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If there's one lesson Oren Klaff has learned over decades of pitching, presenting, and closing long-shot, high-stakes deals, it's that people are sick of being marketed and sold to. Most of all, they hate being told what to think. The more you push them, the more they resist. What people love, however, is coming up with a great idea on their own, even if it's the idea you were guiding them to have all along. Often, the only way to get someone to sign is to make them feel like they're smarter than you.

As an avid watcher of K-dramas, Hana knows all the tropes to avoid when she finally lands a starring role in a buzzy new drama. And she can totally handle her fake co-star boyfriend, heartthrob Bryan Yoon, who might be falling in love with her. After all, she promised the TV producers a contract romance, and that’s all they’re going to get from her.

Oren Klaff is known as the man who can pitch anything. In his new book, Flip the Script, Oren outlines his seven power moves to ensure you seal any business deal.When you're selling a product or service, you're also selling yourself. You need to establish yourself as the expert - and quickly. Prospective business partners want to know: what's in it for me, why now, why do I care, how does it work and why you?

The storybook football season for the LSU Tigers in 2019 was the stuff of legend: a team with recently unmet expectations became the undefeated national champion with a Heisman trophy-winning transfer quarterback under the leadership of a coach whose previous coaching stops had been disappointments. Yet that coach, Ed Orgeron, had turned everything around. He flipped the script, transforming a program that lately had not reached its potential into a team of unprecedented dominance.