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"My Life in Advertising" by Claude C. Hopkins offers a riveting glimpse into the early 20th-century advertising world through the lens of one of its most innovative practitioners. This autobiographical work not only chronicles Hopkins' rise from humble beginnings to become a leading figure in the advertising industry, but also imparts the wisdom and strategies he developed along the way.

The team behind How Google Works returns with management lessons from legendary coach and business executive Bill Campbell, whose mentoring of some of our most successful modern entrepreneurs has helped create well over a trillion dollars in market value. Bill Campbell played an instrumental role in the growth of several prominent companies, such as Google, Apple, and Intuit, fostering deep relationships with Silicon Valley visionaries, including Steve Jobs, Larry Page, and Eric Schmidt.

The previous edition of this now-classic book revealed the existence and subversive manipulations of "economic hit men". John Perkins wrote that economic hit men (EHM) "are highly paid professionals who cheat countries around the globe out of trillions of dollars. Their tools include fraudulent financial reports, rigged elections, payoffs, extortion, sex, and murder".

Grant Muller was nearly killing himself – quite literally. A desperate quest to get rich had made him a millionaire before the age of 30 but then taken him to the brink: homeless, living on drugs and hustle. If his lifestyle didn’t end him, one of the thugs he owed money to would surely do the job. So when he finally got off the streets and got clean, he knew everything had to change. He reinvented himself, and along the way came to understand that real success in sales isn’t just about the hustle, or about being top of mind. It’s about the human connections you create.

Paul thought he was on his way. From a small-town Connecticut kid to the most prestigious consulting firm in the world, he had everything he thought he wanted. Yet he decided to walk away and embark on the "real work" of his life—finding the things that matter and daring to create a life to make them happen. This Pathless Path is about finding yourself in the wrong life, and the real work of figuring out how to live.

In this collection of Jeff Bezos' writings - his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas - you'll gain an insider's view of the why and how of his success. Spanning a range of topics across business and public policy, from innovation and customer obsession to climate change and outer space, this book provides a rare glimpse into how Bezos thinks about the world and where the future might take us.

The Emperor of Scent tells of the scientific maverick Luca Turin, a connoisseur and something of an aesthete who wrote a bestselling perfume guide and bandied about an outrageous new theory on the human sense of smell. Drawing on cutting-edge work in biology, chemistry, and physics, Turin used his obsession with perfume and his eerie gift for smell to turn the cloistered worlds of the smell business and science upside down, leading to a solution to the last great mystery of the senses: how the nose works.

In the summer of 1987, Payam Zamani fled Iran. As a member of the Baha'i Faith, he had already survived years of religious persecution at the hands of Islamic fundamentalists. Taking the only path available to him, he escaped to Pakistan through the Emptiness Desert: a harrowing five-day trek through one of the hottest, driest, and most hostile regions on the planet. Twelve years later, he and his brother set records when the company they founded hit a $1.2 billion valuation on Wall Street.

La historia jamás contada detrás de Nike, la marca deportiva más icónica del mundo, narrada por su creador.

Available exclusively in audio, Losing and Finding My Virginity is both of Sir Richard Branson’s multi-million-copy bestselling autobiographies in one combined edition, fully revised and updated, and read for you by the author in full for the first time.

PARTY BOYS is the amazing true story of how a family from a small farm town in Canada built an entertainment empire in New York City where more than 40 million people danced, laughed, and had the time of their lives.

A born hustler, Chris Hunter co-created Four Loko, the world’s most infamous alcoholic beverage, and blew it up to a national sensation and a billion-dollar company in two years, only to be fired by his own partners. Until that moment, he thought he knew what it meant to be a man. He thought he understood—hell, embodied—masculinity. He was wrong.

Kicked out of a cult at seventeen, Patricia Walsh Chadwick started on the bottom rung of the ladder in the world of business and worked her way to the top—breaking through the glass ceiling to become a global partner at Invesco. Patricia grew up in a religious community-turned-cult in the Boston area. At the age of seventeen, she was forced out of her home, leaving behind her entire family, and without access to higher education. From her first job as a receptionist at a brokerage firm, she clawed her way up the ladder—rung by rung—in that bastion of male chauvinism: Wall Street.

Born in the tough town of East Baltimore to parents who were inveterate gamblers, billionaire philanthropist Bob Parsons’ early years were marked by hardship and financial struggle. While he vowed his own children would never lack for anything, never did he imagine the wealth he would one day amass as the founder of Parsons Technology, GoDaddy, PXG Golf, and YAM Worldwide.

Who is Bernie Madoff, and how did he pull off the biggest Ponzi scheme in history? These questions have fascinated people ever since the news broke about the respected New York financier who swindled his friends, relatives, and other investors out of $65 billion. Many have speculated about what must have happened, but no reporter has been able to get the full story - until now. Diana B. Henriques of the New York Times has written the definitive book on the man and his scheme.

In How to Build a Billion-Dollar Business, former Swisse CEO Radek Sali unpacks how his unique approach to product, people, and branding took Swisse Wellness from an Australian favorite to a blockbuster brand that sold for $2.1 billion.

John Malone, hailed as one of the great unsung heroes of our age by some and reviled by others as a ruthless robber baron, is revealed as a bit of both in Cable Cowboy. For more than 25 years, Malone has dominated the cable television industry, shaping the world of entertainment and communications, first with his cable company, TCI, and later with Liberty Media. Written with Malone's unprecedented cooperation, the engaging narrative brings this controversial capitalist and businessman to life.

A gripping, groundbreaking biography of the combative man whose genius and force of will created modern capitalism. Founder of a dynasty, builder of the original Grand Central, creator of an impossibly vast fortune, Cornelius “Commodore” Vanderbilt is an American icon. Humbly born on Staten Island during George Washington’s presidency, he rose from boatman to builder of the nation’s largest fleet of steamships to lord of a railroad empire.

It’s estimated that each year between eighty and ninety million children around the globe are given a box of LEGO, while up to ten million adults buy sets for themselves. Yet LEGO is much more than a dizzying number of plastic bricks that can be put together and combined in countless ways. LEGO is also a vision of the significance of what play can mean for humanity.

The culmination of nearly 30 years of reporting on Donald Trump, Pulitzer Prize-winning investigative reporter David Cay Johnston takes a revealingly close look at the mogul's rise to power and prominence. Covering the long arc of Trump's career, Johnston tells the full story of how a boy from a quiet section of Queens, New York, would become an entirely new and complex breed of public figure. Trump is a man of great media savvy, entrepreneurial spirit, and political clout. Yet, his career has been plagued by legal troubles and mounting controversy