Mostrando resultados por narrador "Jeff Cummings" en Todas las categorías

Featuring instructional case studies from companies including Panasonic, Hilton, Merck, and Honeywell, this evidence-based book provides listeners with a proven methodology for driving success before, during, and after every sale. Embracing the entire customer life cycle, Beyond the Sales Process reveals twelve essential strategies including: Study your customer. Give them compelling reasons to engage. Build a vision for them of their own success....

The Leadership Campaign is a playbook for winning in the reality of today's competitive global business environment. Each of the 10 steps it offers was learned on the most intensely competitive global battlefields. Thirty years ago, the authors were top-tier political consultants who could boast of a dozen presidential wins around the world. Candidates hired the authors' company to apply to their political campaigns what the authors knew about business communication and marketing strategy.

In The Leap, bestselling author Ulrich Boser shows how the emerging research on trust can improve our lives, rebuild our economy, and strengthen society. As part of this engaging and deeply reported narrative, Boser visits a radio soap opera in Rwanda that aims to restore the country’s broken trust, profiles the man who brought honesty to one of the most corrupt cities in Latin America, and explains how a college dropout managed to con his way into American high society.

It’s summer in the Valley of the Sun; the temperature’s rising and so is the body count. One of the city’s most exclusive escorts has lost her little black book - and a brutal killer has turned it into a hit list. One after another, some of Phoenix’s richest and most respectable men are turning up dead. Troubled homicide detective Sean Richardson and his partner, Maggie McClinton, take lead on the hunt for a brutal, methodical killer stalking Phoenix’s elite and meting out a very personal brand of justice. But when so many people share a secret that just might get them killed, the next victim - and the killer - could be anyone.

The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business" In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions.

In a world of self-driving cars and big data, smart algorithms and Siri, we know that artificial intelligence is getting smarter every day. Though all these nifty devices and programs might make our lives easier, they're also well on their way to making "good" jobs obsolete. A computer winning Jeopardy might seem like a trivial, if impressive, feat, but the same technology is making paralegals redundant as it undertakes electronic discovery and is soon to do the same for radiologists.

Leland Faust unmasks Wall Street's unsavory tactics in powerful detail by giving listeners a high-level view of how the financial services industry misleads them, overcharges them, and exposes them to needless risk. He documents the financial industry's alluring come-ons, airbrushed risks, high-stakes gambling, half-truths, misleading statements, outlandish predictions, tricks to overcharge customers, bad deals, and outright fraud by the most prominent and renowned of Wall Street's players.

In his new book, investment expert Jim Jubak explores the "new normal" of market volatility. With remarkable insights into the zeitgeist of financial markets and the economy, Jubak combines the big macro trends with the more mundane aspects of life to depict why volatility is here to stay, why things are not going to get any calmer soon, and how you can make investing decisions to profit off this new reality.

Discover Venice through the vibrant and personal observations of Gore Vidal. Listen as he walks the storied streets, recounting the city’s rich history and exploring his own family ties to the area. Filled with insightful impressions of Venice’s culture, fine art, and architecture, this audiobook is an unforgettable adventure by one of America’s most significant writers.

It's not news that globalization and ever-faster technological innovation have increased the pace of change exponentially. Existing change models were devised to deal with individual changes, one by one, but that's not a luxury leaders have any more. Bill Pasmore, senior vice president at the Center for Creative Leadership and a professor at Columbia University, offers a four-part model that will allow leaders to deal with multiple changes simultaneously without drowning in the churn.

From taxi rides, hotel stays, car driving, to communicating and paying, business as usual is a thing of the past. This revolutionary model is the secret to driving profitability and growth in today's transformed business landscape. Free and abundant information, 24/7 connectivity, and the empowerment of everyone has transformed every company into an open-source organization and you must adapt in order to succeed.

Child prodigy Joshua Bland’s life has been anything but bland. Joshua’s father abandons him and his mentally imbalanced mother when he is a young boy, leaving him to be raised by a cynical, hostile, and self-doubting stepfather. When Joshua loses a national knowledge competition, his family’s reaction puts him on the path to becoming a World War II veteran, best-selling author, successful producer, and absentee father.

Common sense and prudence have long been among the guiding tenets of society, but in today's economy they have been completely abandoned in the interest of blindly maximizing profits. Common-Sense Business shows that this current economic model is both detrimental and unsustainable, and that we must transform the global economy along the lines of common sense toward the common good.

Raised in a lower-middle-class, nonreligious family, Fred Sievert lived the American dream by exercising a strong work ethic with the classic symptoms of a type-A overachieving personality. In the process, he often neglected his family and friends as he doggedly pursued his socioeconomic ascent. But God revealed himself to Fred in a profound way early in life and remained present through many difficult personal and business struggles, challenges, and decisions.

Two years after the end of World War II, a director sets out to mimic real life by creating a film without a script, where the actors learn the story and their part in it as they go. The tale unfolds of a young couple on the run during the Nazi occupation, but soon the characters they play begin to take on lives of their own. As the lines between fiction and reality blur, the Secret Police become convinced that the director holds information that could compromise the nation’s security, and they decide to interrogate him about his fictional plot.

In Chancing It, award-winning scientist and writer Robert Matthews shows how to understand the laws of probability and use them to your advantage. He gives you access to some of the most potent intellectual tools ever developed and explains how to use them to guide your judgments and decisions.

Rollie Waters is the smartest guy in any room. He knows all the angles, and he’s never fewer than two steps ahead of trouble - a skill he learned from the con-artist father, Dan, who raised him, though he hasn’t seen him in years. Rollie’s childhood was a mesh of perfectly believable lies stretched so thin that he barely knows who he is. It’s only when he’s working undercover as a Marine, inhabiting a false identity, that Rollie is comfortable in his own skin. After he’s yanked out of his latest assignment and tossed in the brig, he’s only partly surprised when the officials in charge mention one name: Dan Waters.

A brilliant examination into how the internet is profoundly changing the way we think. In this groundbreaking book, Wired writer Clive Thompson argues that the internet is boosting our brainpower, encouraging new ways of thinking, and making us more not less intelligent as is so often claimed. Our lives have been changed utterly and irrevocably by the rise of the internet and it is only now that we can begin to analyse this extraordinary phenomenon.

Moments after venture capitalist Gloria Baradaran experiences what it's like to be a polar bear - really be a polar bear - she knows she's found something revolutionary. Farley Rutherford and his team - migraine-tortured neurologist "Chopper" Vittori and uber-geek engineer Ringo Hayes - have created sensory saturation, a virtual reality system that drops users into the psyches of endangered animals as they fight for survival, and they believe the profound experience could turn the indifferent masses into avid environmentalists.

It really is true: What you say and how you say it speaks volumes about your professional promise and leadership potential. Whether it's giving an impromptu sales pitch or keynoting a major business conference, public speaking can make you or break you.