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    • Mastering the New Marketing Mindset for Tomorrow's Consumers
    • De: Raja Rajamannar
    • Narrado por: Josh Childs
    • Duración: 6 h y 12 m
    • Fecha de lanzamiento: 02-09-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 83 calificaciones
    • Raja Rajamannar, chief marketing officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today’s unprecedented disruption....

    Precio regular: US$19.79 o 1 crédito

    Sale price: US$19.79 o 1 crédito

    • Transform Your Business by Being Remarkable
    • De: Seth Godin
    • Narrado por: Seth Godin
    • Duración: 2 h y 58 m
    • Fecha de lanzamiento: 11-24-20
    • Idioma: Inglés
    • 4.5 out of 5 stars 493 calificaciones
    • In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place....

    Precio regular: US$13.50 o 1 crédito

    Sale price: US$13.50 o 1 crédito

    • De: Seth Godin
    • Narrado por: Seth Godin
    • Duración: 2 h y 1 m
    • Fecha de lanzamiento: 01-02-01
    • Idioma: Inglés
    • 4.5 out of 5 stars 684 calificaciones
    • The man Business Week calls "the ultimate entrepreneur for the information age" explains "Permission Marketing"...

    Precio regular: US$11.24 o 1 crédito

    Sale price: US$11.24 o 1 crédito

  • Precio regular: US$22.49 o 1 crédito

    Sale price: US$22.49 o 1 crédito

    • The Complete Guide to Creating Customers with Word-of-Mouth
    • De: Jay Baer, Daniel Lemin
    • Narrado por: Jay Baer, Daniel Lemin, Ted Wright
    • Duración: 5 h y 34 m
    • Fecha de lanzamiento: 10-02-18
    • Idioma: Inglés
    • 4.5 out of 5 stars 248 calificaciones
    • Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin....

    Precio regular: US$13.50 o 1 crédito

    Sale price: US$13.50 o 1 crédito

  • Precio regular: US$6.95 o 1 crédito

    Sale price: US$6.95 o 1 crédito

    • The Unbeatable Strategy of Loving Customers
    • De: Fred Reichheld, Darci Darnell, Maureen Burns
    • Narrado por: Walter Dixon
    • Duración: 8 h y 37 m
    • Fecha de lanzamiento: 12-31-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 74 calificaciones
    • Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it....

    Precio regular: US$17.19 o 1 crédito

    Sale price: US$17.19 o 1 crédito

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    • 10 Universal Truths Every Salesperson Needs to Know
    • De: Shari Levitin
    • Narrado por: Shari Levitin
    • Duración: 7 h y 3 m
    • Fecha de lanzamiento: 11-12-19
    • Idioma: Inglés
    • 5 out of 5 stars 36 calificaciones
    • Author Shari Levitin, creator of the Third-Level Selling system, offers a dynamic framework for effective selling in the Digital Age. Unlike other sales books that focus on abstract tips or techniques, Heart and Sell offers a science based real-world approach....

    Precio regular: US$17.19 o 1 crédito

    Sale price: US$17.19 o 1 crédito

    Se incluye en la membresía Plus
    • The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level
    • De: Ryan Levesque
    • Narrado por: Tom Parks
    • Duración: 6 h y 7 m
    • Fecha de lanzamiento: 07-02-19
    • Idioma: Inglés
    • 4 out of 5 stars 91 calificaciones
    • In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer....

    Precio regular: US$13.50 o 1 crédito

    Sale price: US$13.50 o 1 crédito

    • Building a Brand People Love from Day One
    • De: Emily Heyward
    • Narrado por: Lisa Flanagan
    • Duración: 5 h y 58 m
    • Fecha de lanzamiento: 06-09-20
    • Idioma: Inglés
    • 4.5 out of 5 stars 163 calificaciones
    • The cofounder and chief branding officer of Red Antler, the branding and marketing company for startups and new ventures, explains how hot new brands like Casper, Allbirds, Sweetgreen, and Everlane build devoted fan followings right out of the gate....

    Precio regular: US$15.75 o 1 crédito

    Sale price: US$15.75 o 1 crédito

    • How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy
    • De: Lawrence Ingrassia
    • Narrado por: Sean Patrick Hopkins
    • Duración: 8 h y 34 m
    • Fecha de lanzamiento: 01-28-20
    • Idioma: Inglés
    • 4.5 out of 5 stars 291 calificaciones
    • A leading business journalist takes us inside a business revolution: the upstart brands taking on the empires that long dominated the trillion-dollar consumer economy....

    Precio regular: US$14.99 o 1 crédito

    Sale price: US$14.99 o 1 crédito

    • 12 Principles for Turning Customers and Employees into Life-Long Fans
    • De: Jon Picoult
    • Narrado por: Jon Picoult
    • Duración: 8 h y 58 m
    • Fecha de lanzamiento: 01-18-22
    • Idioma: Inglés
    • 4.5 out of 5 stars 15 calificaciones
    • If you're aspiring to satisfy your customers, then you’re aspiring to mediocrity. That's the fascinating premise of From Impressed to Obsessed, a book that will fundamentally change how you think about creating a successful, beloved business....

    Precio regular: US$17.19 o 1 crédito

    Sale price: US$17.19 o 1 crédito

    Se incluye en la membresía Plus
    • How to Create Relevant and Memorable Experiences at Every Touchpoint
    • De: Nicholas J. Webb
    • Narrado por: James Foster
    • Duración: 7 h y 1 m
    • Fecha de lanzamiento: 12-27-15
    • Idioma: Inglés
    • 4.5 out of 5 stars 174 calificaciones
    • What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top....

    Precio regular: US$20.00 o 1 crédito

    Sale price: US$20.00 o 1 crédito

    • How Successful Retailers Win Customers in an Era of Endless Disruption
    • De: Barbara E. Kahn
    • Narrado por: Lisa Larsen
    • Duración: 5 h
    • Fecha de lanzamiento: 11-13-18
    • Idioma: Inglés
    • 4 out of 5 stars 24 calificaciones
    • In The Shopping Revolution, Barbara E. Kahn, a foremost retail expert and professor at the Wharton School, examines the companies that have been most successful during this wave of change and offers fresh insights into what we can learn from their ascendance.

    Precio regular: US$13.75 o 1 crédito

    Sale price: US$13.75 o 1 crédito

    • How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction
    • De: Scott McKain
    • Narrado por: Scott McKain
    • Duración: 5 h y 14 m
    • Fecha de lanzamiento: 10-09-18
    • Idioma: Inglés
    • 4.5 out of 5 stars 46 calificaciones
    • Award-winning speaker and author Scott McKain explains how to move beyond being distinctive and to take your brand and business to the next level, to become iconic by knowing your customer and audience and providing the "Ultimate Customer Experience" every time....

    Precio regular: US$17.18 o 1 crédito

    Sale price: US$17.18 o 1 crédito

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    • Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
    • De: Martin Lindstrom
    • Narrado por: Dan Woren
    • Duración: 10 h y 40 m
    • Fecha de lanzamiento: 09-20-11
    • Idioma: Inglés
    • 4.5 out of 5 stars 340 calificaciones
    • From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds....

    Precio regular: US$18.00 o 1 crédito

    Sale price: US$18.00 o 1 crédito

    • The New Paradigm for Connecting Brands to People
    • De: Marc Gobe
    • Narrado por: DeMario Clarke
    • Duración: 12 h y 42 m
    • Fecha de lanzamiento: 02-28-13
    • Idioma: Inglés
    • 4 out of 5 stars 83 calificaciones
    • Emotional Branding is the best-selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people....

    Precio regular: US$24.95 o 1 crédito

    Sale price: US$24.95 o 1 crédito

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    • How to Create Remarkable Experiences That Your Customers Can’t Wait to Share
    • De: Dan Gingiss
    • Narrado por: Dan Gingiss
    • Duración: 5 h y 33 m
    • Fecha de lanzamiento: 10-06-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 39 calificaciones
    • Competition is tougher than ever these days and competing on price or product just doesn’t work as well anymore. So how can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience....

    Precio regular: US$19.95 o 1 crédito

    Sale price: US$19.95 o 1 crédito

    • A Guide to Conducting Research that Drives Businesses
    • De: Anne Beall
    • Narrado por: Virtual Voice
    • Duración: 4 h y 6 m
    • Fecha de lanzamiento: 03-24-24
    • Idioma: Inglés
    • sin calificaciones
    • For a company to embrace market research as a facilitator of change, it must be willing to take the approach that makes the most impact on its ...

    Precio regular: US$9.99 o 1 crédito

    Sale price: US$9.99 o 1 crédito

    • Data Science, Data Analysis and Predictive Analytics for Business & Risk Management, Statistics, Combinations, and Permutations for Business
    • De: Daniel Covington
    • Narrado por: Martin James
    • Duración: 8 h y 58 m
    • Fecha de lanzamiento: 12-17-20
    • Idioma: Inglés
    • sin calificaciones
    • Two books in one - use the power of analytics and probability to discover what your target customers are thinking and how to use that as an edge in identifying solutions and strategies to help you move forward. Includes: Analytics and Probability....

    Precio regular: US$19.95 o 1 crédito

    Sale price: US$19.95 o 1 crédito