Business Advocacy

When a group of people gather together to generate ideas for solving a problem or achieving a goal, sometimes the best ideas are passed over. Worse, a problematic suggestion with far less likelihood of success may be selected instead. Why would a group dismiss an option that would be more effective? Leadership and communications expert John Daly has a straightforward answer: It wasn't sold to them as well. If the best idea is yours, how can you increase the chances that it gains the support of the group? In Advocacy: Championing Ideas and Influencing Others, Daly explains in full detail how to transform ideas into practice.

National leader Stacey Abrams has written the guide to harnessing the strengths of being an outsider and succeeding anyway. Leadership is hard. Convincing others - and yourself - that you are capable of taking charge and achieving more requires insight and courage. Lead from the Outside is the handbook for outsiders, written with an eye toward the challenges that hinder women, people of color, the working class, members of the LGBTQ community, and millennials ready to make change.

Your journey with Women's Success in Corporate Leadership begins here, with it, the promise of a renewed spark of ambition. Imagine unlocking a wealth of practical strategies, insights, and tools tailored specifically for women looking to elevate their leadership journey and futureproof their careers.

How to become a human rights professional is not an academic book on human rights law, but a practical career guide for anyone who wants to learn more about human rights advocacy, whether they are just starting or have years of experience. "I absolutely LOVE THIS BOOK! I learned a lot reading this. Human rights need to be recognized as more than a buzz phrase, they're grounded in our everyday experiences." - Violeta Antovska Diplomatic Security Officer to the Permanent Mission of Ghana to the UN Human rights work is much more than just providing volunteer service to your community. If done ...

In recent years, the world of politics has taken a series of disastrous wrong turns. We have witnessed leaders who can't - or shouldn't be allowed to - lead, policies that are either self-serving or don't work, and world views that are corrosive or short term. Alastair Campbell's aim in But What Can I Do? is twofold: to explain why things have gone so wrong, and to show what we can to help put them right. A mix of polemic, analysis and practical advice, this is a political masterclass from a master political commentator and strategist.

People who are trying to solve tough economic, social, or environmental problems often find themselves frustratingly stuck. They cannot solve their problems in their current context; the larger system within which they are operating is too unstable or unfair or unsustainable. They cannot transform this system on their own or by working only with their friends or colleagues; the system is too complex to be grasped or shifted by any one person or organization or sector.

The Capitalist and the Activist offers an engaging and thoughtful look at the new reality of corporate social activism - its driving forces, promises and perils, and implications for our businesses and personal lives. Weaving deep research and fascinating stories that span business, entertainment, history, science, and politics, Tom Lin provides an insightful road map for how society arrived here and a practical compass for moving forward.

America faces a new culture war. It is not a war about guns, abortions, or gays; rather it is a war against the creeping changes to our entrepreneurial culture, the true bedrock of who we are as a people. The new culture war is a battle between free enterprise and social democracy. Many Americans have forgotten the evils of socialism and the predations of the American Great Society's welfare-state programs.

This book is for: business leaders, marketing & sales, employer branding teams, and organizations who want to build brand social media presence and establish credibility via their most trusted influencers - their employees.

Whether you're a small startup or a global corporation, these cheat codes will equip you with the knowledge and strategies you need to harness the potential of your employees as brand advocates.

Corporations are the most powerful entities on the planet. Unfortunately, many have had a long record of unprecedented and unbridled environmental degradation, social transgressions, and governance secrecy. Since by law they are beholden to their shareholders, some philanthropic trusts, pension funds, and other institutional investors have used shareholder advocacy to press for changes in corporate policy. But individual investors have largely been silent, thinking themselves powerless.

An innovation expert illuminates why your power to make a difference is no longer bound by your status. In The Power of Onlyness, Nilofer Merchant, one of the world's top-ranked business thinkers, reveals that we have now reached an unprecedented moment of opportunity for your ideas to "make a dent" on the world.

Screenplay for "Major General Smedley Butler: The Maverick Marine" Act One: The Making of a Maverick (1881-1918) In the quiet town of West Chester, Pennsylvania, young Smedley Butler is born into a family of distinguished lineage. From an early age, he displays a spirited independence and a profound sense of patriotism, shaped by the post-Civil War environment. This act chronicles his early years, the loss of his mother, and his decision at age 16 to enlist in the United States Marine Corps, setting him on a path of extraordinary achievement. Act Two: Command and Conscience (1918-1935) As ...

Activism is life-changing. But it starts with identifying our unique gifts, talents, and perspectives—before engaging with the world. By disrupting ourselves first, we gain insights into what blocks us from opportunities to create change, from opening doors and breaking down walls. Once we're living ON purpose, we're ready to see our communities as they are and can become the powerful activists we need to be, bringing light to the darkest areas of our world. Flip the Tables is a guide for those who want to be disruptors.

Under Joe Solmonese's leadership, the Human Rights Campaign, the nation's largest LGBT rights organization, became the model other organizations look toward to create effective social and political change. Beginning with a moving story of working with Matthew Shepard's mother Virginia in passing the hate crimes bill that bears Matthew's name, Solmonese shows how he discovered that channeled anger can drive a commitment to change.

On January 21, 2017, millions of protestors took part in the Women's March, and many of them created a "sea of pink" when they wore knitted pink "pussyhats" in record numbers. The pussyhat swiftly found its place on the cover of Time and The New Yorker, and it ultimately came to symbolize resistance culture. Creator of the Pussyhat Project, Krista Suh, took an idea and built a worldwide movement and symbol in just two months. But like so many women, Krista spent years letting her fears stop her from learning to live by her own rules.

Eager to change the world? Learn how you can have a greater social impact through your everyday purchases. Covering topics that range from why not all factories are evil, to how our morning coffee can be the easiest way for us to use our purchasing power for good, Buy the Change You Want to See makes us better-informed consumers. 

US Senator Ron Wyden is widely praised for coming up with sensible-sounding ideas no one else had thought of and making the counter-intuitive political alliances that prove helpful in passing bills. In It Takes Chutzpah, he offers a progressive leader’s manifesto for being a courageous warrior during turbulent times. It is an inspirational guide to get important things accomplished with a combination of strong allies, persistence, and attention—that is, chutzpah.

Wilber Winkle was called a "national treasure" by no less than TV's Larry King, and his book was dubbed the funniest in decades by American Bookseller. What does Mr. Winkle do? Without fear, he writes letters to the massive corporations responsible for popular consumer products, demanding satisfaction and complaining about even the most minor of flaws. And miraculously, the corporations answer.

Analyzing the movement's deep-seated origins in questions that the country has sought too long to ignore, some of the greatest economic minds and most incisive cultural commentators capture the Occupy Wall Street phenomenon in all its ragged glory. They give listeners an on-the-scene feel for the movement as it unfolds while exploring the heady growth of the protests, considering the lasting changes wrought, and recommending reform.

Grassroots Rising is a passionate call to action for the global body politic, providing practical solutions for how to survive - and thrive - in catastrophic times. Author Ronnie Cummins aims to educate and inspire citizens worldwide to organize and become active participants in preventing ecological collapse. This audiobook offers a blueprint for building and supercharging a grassroots regeneration movement based on consumer activism, farmer innovation, political change, and regenerative finance.