Mostrando resultados por Editor "Penguin Audio" en Computadoras y Tecnología

An innovation expert illuminates why your power to make a difference is no longer bound by your status. In The Power of Onlyness, Nilofer Merchant, one of the world's top-ranked business thinkers, reveals that we have now reached an unprecedented moment of opportunity for your ideas to "make a dent" on the world.

The founder and executive chairman of the World Economic Forum on how the impending technological revolution will change our lives. We are on the brink of the Fourth Industrial Revolution. And this one will be unlike any other in human history. Characterized by new technologies fusing the physical, digital and biological worlds, the Fourth Industrial Revolution will impact all disciplines, economies and industries - and it will do so at an unprecedented rate.

In Ten Arguments For Deleting Your Social Media Accounts Right Now, Jaron Lanier draws on his insider's expertise to explain precisely how social media works - by deploying constant surveillance and subconscious manipulation of its users - and why its cruel and dangerous effects are at the heart of its current business model and design. As well as offering 10 simple arguments for liberating yourself from its addictive hold, his witty and urgent manifesto outlines a vision for an alternative that provides all the benefits of social media without the harm.

The Genius Makers tells the story of AI from pioneering days to current achievements to future potential. At the same time it takes the lid off what has effectively become an arms race between Google, Microsoft, Facebook and OpenAI, in which Google may be the clear frontrunner at present, but Facebook has shown itself to be both nimble and innovative, and OpenAI, the company recently founded by Elon Musk and Sam Altman, has made itself the confident upstart of the pack.

Until very recently, most languages had no words for numbers greater than five - anything from six to infinity was known as 'lots'. While the numbers in our world have become increasingly complex, our brains are stuck in the past. Yet the ability to communicate and understand numbers has never mattered more. So how can we more effectively translate numbers and stats so that the data comes alive? In Making Numbers Count, Chip Heath and Karla Starr argue that understanding numbers is essential - but humans aren't built to understand them.

Over the last decade, Azeem Azhar - writer, technologist and creator of the Exponential View platform - has become our leading thinker on how technology is transforming business, politics and society. Now, Azhar offers a holistic way to think about the effects of new tech. Our society, Azhar argues, is afflicted by an 'exponential gap' - the gulf between the growing pace of technological change, and our institutions' struggle to keep up.

Peter has motor neurone disease, a condition universally considered by doctors to be terminal. It will destroy his nerve cells, and he is told that within an average of two years, it will take his life, too. But, face to face with death, he decides there is another way. Using his background in science and technology, he navigates a new path, one that will enable him not just to survive but to thrive.

Cellphones have become a fact of life, with children as young as eight (yes, eight!) getting their very own “devices.” Such boundless access means our kids are in nearly constant contact with technology that was designed specifically for adults. And they’re doing so without any type of road map. Enter First Phone: the essential audiobook that apprehensive parents can confidently hand to their kids to listen to as they begin their journey into the digital world.

From mechanical looms to combustion engines to early computers, new technologies have always provoked panic about workers being replaced by machines. In the past, such fears have been misplaced, and many economists maintain that they remain so today. Yet in A World Without Work, Daniel Susskind shows why this time really is different. Advances in artificial intelligence mean that all kinds of jobs are increasingly at risk.

A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens. The typical American office worker now spends the majority of his or her waking hours staring at a screen. In the 21st century, every business is a digital business, which is why it's so critical to understand how we think and behave online. Acclaimed behavioral economist Shlomo Benartzi reveals a toolkit of interventions for the digital age. Using provocative case-studies and engaging exercises, Benartzi shows how businesses can update their nudges to help consumers make better decisions on screens.

What robot and AI systems are being built and imagined right now? What do they say about us, their creators? Will they usher in a fantastic new future, or destroy us? What do some of our greatest thinkers, from physicist Brian Greene and futurist Kevin Kelly to inventor Dean Kamen, geneticist George Church, and filmmaker Tiffany Shlain, anticipate about our human-robot future? For even as robots and AI intrigue us and make us anxious about the future, our fascination with robots has always been about more than the potential of the technology.

Maria Ressa has spent decades speaking truth to power. But her work tracking disinformation networks seeded by her own government, spreading lies to its own citizens laced with anger and hate, has landed her in trouble with the most powerful man in the country: President Duterte. Now, hounded by the state, she has 10 arrest warrants against her name, and a potential 100+ years behind bars to prepare for - while she stands trial for speaking the truth.

In recent decades, we have witnessed an explosion in the number of visual images we encounter, as our lives have become increasingly saturated with screens. From Google Images to Instagram, video games to installation art, this transformation is confusing, liberating and worrying all at once, since observing the new visuality of culture is not the same as understanding it.

In Lost and Founder Rand Fishkin reveals the mostly awful, sometimes awesome truth about startup culture with the transparency and humour that his hundreds of thousands of blog readers have come to love. Fishkin's hard-won lessons are applicable to any kind of business environment and this audiobook can help solve your problems, and make you feel less alone for having them.

Today's world is complicated: companies are becoming more powerful than nations, the lines between public and corporate institutions grow murkier, and the internet is shredding our privacy. To combat these onslaughts, people everywhere - rich and not so rich, in business and in their personal lives - are turning away from traditional police, lawyers, and government regulators toward a new champion: the private investigator.

In the past two decades, GMOs have come to dominate the American diet. Advocates hail them as the future of food, an enhanced method of crop breeding that can help feed an ever-increasing global population and adapt to a rapidly changing environment. Critics, meanwhile, call for their banishment, insisting GMOs were designed by overeager scientists and greedy corporations to bolster an industrial food system that forces us to rely on cheap, unhealthy, processed food so they can turn an easy profit.

The Internet was meant to set us free. But have we unwittingly handed too much away to shadowy powers behind a wall of code, all manipulated by a handful of Silicon Valley utopians, ad men, and venture capitalists? And, in light of recent data breach scandals around companies like Facebook and Cambridge Analytica, what does that mean for democracy, our delicately balanced system of government that was created long before big data, total information, and artificial intelligence? In this urgent polemic, Jamie Bartlett argues that through our unquestioning embrace of big tech, the building blocks of democracy are slowly being removed.

Within a few years, humans will be able to voyage to Mars. SpaceX is at the forefront of companies already building fleets of spaceships to make interplanetary travel as affordable as Old-World passage to America – to the New World. We will settle the red planet, transforming its raw materials into resources and tackling the challenges that await us, creating a new frontier for humankind. Dr Robert Zubrin explains how populous Martian city-states will emerge, producing their own air, water, food, power and more. How they must be beautiful to attract settlers, and what that might look like.

In the coming decades, the technology that enables virtual and augmented reality will improve beyond recognition. Within a century, world-renowned philosopher David J. Chalmers predicts, we will have virtual worlds that are impossible to distinguish from non-virtual worlds. But is virtual reality just escapism? In a highly original work of 'technophilosophy', Chalmers argues categorically, no: virtual reality is genuine reality. Virtual worlds are not second-class worlds. We can live a meaningful life in virtual reality - and increasingly, we will.

The robots are here. They make our cars; they deliver fast food; they mine the sea floor. And in the near-future, their presence will increasingly enter our homes and workplaces - making human-robot interaction a frequent everyday occurrence. What will this future look like? What will define the relationship between humans and robots? Here Kate Darling, a world-renowned expert in robot ethics, shows that in order to understand the new robot world, we must first move beyond the idea that this technology will be something like us.