut them, writes forester Ethan Tapper. In How to Love a Forest, he asks what it means to live in a time in which ecosystems are in retreat and extinctions rattle the bones of the earth. How do we respond to the harmful legacies of the past? How do we use our species’ incredible power to heal rather than to harm? Tapper walks us through the fragile and resilient community that is a forest.

In most lives, there is a moment when we need to rise through our pain, self-doubt, fear, and mistrust and reconnect with who we are meant to be. Fight Song recounts one acclaimed educator’s journey through chaos into meaning and shows listeners how to reawaken connection with themselves and humanity. Kim Bearden is an award-winning educator whose career has spanned three decades.