Showing results for "Marketing 4.0 Der Leitfaden für das Marketing der Zukunft" in All Categories
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Marketing 4.0
- Moving from Traditional to Digital
- By: Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
- Narrated by: Jonathan Todd Ross
- Length: 4 hrs and 48 mins
- Unabridged
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Marketing 4.0 is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. It takes advantage of the shifting consumer mood to reach more customers and engage them more fully than ever before. Exploit the changes that are tripping up traditional approaches, and make them an integral part of your methodology. This book gives you the world-class insight you need to make it happen.
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exceptional
- By mathew chandy on 09-10-19
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Marketing 4.0
- Moving from Traditional to Digital
- Narrated by: Jonathan Todd Ross
- Length: 4 hrs and 48 mins
- Release date: 05-28-19
- Language: English
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Marketing 4.0
- Der Leitfaden für das Marketing der Zukunft
- By: Philip Kotler, Iwan Setiawan, Hermawan Kartajaya
- Narrated by: Olaf Renoldi
- Length: 5 hrs and 7 mins
- Unabridged
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Das unverzichtbare Rüstzeug für die Zukunft Ihres Unternehmens! Von den weltweit führenden Marketingkoryphäen. Ihr seid CEO, Marketing-Entscheider oder -Fachkraft? Dieses Hörbuch beantwortet alle Fragen zu gelingendem Marketing im Zeitalter von Vernetzung und Digitalisierung. Marketing-Guru Philip Kotler und seine Co-Autoren Hermawan Kartajaya und Iwan Setiawan erläutern verständlich und schlüssig, welche Trends und Fragen Marketingprofis derzeit umtreiben. "Marketing 4.0" beschreibt eine Vertiefung und Ausweitung des menschenorientierten Marketings - zur Einbeziehung aller Aspekte der Customer Journey.
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Marketing 4.0
- Der Leitfaden für das Marketing der Zukunft
- Narrated by: Olaf Renoldi
- Length: 5 hrs and 7 mins
- Release date: 08-07-19
- Language: German
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Marketing 4.0
- Do tradicional ao digital [From Traditional to Digital]
- By: Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
- Narrated by: Bruno Genuino
- Length: 5 hrs and 32 mins
- Unabridged
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Junto com Hermawan Kartajaya e Iwan Setiawan, Kotler examina as importantes transformações na passagem do marketing tradicional para o digital (4.0). Eles mostram não só como a conectividade alterou de forma radical o modo como vivemos, mas como entender os caminhos do consumidor na era digital e adotar um conjunto novo de métricas e práticas de marketing.
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Marketing 4.0
- Do tradicional ao digital [From Traditional to Digital]
- Narrated by: Bruno Genuino
- Length: 5 hrs and 32 mins
- Release date: 02-16-22
- Language: Portuguese
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