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A wealth of proven technical, practical, and theoretical knowledge in one book, this comprehensive collection will take your music production to the next level.

In It for the Long Run: A Musical Odyssey is Jim Rooney's kaleidoscopic firsthand account of more than five decades of success as a performer, concert promoter, songwriter, music publisher, engineer, and record producer. As witness to and participant in over half a century of music history, Rooney provides a sophisticated window into American vernacular music. Following his stint as a Hayloft Jamboree hillbilly singer in the mid-1950s, Rooney managed Cambridge's Club 47, a catalyst of the '60s folk music boom.

Musicians may just hold the keys to innovation in business. They don’t think like we do, and in the creative process, they don’t act like we do. It’s no coincidence that some of the world’s most respected creators are also entrepreneurs. In Two Beats Ahead, Panos A. Panay, senior vice president for strategy at Berklee College of Music, and R. Michael Hendrix, global design director at IDEO, interview some of the nation’s top musicians and business leaders about how they approach innovation differently.

So you want to be a rock star. Or the next pop sensation. Or a country music artist. Or perhaps you’re more intrigued by vital roles behind the scenes. The Realist’s Guide to a Successful Music Career reveals all the ins and outs of building a viable career in today’s ever-changing music business. With blunt honesty paired with expert insight and encouragement, this empathetic guide covers everything from building your brand and expanding outreach, to finding and playing gigs and smart touring, to critical marketing and developing your sound.

The Entrepreneurial Muse explores principles of entrepreneurship in a classical music setting, inspiring students, emerging professionals, and educators alike to gain the broader perspective and strategic understanding required to negotiate the complex and ever-changing landscape of a professional music career. Listeners will acquire strategic and observational tools designed to expand their view of possible career paths in classical music, stimulate creative thinking about how their unique skills can find value in the 21st-century marketplace, and realize their professional goals.

This article profiles The Killers. Brandon Flowers and Dave Keuning founded the group in 2001, and it has since become one of the world's greatest bands. Hear this article to find out how the band was created and how it has evolved.

Are you an artist or band looking to get featured online and in print? Do you wonder how other artists get reviews and interviews in your favorite magazine, newspaper, blog or websites? Are you in a band? A solo artist? A rapper? A DJ? This book is for you! Public Relations for Musicians will help you understand and run your own PR campaign. Crack the code and earn yourself some well-deserved media coverage!

After starting two iconic music venues and surviving the dot-com bust, Michael Dorf offers gripping stories and hard-earned business lessons with a contrarian twist. As technology becomes more deeply woven into our lives, the key to success can be found in satisfying people’s yearning for live human interaction.

“Don’t bore us, get to the chorus” is Bill Sullivan’s motto, which will come as no surprise to anyone who opens Lemon Jail. A raucous tour diary of rock ’n’ roll in the 1980s, Sullivan’s book puts us in the van with the Replacements in the early years. Barreling down the highway to the next show through quiet nights and hightailing it out of scandalized college towns, Sullivan - the young and reckless roadie - is in the middle of the joy and chaos, trying to get the band on stage and the crowd off it and knowing when to jump in and cover Alice Cooper.

Doctor Dread has committed his life to producing reggae music and releasing it on his label, RAS Records. He has become one of the world's foremost reggae producers and has worked with almost all the genre's icons: Bunny Wailer, Black Uhuru, Ziggy and Damian Marley, Gregory Isaacs, and others. This audiobook, full of behind-the-scenes stories, has shocking chapters that reveal aspects of reggae never before explored.

Allen Klein was like no one the music industry had seen before. The hard-nosed business manager became infamous for allegedly catalyzing the Beatles' breakup and robbing the Rolling Stones, but the truth is both more complex and more fascinating.

Spotify’s algorithm is kind of a black box. Your song releases, you do some marketing, and then it gets thrown onto some algorithmic playlists, sometimes. To most artists, it may as well be completely random, but behind the scenes, there is some very particular code executing purposefully written algorithms. Unfortunately, we have no idea what this algorithm actually is.

New 2nd Edition! Updated with current information and new helpful tips! For many mobile DJs, taking the first steps into the lighting world can be confusing. Which type of fixtures should you buy? What kind of light stand should you use? How does DMX work? In this comprehensive guide, the author covers topics such as buying your first light show, setting it up, designing unique and eye-catching setups, DMX programming, wedding lighting, and more. Whether you are just starting out as a mobile DJ or are a veteran who just hasn't spent the time to learn about lighting, this book will help your...

The realities surrounding the music industry can be exciting, glamorous, and desirable, but also dark and destructive. In an environment where narcissistic behaviors thrive, a craving for power challenges personal leadership. Yet, it creates a platform that can change the world like no other. As a woman maneuvering the world of music, you may soon encounter unique needs at many levels.

With clients ranging from rappers, singers, music producers, authors, and athletes, Lynn Hobson has written a comical yet heart-wrenching account of her career as “the go-to publicist” in the hip-hop community. She keeps it real as she fights to keep her spiritual principlse intact while making it happen in the streets. It is a battle, but she makes it through to see another day, another show, another hit, and another client who has that sparkle in their eyes. This is Diary of a Hip-Hop Publicist.

This book is a revised edition of Desi Serna’s original 2001 release, How to Make Money Teaching Guitar, which was one of the very first coaching materials on the market geared toward guitar teachers. Through a step-by-step process, and using a positive and encouraging tone, Desi and his new coauthor, Donnie Schexnayder, guide you through the ins and outs of teaching and illuminate the professional and personal benefits that guitar instruction can offer you. How To Teach Guitar and Start Your Own Music Instruction Business is the definitive guide to starting your own small business ...

Wondering how you can actually raise money for your songs and become a professional musician? Look no further! Within this well-researched and documented guide, you'll discover a new way to break into the music business, harnessing the power of music crowdfunding.

Learn from one of the best. “When Corey’s name is on a song, you know you can expect to hear high-quality writing and production. Everything he sends me as a music supervisor is ready for placement in film/TV—and he makes my job easier because he is so business and music savvy.” —Shantell Ogden, Award-winning Singer/Songwriter and Music Supervisor “Corey is not only an amazing songwriter who has touched many with his lyrics; to be able to read his books and continue to learn with him is priceless. When you read Corey’s books, I can guarantee you you will smile, laugh, and ...

The music world has changed, and there’s no coming back. The absolute majority of people now prefer to stream their favorite music, and 94 percent use playlists for this purpose. In fact, playlists replaced the radio, and now every artist has a chance to become a newborn music star just from a successful placement in a top Spotify or Apple Music playlist. But what do you need to become “playlist” worthy? What music do you need to record? And, most importantly, how do you get on such playlists?

Sync Licensing for Record Labels is a quick and dirty guide to navigating the intricate world of sync and music licensing, covering topics like preparing your audio files, the different types of sync royalties, finding unique licensing opportunities, learning what songs are hard to get licensed, understanding performance rights organizations, and building a music network. It also includes frequently asked questions, additional resources, bonus content, and a glossary!