• CMO Conversations: Why LEGO is staying true to its enduring brand DNA

  • Jul 16 2024
  • Duración: 36 m
  • Podcast

CMO Conversations: Why LEGO is staying true to its enduring brand DNA  Por  arte de portada

CMO Conversations: Why LEGO is staying true to its enduring brand DNA

  • Resumen

  • In this episode of CMO Conversations, WARC's Anna Hamill talks to LEGO's global chief product and marketing officer, Julia Goldin, about how LEGO stays relevant across generations, the gaming boom, brand safety in digital worlds and much more.

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