Advertising Mystery

A pharmaceutical company's pushing a wonder drug that will improve memory. Ed worries about the side effects, and when some of his neighbors start dying after taking the drug, he knows something's terribly wrong, but can he find out what, and stop it before more people die?

Finbar Dolan is lost and lonely. Except he doesn’t know it. Despite escaping his blue-collar Boston upbringing to carve out a mildly successful career at a Madison Avenue ad agency, he’s a bit of a mess and closing in on 40. He’s recently called off a wedding. Now, a few days before Christmas, he’s forced to cancel a long-postponed vacation in order to write, produce, and edit a Superbowl commercial for his diaper account in record time. Fortunately, it gets worse....

YouTube has over one billion users. To be specific, there are over 1.9 billion people who visit YouTube every month. What’s more, each day YouTube viewers gain access to over one billion hours of video. Instagram is an application that can be used to take pictures and videos. These pictures and videos can be posted on other social media sites, such as Facebook, Twitter, and Flickr. Businesses can use these platforms to boos their online presence.

The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption. Are you and your organization prepared to deal with today's unprecedented speed and scope of technological change? Beyond Advertising provides a business transformation road map for an aspirational future, based on the insights of more than 200 of the world's most forward-thinking executives, innovators, and academics, all grappling with today's unique challenges and opportunities.

The protagonist, Brian Durston, is a bright young hotshot who left a big New York ad agency, and the fast track to mega-bucks, to join his uncle's medium-sized firm. Why? His uncle promised to turn over his stake in the agency. The future looks bright until Brian discovers his uncle slumped on his desk with a bullet through his brain.

This audiobook is for business owners, business owners-to-be, business managers, media sales representatives, advertising agents, advertising teachers, advertising students, consumers, and the general population looking for entertainment. Jeff has gained a reputation for presenting his material not merely as an audiobook narrator, but as a talented producer.