We’re back exploring the intersection of technology, payments, and consumer behavior with guests Michaela Weber from BigCommerce and Sanjeev Gill from Stripe Live from VISIONS Summit: NYC. The conversation covers how modern ecommerce platforms and payment solutions are transforming the retail landscape. Join us to discuss the shift from traditional retail hours to 24/7 online shopping, the importance of seamless checkout experiences, and the role of personalization in driving consumer engagement. Listen now!

Key takeaways:

• [03:26] Mikaela Weber: "Shopping is everywhere. Shopping is 24/7."
• [07:10] Michaela Weber: "There's a monoculture in the sense that if we are from similar demographic groups, we probably see similar pushed ads."
• Consumers now shop anytime, anywhere, increasing the pressure on brands to be present across multiple channels.
• While algorithms create personalized experiences, there is still a collective aspect driven by shared demographics and interests.
• Technologies like AB testing in checkout experiences enable brands to optimize payment methods and enhance the user experience.

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