Mostrando resultados por Editor "Basic Books" en Ciencia e Ingeniería

A vital book for leaders and decision makers, The Evolution of Cooperation reveals how cooperative principles help us think better about everything from military strategy, to political elections, to family dynamics.

Scientists have long struggled to make pregnancy easier, safer, and more successful. In The Dance of Life, developmental and stem-cell biologist Magdalena Zernicka-Goetz takes us to the front lines of efforts to understand the creation of a human life. She has spent two decades unraveling the mysteries of development, as a simple fertilized egg becomes a complex human being of 40 trillion cells. Zernicka-Goetz's work is both incredibly practical and astonishingly vast.

Whether we are worried about the spread of COVID-19 or making a corporate budget, we depend on mathematical models to help us understand the world around us every day. But models aren’t a mirror of reality. In fact, they are fantasies, where everything works out perfectly, every time. And relying on them too heavily can hurt us. In Escape from Model Land, statistician Erica Thompson illuminates the hidden dangers of models.

The last century saw a revolution in life expectancy. Whether you are male or female, born in the global south or north, the chances are that you can expect to live much longer than previous generations. But instead of seeing this as a precious gift of extra life, we see it as a burden, with ageing populations dogged by infirmity, dependent on an ever-decreasing number of young people to support them. Andrew Scott argues it doesn't have to be like that.

What defines who we are? For decades, the biological answer has been our genes. In The Master Builder, leading biologist Alfonso Martinez Arias breaks with decades of scientific and popular tradition to make a bold argument: what defines us is our cells. Drawing on new research from his lab and others, Martinez Arias reveals that we are composed of a thrillingly complex, constantly rearranging symphony of cells that know how to count, feel, and ultimately give form to our bodies.

As cognitive psychologist Brian Butterworth shows us in Can Fish Count?, many “simple” animals - such as bees, which count trees and fence posts, and guppies, which can size up groups - have a sense of numbers. And unlike humans, they don’t need to be taught. In telling animals’ stories, Butterworth shines new light on one of our most ancient questions: Just where, exactly, do numbers come from?

Almost all of us have sat in a math class, wondering when we'd ever need to know how to find the roots of a polynomial or graph imaginary numbers. And in one sense, we were right: If we needed to, we'd use a computer. But as Ian Stewart argues in What's the Use?, math isn't just about boring computations. Rather, it offers us new and profound insights into our world, allowing us to accomplish feats as significant as space exploration and organ donation.

Spotting a face in a crowd is so easy, you take it for granted. But how you do it is one of science's great mysteries. And vision is involved with so much of everything your brain does. Explaining how it works reveals more than just how you see. In We Know It When We See It, Harvard neuroscientist Richard Masland tackles vital questions about how the brain processes information - how it perceives, learns, and remembers - through a careful study of the inner life of the eye.

In Hungry Beautiful Animals, philosopher Matthew C. Halteman shows us how—despite all the forces arrayed against going vegan—we can create an abundant life for everyone without using animals for food. Going vegan must be about flourishing, not shaming and blaming ourselves.

Spite seems utterly useless. You don't gain anything by hurting yourself just so you can hurt someone else. So why hasn't evolution weeded out all the spiteful people? As psychologist Simon McCarthy-Jones argues, spite seems pointless because we're looking at it wrong. Spite isn't just what we feel when a car cuts us off or when a partner cheats. It's what we feel when we want to punish a bad act simply because it was bad. Spite is our fairness instinct, an innate resistance to exploitation, and it is one of the building blocks of human civilization.

Dozens of books promise to improve your brain function with a gimmick. Lifestyle changes, microdosing, electromagnetic stimulation: Just one weird trick can lightly alter or dramatically deconstruct your brain. In truth, there is no one-size-fits-all shortcut to the ideal mind. Instead, the way to understand cognitive enhancement is to think like a tailor: Measure how you need your brain to change, and then find a plan that suits it.

To many of us, tropical forests are the domain of movies and novels. These dense, primordial wildernesses are beautiful to picture but irrelevant to our lives. Jungle tells a different story. Archaeologist Patrick Roberts argues that tropical forests have shaped nearly every aspect of life on earth. They made the planet habitable, enabled the rise of dinosaurs and mammals, and spread flowering plants around the globe. New evidence also shows that humans evolved in jungles, developing agriculture and infrastructure unlike anything found elsewhere.

Evolutionary science has long been regarded as conservative, a tool for enforcing regressive ideas, particularly about race and gender. But in A Voice in the Wilderness, evolutionary biologist Joseph L. Graves Jr.—once styled as the “Black Darwin”—argues that his field is essential to social justice. He shows, for example, why biological races do not exist. He dismantles recent work in “human biodiversity” seeking genes to explain the achievements of different ethnic groups. He decimates homophobia, sexism, and classism as well.

To many, the brain is the seat of personal identity and autonomy. But the way we talk about the brain is often rooted more in mystical conceptions of the soul than in scientific fact. This blinds us to the physical realities of mental function. We ignore bodily influences on our psychology, from chemicals in the blood to bacteria in the gut, and overlook the ways that the environment affects our behavior, via factors varying from subconscious sights and sounds to the weather.

Inspired by Homer’s description of the ebb and flow of the “wine dark sea,” the ancient Greeks conceived a back-and-forth movement of blood. That false notion, perpetuated by the influential Roman physician Galen, prevailed for fifteen hundred years until William Harvey proved that blood circulates: the heart pumps blood in one direction through the arteries and it returns through the veins.

We think of perception as a passive, mechanical process, as if our eyes are cameras and our ears microphones. But as neurobiologist Susan R. Barry argues, perception is a deeply personal act. Our environments, our relationships, and our actions shape and reshape our senses throughout our lives. This idea is no more apparent than in the cases of people who gain senses as adults. Barry tells the stories of Liam McCoy, practically blind from birth, and Zohra Damji, born deaf, in the decade following surgeries that restored their senses.

Models are at the centre of everything we do. They act as metaphors that help us better understand the increasingly complex problems facing us in the modern world. Yet in recent years, the validity of the models we use has been hotly debated and there has been renewed awareness of the disastrous consequences when the makers and interpreters of models get things wrong. Drawing on contemporary examples from finance, climate and health policy, Erica Thompson explores what models are, why we need them, how they work and what happens when they go wrong.

In this sequel to his prescient New York Times best seller Rise of the Robots, Martin Ford presents us with a striking vision of the very near future. He argues that AI is a uniquely powerful technology, a kind of 'electricity of intelligence' that is altering every dimension of human life, often for the better with advanced science being done by machines who can solve problems humans can not. AI has the potential to help us fight climate change or the next pandemic, but it also has a capacity for profound harm.

We all live on nature’s doorstep, but we often overlook it. From backyards to local parks, the natural places we see the most may well be the ones we know the least. In Close to Home, biologist Thor Hanson shows how retraining our eyes reveals hidden wonders just waiting to be discovered. Close to Home is a hands-on natural history for any local patch of Earth. It shows that we each can contribute to science and improve the health of our planet. And even more, it proves that the wonders of nature don’t lie in some far-off land: they await us, close to home.

A leading ecologist argues that if humankind is to survive on a fragile planet, we must understand and obey its iron laws. Over the past century, our species has made unprecedented technological innovations with which we have sought to control nature. From river levees to enormous one-crop fields, we continue to try to reshape nature for our purposes - so much so it seems we may be in danger of destroying it.