Maximum Influence: 2nd Edition
The 12 Universal Laws of Power Persuasion
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Maximum Influence: 2nd Edition
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Narrated by:
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Tim Andres Pabon
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By:
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Kurt W Mortensen
About this listen
Salespeople, consultants, managers, executives, entrepreneurs... Influence is a crucial tool for absolutely anyone seeking success and prosperity. But how can everyday people actually become more influential? Maximum Influence unlocks the secrets of the master influencers. Now in an all-new edition, the audiobook combines scientific research with real-world studies, presenting the most authoritative and effective arsenal of persuasion techniques ever.
Author and renowned expert Kurt Mortensen reveals the 12 Laws of Persuasion, explaining why each law works, how to use it, and what to avoid. You will learn about the law of dissonance, the law of contrast, the law of expectation - and nine other proven principles that consciously and unconsciously propel people to act. You will also discover how to:
- Read anyone instantly
- Get people to trust you instinctively
- Change minds easily
- And convince anyone to give you almost anything
With new case studies and cutting-edge influencing techniques, this is the ultimate guide to the art and science of getting exactly what you want - when you want.
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Performance5 out of 5 stars 285
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Story5 out of 5 stars 282
Questioning thousands of parents and educators, Dr. Wayne Dyer learned firsthand what people really want for their children. They don't particularly want their kids to go to fancy schools, acquire riches, or live "the good life". They do want them to have personal integrity and high self-esteem, and to grow up with love and peace in their hearts. Children raised the Wayne Dyer way feel useful and needed. They are inner- rather than outer-directed. They live a stress-free life naturally, without resorting to drugs.
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5 out of 5 stars
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Deaply helpful
- By Dominique on 04-28-15
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To Sell Is Human
- The Surprising Truth about Moving Others
- By: Daniel H. Pink
- Narrated by: Daniel H. Pink
- Length: 6 hrs and 6 mins
- Unabridged
-
Overall4.5 out of 5 stars 4,226
-
Performance4.5 out of 5 stars 3,540
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Story4.5 out of 5 stars 3,518
According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.
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3 out of 5 stars
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Lenghty book with a few solid tips on persuation
- By Gerardo A Dada on 01-21-13
By: Daniel H. Pink
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The Like Switch
- An Ex-FBI Agent's Guide to Influencing, Attracting, and Winning People Over
- By: Jack Schafer PhD, Ph.D. Marvin Karlins Ph.D.
- Narrated by: George Newbern
- Length: 7 hrs and 40 mins
- Unabridged
-
Overall4.5 out of 5 stars 12,037
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Performance4.5 out of 5 stars 10,340
-
Story4.5 out of 5 stars 10,270
The Like Switch is packed with all the tools you need for turning strangers into friends, whether you are on a sales call, a first date, or a job interview. As a Special Agent for the FBI's National Security Division's Behavioral Analysis Program, Dr. Jack Schafer developed dynamic and breakthrough strategies for profiling terrorists and detecting deception. Now, Dr. Schafer has evolved his proven-on-the-battlefield tactics for the day-to-day, but no less critical battle of getting people to like you.
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5 out of 5 stars
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Very informative , PDF on audible website....
- By Michael Jones on 11-30-15
By: Jack Schafer PhD, and others
-
Fascinate
- Your 7 Triggers to Persuasion and Captivation
- By: Sally Hogshead
- Narrated by: Sally Hogshead
- Length: 8 hrs and 41 mins
- Unabridged
-
Overall4 out of 5 stars 775
-
Performance4 out of 5 stars 517
-
Story4 out of 5 stars 514
Why are you captivated by some people but not by others? Why do you recall some brands yet forget the rest? In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? Answer: fascination, the most powerful way to influence decision-making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust.
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5 out of 5 stars
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Hog your Head with Fascinate!
- By Lanie Evans on 01-19-11
By: Sally Hogshead
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The Persuasion Code
- How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime
- By: Christophe Morin PhD, Patrick Renvoise
- Narrated by: Christopher Price
- Length: 10 hrs and 12 mins
- Unabridged
-
Overall4.5 out of 5 stars 73
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Performance4.5 out of 5 stars 64
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Story4.5 out of 5 stars 65
Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful.
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1 out of 5 stars
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Not about persuasion
- By Paul Kersey on 03-12-21
By: Christophe Morin PhD, and others
-
The YES Factor
- Get What You Want. Say What You Mean. The Secrets of Persuasive Communication
- By: Tonya Reiman
- Narrated by: Tonya Reiman
- Length: 8 hrs and 10 mins
- Unabridged
-
Overall4 out of 5 stars 141
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Performance4 out of 5 stars 66
-
Story4 out of 5 stars 67
Yes: a small word, but the key to opening doors both professional and personal. The power of The Yes Factor gets you the job, the promotion, or the second date. But getting a "yes" can be tricky. Tonya Reiman explains how communication works-what the words you speak actually say about you, and how the perfect pitch can help you achieve your goals, convince your boss or client you should get the account, give a killer presentation, or win control of the remote (without ticking off your spouse!).
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1 out of 5 stars
-
Misleading title
- By J S on 08-10-10
By: Tonya Reiman
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The Upside of Your Dark Side
- Why Being Your Whole Self - Not Just Your "Good" Self - Drives Success and Fulfillment
- By: Todd Kashdan, Robert Biswas-Diener
- Narrated by: Jeff Cummings
- Length: 8 hrs
- Unabridged
-
Overall4 out of 5 stars 790
-
Performance4.5 out of 5 stars 692
-
Story4 out of 5 stars 684
In The Upside of Your Dark Side, two pioneering researchers in the field of psychology show that while mindfulness, kindness, and positivity can take us far, they cannot take us all the way. Sometimes, they can even hold us back. Emotions like anger, anxiety, or doubt might be uncomfortable, but it turns out that they are also incredibly useful.
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1 out of 5 stars
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Boring and learned nothing
- By Taryn on 07-25-16
By: Todd Kashdan, and others
-
The Spirit of Kaizen
- Creating Lasting Excellence One Small Step at a Time
- By: Bob Maurer, Leigh Ann Hirschman
- Narrated by: Bob Maurer
- Length: 4 hrs and 8 mins
- Unabridged
-
Overall4.5 out of 5 stars 657
-
Performance4.5 out of 5 stars 559
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Story4.5 out of 5 stars 555
UCLA psychologist and organizational consultant Dr. Robert Maurer provides a simple and proven effective technique for making major changes with minimal disruption. Applying the operational concept of kaizen - small, continual improvements - to common management challenges, managers can drive major improvements with a series of well-planned techniques for boosting quality, innovation, sales, and morale.
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5 out of 5 stars
-
A must for anyone that wants to achieve.
- By Patrick on 01-08-14
By: Bob Maurer, and others
-
Pitch Anything
- An Innovative Method for Presenting, Persuading, and Winning the Deal
- By: Oren Klaff
- Narrated by: Stephen Bowlby
- Length: 6 hrs and 14 mins
- Unabridged
-
Overall5 out of 5 stars 433
-
Performance5 out of 5 stars 366
-
Story5 out of 5 stars 362
When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million—and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas.
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5 out of 5 stars
-
packed
- By anonymous on 11-15-24
By: Oren Klaff
-
Go-Givers Sell More
- By: Bob Burg, John Mann
- Narrated by: Bob Burg, John Mann
- Length: 3 hrs and 47 mins
- Unabridged
-
Overall5 out of 5 stars 1,481
-
Performance4.5 out of 5 stars 1,226
-
Story4.5 out of 5 stars 1,223
Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer.
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1 out of 5 stars
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Do you really not know that you give to get?
- By Sandy on 09-23-10
By: Bob Burg, and others
-
I'm Afraid Debbie From Marketing Has Left for the Day
- How to Use Behavioural Design to Create Change in the Real World
- By: Morten Münster
- Narrated by: David Bateson
- Length: 9 hrs and 27 mins
- Unabridged
-
Overall4.5 out of 5 stars 24
-
Performance4.5 out of 5 stars 22
-
Story4.5 out of 5 stars 22
With more than 50,000 copies sold in Denmark, this book has been on the bestseller list since its publication in 2017. Barack Obama used a secret competitive advantage to win two elections. Companies such as Google, Amazon and Novo Nordisk use the same insight to stir up innovation, increase compliance, improve the work environment and sell more products. And successful management groups in the C20 index have started using it as their preferred strategy. But what kind of insight are we talking about here? The answer is - behavioural design.
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5 out of 5 stars
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Great, practical summary of behaviour design
- By Elena on 06-01-21
By: Morten Münster
-
Friend and Foe
- When to Cooperate, When to Compete, and How to Succeed at Both
- By: Adam D. Galinsky, Maurice E. Schweitzer
- Narrated by: Tom Perkins
- Length: 9 hrs and 1 min
- Unabridged
-
Overall4 out of 5 stars 327
-
Performance4.5 out of 5 stars 275
-
Story4 out of 5 stars 270
In Friend and Foe, researchers Galinsky and Schweitzer explain why this debate misses the mark. Rather than being hardwired to compete or cooperate, humans have evolved to do both. It is only by learning how to strike the right balance between these two forces that we can improve our long-term relationships and get more of what we want.
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5 out of 5 stars
-
Unexpected
- By Garron Rose on 01-05-16
By: Adam D. Galinsky, and others
-
Negotiation
- An Ex-Spy's Guide to Master the Psychological Tricks & Talking Tools to Become an Expert Negotiator in Any Situation
- By: James Daugherty
- Narrated by: Tom Taverna
- Length: 2 hrs and 10 mins
- Unabridged
-
Overall4.5 out of 5 stars 113
-
Performance4.5 out of 5 stars 97
-
Story4.5 out of 5 stars 97
Imagine how different your life would be if you could avoid getting the worst out of every deal you negotiate in life. You will never quite know how much you have left on the table by lacking the negotiation skills to truly get the most out of your dealings. Whether it's negotiating that pay rise at work, attaining the best price for the house/car, or just simply getting more out of your daily interactions.
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2 out of 5 stars
-
I felt like I paid for what I got...
- By S. Granger on 08-29-18
By: James Daugherty
-
How to Master the Art of Selling Financial Services
- By: Tom Hopkins
- Narrated by: Tom Hopkins
- Length: 3 hrs and 48 mins
- Unabridged
-
Overall5 out of 5 stars 322
-
Performance5 out of 5 stars 278
-
Story5 out of 5 stars 276
Whether you're a financial services expert or novice, you understand the business. You've worked hard to gain your product knowledge. You study industry trends. But do you know how to talk to clients so they'll listen? The How to Master the Art of Selling Financial Services live audio seminar shows you how to gain the trust of others quickly and get them to like you, take your advice, and become long-term clients, which is the foundation for every successful business.
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3 out of 5 stars
-
better stuff for free on YouTube from
- By milos Vranic on 08-10-17
By: Tom Hopkins
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5 out of 5 stars
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One tik tok and i got your book
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How would you like to be able to read anyone instantly? Get people to trust you instinctively? Change minds easily? Convince anyone to give you almost anything? The secret lies in the 12 Laws of Persuasion. These “powers” are not unobtainable Jedi mind tricks but are actual skills that everyday people can discover and develop within themselves--today!
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The Confidence Effect helps women speak out, take risks, and assume leadership positions with assurance. The book moves beyond research and statistics to focus on what's really important: how women can become more confident one step at a time. Practical strategies show how to turn job competency into the kind of authentic confidence that gets noticed. Women learn to practice the "Four Rs of Success" - relationships, reputation, results, and resilience....
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this book is about business, not confidence
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Misleading Title.
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Interesting and useful.
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Coaching for Performance, 5th Edition
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Performance4.5 out of 5 stars 94
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Written by Sir John Whitmore, the pioneer of coaching, and Performance Consultants, the global market leaders in performance coaching, this extensively revised and extended edition will revolutionize the traditional approach to organizational culture. Brand-new practical exercises, corporate examples, and coaching dialogues strengthen the learning process, whilst a critical new chapter demonstrates how to measure the benefits of coaching as a return on investment, ensuring this landmark new edition will remain at the forefront of professional coaching and leadership development.
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Listening is harder than it looks - but it's the difference between business success and failure. Nothing causes bad decisions in organizations as often as poor listening. But Bernard Ferrari, adviser to some of the nation's most influential executives, believes that such missteps can be avoided and that the skills and habits of good listening can be developed and mastered. He offers a step-by-step process that will help you become an active listener, able to shape and focus any conversation.
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Better listening made easy
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To listen actively is to listen with complete attention and an engaged mind and body. And, while it may come naturally to some, it's also a skill that can be honed through practice. Active Listening Techniques will help you do just that, so you can ensure the people around you feel respected, understood, and heard. Through 30 practical communication tools, you'll acquire the skills you need to better get your message across, allowing you to cultivate healthier personal relationships, achieve greater career success, and more.
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the Gas lighting stood out to me
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In You Were Born Rich, Bob Proctor has done it again, this time taking you step by step to the surprising discovery that success is not always reaching out for something that you don't have but rather only reaching over and rearranging the pieces already there. The great value of this audiobook is that you can instantly apply the conclusions to your own life. It will begin to impact you long before you reach the last chapter.
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3 out of 5 stars
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Not at all what is advertised
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What is most important to your success as a sales or business professional? Is it education, experience, product knowledge, job title, territory, or business dress? Is it your company's reputation, product, price, marketing collateral, delivery lead times, in stock ratios, service guarantees, management strength, or warehouse location? Is it testimonials, the latest Forbes write up, or brand awareness? Is it the investment in the latest CRM software, business 2.0 tools, or social media strategy?
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You will improve your communication skills!
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Everyone wants to be an influencer. We all want to learn how to help ourselves and others change behavior. And yet, in spite of the fact that we routinely attempt to do everything from lose weight to improve quality at work, few of us have more than one or two ideas about how to exert influence. For the first time, Influencer brings together the breakthrough strategies of contemporary influence masters.
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4 out of 5 stars
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Not the book for everyone
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Public Speaking for Success
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Story4.5 out of 5 stars 237
This 2006 revision - edited by a longtime consultant to Dale Carnegie & Associates, Inc., and the editor in charge of updating How to Win Friends and Influence People - is the definitive one for our era. While up to date in its language and points of reference, Public Speaking for Success preserves the full range of ideas and methods that appeared in the original, including Carnegie's complete speech and diction exercises, which follow each chapter, as the author originally designated them.
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4 out of 5 stars
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Needs another edit
- By Yana Goldman on 06-16-19
By: Dale Carnegie
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Focus
- Use Different Ways of Seeing the World for Success and Influence
- By: Heidi Grant Halvorson Ph.D., E. Tory Higgins PhD
- Narrated by: Karen Saltus
- Length: 7 hrs and 20 mins
- Unabridged
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Overall4 out of 5 stars 74
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Performance4 out of 5 stars 61
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Story4 out of 5 stars 60
We all want to experience pleasure and avoid pain. But there are really two kinds of pleasure and pain that motivate everything we do. If you are promotion-focused, you want to advance and avoid missed opportunities. If you are prevention-focused, you want to minimize losses and keep things working. And as Tory Higgins has found in his groundbreaking research, if you understand how people focus, you have the power to motivate yourself and everyone around you.
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1 out of 5 stars
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Pain / Pleasure
- By Serena K. on 02-13-17
By: Heidi Grant Halvorson Ph.D., and others
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Thoughts Are Things
- Turning Your Idea Into Realities, The Think and Grow Rich® series
- By: Bob Proctor, Greg S. Reid
- Narrated by: L. J. Ganser
- Length: 3 hrs and 31 mins
- Unabridged
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Overall4.5 out of 5 stars 188
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Performance4.5 out of 5 stars 157
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Story4.5 out of 5 stars 156
You've learned the principles in Napoleon Hill's classic Think and Grow Rich - now give them STICKABILITY! The path to personal and professional success is not a one-way street. Most people encounter setbacks and obstacles that threaten to derail them from their chosen route. The most successful people, however, adhere to their principles and goals, capitalizing on hidden opportunities, even in the face of what many would consider unconquerable obstacles. To coin a new word - these people have STICKABILITY!
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5 out of 5 stars
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This book has changed my life.
- By Tammy Ward on 07-06-19
By: Bob Proctor, and others
What listeners say about Maximum Influence: 2nd Edition
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall3 out of 5 stars
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Performance3 out of 5 stars
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Story3 out of 5 stars
- Federico Alvarez
- 11-21-14
Good book
What did you like best about Maximum Influence: 2nd Edition? What did you like least?
I liked when I learned how these 12 laws were incluencing us, and we could be using them.
Would you recommend Maximum Influence: 2nd Edition to your friends? Why or why not?
If my friends are interested into this kind of books yes.
What did you like about the performance? What did you dislike?
I was a very nice narrations, gave life to the book.
If this book were a movie would you go see it?
No really, maybe a documentary.
Any additional comments?
I believe this could be a better book if the autor included a guideline with the laws and main descriptions, to remember all laws after Reading the book is not posible.
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4 people found this helpful
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Overall4 out of 5 stars
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Performance4 out of 5 stars
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Story5 out of 5 stars
- Mia
- 12-16-15
read it twice!
I like the ideas and the examples offered by the book. I like that it's applicable in many fields of work, not just in sales.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Kindle Customer
- 04-14-16
Lot of new information. Fascinating!!
This book is a must read for anyone doing sales or marketing. For everybody else this is fascinating information and might prevent from being fooled.
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Overall4 out of 5 stars
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Performance4 out of 5 stars
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Story4 out of 5 stars
- Elaine Montilla
- 02-08-17
Good tips included
I was impressed by all the useful tips included in this book. will recommend it for sure.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- yaniv
- 01-24-15
Great Book very insightful
What did you love best about Maximum Influence: 2nd Edition?
there were so many good points In the book I will have to listen to it at least one more time to try to get them all down. Not only is this book covered back to back with academic research but it also gets down to the practical points of what actions you actually need to take in order to become an influencer. Dont be fooled by the kitsch name, this book is wonderful!
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3 people found this helpful
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Overall3 out of 5 stars
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Performance3 out of 5 stars
- Bowow
- 09-29-16
Loooooong listen
It may depend on what you are looking to learn, but in my case it didn't actually get interesting and useful enough until the second half. I struggled a bit to pay attention to this one, because I felt like the actual techniques either weren't described properly or that they weren't described until the end of the book.
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Overall2 out of 5 stars
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Performance2 out of 5 stars
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Story1 out of 5 stars
- Anonymous User
- 07-23-19
good introduction to the topic.
Etremely light on details. Seemed designed to push traffic to his website. Disappointing for that reason.
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