Showing results by publisher "-30- Press LLC" in Computers & Technology

On a moonless night in January 1991, a dozen US aircraft appeared in the skies over Baghdad. To the Iraqi air defenses, the planes seemed to come from nowhere. Each aircraft was more than 60 feet in length and with a wingspan of 40 feet, yet its radar footprint was the size of a ball bearing. Here was the first extensive combat application of Stealth technology. And it was devastating.

It’s a signal paradox of our times that we live in an information society but do not know how it works. And without understanding how our information is stored, used, and protected, we are vulnerable to having it exploited. In Fancy Bear Goes Phishing, Scott J. Shapiro draws on his popular Yale University class about hacking to expose the secrets of the digital age. With lucidity and wit, he establishes that cybercrime has less to do with defective programming than with the faulty wiring of our psyches and society.

“A fascinating, provocative case that the metaverse will not merely transform our virtual experience—it may actually enrich the quality of our lives” (Adam Grant)—from the visionary co-founder of one of today’s most innovative technology companies.

El futuro es menos temible cuando sabes a lo que te enfrentas. Moldea el futuro de la inteligencia artificial participando activamente en esta tecnología, incluso si nunca te has considerado un experto en ella. Cuando se habla sobre el tema de la inteligencia artificial, se reciben opiniones de los dos extremos del espectro. Por un lado, encontrarás firmes partidarios de la IA, aquellos emocionados por los atajos que ofrece ChatGPT, o ansiosos por aprovechar las capacidades revolucionarias de la inteligencia artificial en áreas como la salud, las finanzas o la robótica.

Sometimes designed objects reject their users: a computer mouse that doesn't work for left-handed people, for example, or a touchscreen payment system that only works for people who read English phrases, have 20/20 vision, and use a credit card. These mismatches are the building blocks of exclusion. In Mismatch, Kat Holmes describes how design can lead to exclusion, and how design can also remedy exclusion.

What To Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on Artificial Intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans it raises profound questions on the future of work and how companies compete. Drawing upon real-world cases, data, and insight, the authors provide clear strategic guidance and actionable steps to help you and your organization move ahead in a world where exponentially developing new technologies are changing how value is created.

Do you love gaming? Do you have ideas for games of your own and want to learn how to produce them professionally? Longtime game designer Justin Gary has the answers you seek. After 20 years in the gaming industry, creating such games as Solforge, Ascension, and the World of Warcraft Miniatures Game, Justin is now sharing all his secrets in Think Like a Game Designer. Best of all, Justin’s secrets are really simple, practical, and common sense steps you can take yourself.

Leading futurist and OneShared.World founder Jamie Metzl explores how genome sequencing, gene editing, artificial intelligence, and other technologies are not only changing our lives, but catalyzing each other in radical and accelerating ways. These technologies have the potential to improve our health, feed billions of people, supercharge our economies, and store essential information for millions of years, but can also—if we are not careful—do immeasurable harm.

Just months ago, millions of people were stunned by ChatGPT's amazing abilities–and its bizarre hallucinations. But that was 2022. GPT-4 is now here, with smarter, more accurate, and deeper technical knowledge. GPT-4 and its competitors and followers are on the verge of transforming medicine. But with lives on the line, you need to understand these technologies–stat.

This is the story of how a handful of geeks and mavericks dragged the computer out of corporate back rooms and laboratories and into our living rooms and offices. It is a tale not only of extraordinary innovation and vision but also of cunning business deals, boardroom tantrums and acrimonious lawsuits.

In The Glass Cage, bestselling author Nicholas Carr digs behind the headlines about factory robots and self-driving cars, wearable computers and digitized medicine, as he explores the hidden costs of granting software dominion over our work and our leisure. Even as they bring ease to our lives, these programs are stealing something essential from us.

Riveting, character-driven, and filled with jaw-dropping revelations, Extremely Hardcore is the definitive, fly-on-the-wall story of how Elon Musk lit $44 billion on fire and burned down Twitter. It’s the next best thing to being there, and you won’t have to sleep in the Twitter office to get the scoop.

From trendy restaurants to city grids, to TikTok and Netflix feeds the world round, algorithmic recommendations dictate our experiences and choices. The algorithm is present in the familiar neon signs and exposed brick of Internet cafes, be it in Nairobi or Portland, and the skeletal, modern furniture of Airbnbs in cities big and small. Over the last decade, this network of mathematically determined decisions has taken over, almost unnoticed—informing the songs we listen to, the friends with whom we stay in touch—as we’ve grown increasingly accustomed to our insipid new normal.

¿Siente que la búsqueda constante de clientes potenciales no lo lleva a ninguna parte? La verdad es que, incluso si tiene un plan de mercadeo brillante y es consistente con su estrategia de promoción... aún podría no ser suficiente. Las personas no quieren sentir que le están vendiendo y estan más conscientes de esto que nunca. Las redes sociales son uno de los mayores activos en el mercadeo en red que jamás hayan inventado, y una vez que sepa cómo usarlas correctamente, ¡estara disfrutando y ganando mucho dinero!

The Internet was never intended for you, opines Brian McCullough in this lively narrative of an era that utterly transformed everything we thought we knew about technology. In How the Internet Happened, he chronicles the whole fascinating story for the first time, beginning in a dusty Illinois basement in 1993, when a group of college kids set off a once-in-an-epoch revolution with what would become the first "dotcom".

You need to understand what’s come before so that you can guard against it happening to you… and you need to know exactly what to do to make sure your business is secure. You also need to understand exactly what your cybersecurity status is right now so you can pinpoint the holes that need patching… and the chances are, there’s more to patch up than you realize. Because here’s the kicker: Technology is vital to the success of your company – and that means you have to keep it safe.

Author Phil Pallen is a brand strategist who uses his AI expertise to help hundreds of businesses scale and grow profits. In AI for Small Business, case studies from Pallen’s successful clients illustrate how real small business owners are applying AI technology in various ways. Plus, ready-to-try prompt sidebars and specific product recommendations allow you to start employing the power of AI in real time.

Being a student of Economics and Business, I always seek to refresh my knowledge of key common terms in these areas. Economics, Business and Politics overlap a great deal in both academic and real-world applications. Artificial Intelligence will hopefully add for the better, the fields of Business, Politics and Economics. AI has the potential to revolutionize the way business operates and contribute to global economic activity.

In this groundbreaking and provocative treatise, Alexander C. Karp, co-founder and chief executive officer of Palantir Technologies, and Nicholas W. Zamiska, head of corporate affairs at the company, offer a searing critique of our collective abandonment of creative and cultural ambition. They argue that in order for the West to maintain its geopolitical advantage—and the freedoms that we take for granted—the software industry must renew its commitment to addressing our most urgent challenges, including the new arms race of artificial intelligence.

A new way of thinking that improves how we work, create and live, empowering listeners to outsmart AI—a tool that can never do what humans do.