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Corso di Scrittura per il Web e i Social Media [Writing Course for the Web and Social Media]
- Narrado por: Easy Edizioni
- Duración: 1 h y 32 m
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Corso di Scrittura per il Web e i Social Media [Writing Course for the Web and Social Media]
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Resumen del Editor
In questo corso ti insegnerò i principi fondamentali di una corretta scrittura per il web con lo scopo di migliorare da subito la qualità dei tuoi articoli, post e contenuti pubblicati online.
Ti fornirò una "cassetta degli attrezzi" da tenere sempre a portata di mano quando, per piacere o per lavoro, dovrai mettere mano alla tastiera e scrivere.
Quando avrai imparato l'intuitiva struttura a "blocchi" i tuoi articoli avranno una perfetta logica interna, si "scriveranno dal soli" e risparmierai moltissimo tempo perché per te sarà impossibile andare fuori tema.
A corto di idee?
Niente paura! Nel corso sono inclusi moltissimi suggerimenti e tecniche per generare idee creative partendo da un singolo argomento!
É anche inclusa una lezione sul SEO Copywriting che ti permetterà di tenere conto dei dettagli più "tecnici" per permettere al tuo articolo di essere correttamente "digerito" da Google!
In aggiunta ti insegnerò le regole auree da non dimenticare mai quando stai scrivendo, a scegliere il corretto stile narrativo in base al tuo pubblico e a ottimizzare l'elemento forse più importante di un testo online: il titolo.
Un corso dedicati a tutti gli appassionati della scrittura online: social media manager, scrittori e tutti coloro che desiderano ampliare il proprio know how in ambito di scrittura web (anche senza avere conoscenze pregresse).
INDICE DEGLI ARGOMENTI
1. Scrivere per Far Leggere: una Competenza Web Trasversale e in continuo Aggiornamento
2. SEO Copywriting, Armonia delle Keyword, Interattività e Soglia di Attenzione
3. Il "processo tripartito" dello Scrivere. Dalla Struttura "a blocchi" al risultato finale
4. Come diventare un "Generatore di Idee Creative" per i vostri Articoli e Post
5. Le Strutture Ideali dei Testi in base alle Tipologie di Comunicazione
6. Le Regole Auree da non Dimenticare quando Scriviamo Online
7. Scegliere il Giusto Stile Narrativo in base al Pubblico
8. Tecniche per Ottimizzare l'Elemento Chiave: il Titolo
9. Ringraziamenti e Saluti
Please note: This audiobook is in Italian.
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