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In Command Your Brand: Grow Your Impact, Income And Influence In A New Media Landscape, you have the ultimate guide to transforming your expertise into a compelling podcast guesting strategy. Written by an industry insider who has cracked the code of the podcast game, this book is your ticket to harnessing the influential power of podcasting.

Traditional businesses follow a simple formula: create a product or service, sell it, collect money. But in the last few years a fundamentally different model has taken root—one in which consumers have more choices, more tools, more information, and more peer-to-peer power. Pioneering entrepreneur Lisa Gansky calls it the Mesh and reveals why it will dominate the future of business.

This audiobook presents a practical approach to help those in employment who are considering starting a business, along with the personal challenges they need to overcome and how to create a route to success. My goal is that as you listen to the content, it will spark the desire to build with the right foundation, so that the storms of life will not erode your dream of owning and running a successful enterprise!

In The Smartest Places on Earth, van Agtmael and Bakker present a truly hopeful and inspiring investigation into the emerging sources of a new era of competitiveness for America and Europe that are coming from unlikely places - those cities and areas once known as "rustbelts" that have, from an economic perspective, been written off.

Best-selling author and serial entrepreneur Dale Partridge provides a concrete, easily executed plan for listeners looking to start a business that will result in greater freedom, a stronger family, and healthier finances.

In Booth Brilliance: Mastering the Art of the Photobooth Business in 60 Days, author Frank Jackson pulls back the curtain on the lucrative photobooth industry. This isn't your average business guide; it's a riveting journey from cubicle captivity to entrepreneurial freedom. Whether you're a photography enthusiast, a weekend DIYer, or someone itching to escape the nine-to-five grind, this book will guide you through every step to launching your own successful photobooth business.

In Yes, You Can Do This! Claudia shares her own reasons for starting a business and makes a call to action for women to consider entrepreneurship so that they can create businesses with the rules they want and change the playing field for others, making a significant impact in the world. More than a how-to guide on building a business, Claudia provides clear examples and practical resources to help others create the life they want through entrepreneurship.

Olvídese de las historias fantásticas que muestran a unos emprendedores trabajando en el garaje de su casa, diseñando productos perfectos que cambiarán el mundo y que se hacen millonarios de la noche a la mañana. Ese ideal romántico del emprendedor está muy alejado de la realidad porque omite un hecho esencial: una startup es una institución humana diseñada para crear un nuevo producto o servicio bajo condiciones de incertidumbre extrema. Es precisamente esa incertidumbre extrema la que hace que una startup (con o sin fines de lucro) no se pueda gestionar con los mismos métodos y estándares que utilizan las empresas consolidadas.

A start-up comes to market with a new product. Using cost-effective digital marketing, they get their solution in front of those customers. Growth happens exponentially. VCs and the media pile in. Then growth slows. Eventually, the whole thing peters out, usually three years from launch. How do you prevent this from happening to your start-up? Future Demand explores the realities of how start-ups grow beyond their eager early users, providing evidence and insight into how to build your brand among the much larger group of customers who’ll buy from you in the future.

Become a short-haul truck driver and be home every night. The biggest complaint among truckers is that they have to be away from their family, kids and home days and weeks at a time. But what if you can be a trucker without being away from home? You can! By being a short-haul driver. Not only are truck drivers in demand in 2023, they are one of the fastest growing business categories. What if you could own your own business? Be your own boss? How would you like to set your own hours and have time for your family, too?

Google and Facebook changed our way of life. With this transformation, they unleashed a wave of disruption that handed unprecedented power to Big Advertising. Consumers paid the price as their lives were interrupted and intruded upon in ever-more invasive attempts to sway opinion and drive sales.

Dans "L'Art de se lancer 2.0", vous découvrirez 64 % de contenu supplémentaire par rapport à la première édition de "L'Art de se lancer". Ce livre audio prend en compte les changements qui ont transformé le monde de l'entreprise au cours de la dernière décennie, et vous apprend à utiliser efficacement les nouveaux outils désormais incontournables pour lancer sa start-up (cloud, réseaux sociaux, crowdfunding, etc.).

Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible is a comprehensive A-to-Z library of everything you might need to know. Not only does it teach new entrepreneurs what works and what doesn't, with scores of tips, hints, insider information, and secrets of success, but it's also a reliable, valuable, and insightful resource for established business owners who want to help their businesses to grow and succeed.

Building a Successful Social Venture integrates leaning from the experience of hundreds of social enterprises that have participated in GSBI accelerator programs to formalize knowledge about what works. It provides rich case studies from social ventures to illustrate practice-based theories that combine the acumen of Silicon Valley executives with the intimate on-the-ground insights of social entrepreneurs working globally to eradicate poverty.

Warning: do not launch your crowdfunding project before listening to this book. Hacking Kickstarter, Indiegogo (or any other crowdfunding site) walks you step-by-step into the process of creating, launching, and wrapping your crowdfunding project. Tried and true tactics, tips, and secrets that work. Get a copy of this book now and you'll be able to enhance your project's success rate tenfold!

In 1982, MIT professor Kenan Sahin took $1,000 from his savings and used it to undertake the most extraordinary entrepreneurial journey, culminating with a $1.54 billion rich exit just 17 years later. This is the story of Kenan's turning his academic theories into axiomatic principles for building a Lean Startup into a Lean Company followed by a Rich Exit.

In "How to Make a Patent for an Idea: Survive the Invention Process, Help Humanity, and Make a Ton of Money," practical inventor and master of repurposing, Herb Uhl, offers an essential guide for aspiring inventors. Known for creating the first two-wheeled ATV, Uhl provides a wealth of knowledge on turning ideas into market-ready products. This comprehensive book stands out among other books written about how to patent an idea as Uhl explains various strategies for developing your product idea, engaging in advanced thinking processes, and determining whether the patent process is right for ...

Storytelling creates an understanding of purpose by painting a picture in the customer's mind. It allows the business to stand out because the customers can easily relate to the product or service. When using storytelling properly, you can grow your business to new heights. You'll be able to create a unique and memorable marketing strategy, which will generate more sales, create bonds with the customers, and develop customer loyalty - just to name a few benefits. This book will teach you how to tell stories properly in order to achieve all those great benefits listed above.

Seguro recientemente algún conocido utilizó el término ecommerce o comercio electrónico, con lo cual te trasladas mentalmente a compras por internet, pero va más allá, imagínalo como la autopista más grande para comprar y vender sin horarios, ni barreras geográficas; mediante sitios web propios o tipo marketplace que tienen miles de vendedores y tú puedes ser el próximo.

Wish you had a straightforward strategy to get your creative business' legal ducks in a row? Want to protect your ass(ets) without having to swim through a bunch of legal jargon? Then this is the book for you! Inside this book, you’ll find three Maps that will help you build a creative business you love, built on a strong legal foundation. At the end of the book, you'll have: a simple 1-sheet plan you’ll use to simplify and streamline your business. enough legal stuff done to launch your business or keep your existing business out of legal hot water a personalized legal to-do list of ...