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Plan de marketing digital paso a paso [Step-by-Step Digital Marketing Plan]
- Cómo desarrollar una estrategia de ventas escalable, encontrar clientes y crecer de manera rentable
- Narrado por: Sonia de Juana
- Duración: 2 h y 25 m
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Plan de marketing digital paso a paso [Step-by-Step Digital Marketing Plan]
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Resumen del Editor
El plan de marketing digital centra los esfuerzos y recursos en el público objetivo para un rápido crecimiento comercial. Lejos del marketing tradicional, lo que da poder a estas estrategias es la personalización, que permiten resultados sorprendentes con un presupuesto reducido.
El profesor Joe Blanton y su adjunto Pierce Lynch explican aquí con un vocabulario claro y accesible como crear un plan hacer crecer el negocio con publicidad rentable multiplicando las ventas de manera exponencial y sosteniendo el éxito de la transformación con estrategias de branding.
Conseguirás
- conectar con clientes potenciales con éxito
- crear, diseñar y ejecutar campañas efectivas de marketing digital
- conocer y segmentar a tu audiencia para alcanzar los objetivos de tu marca
- analiza métricas claves para la tomar de decisiones a lo largo de tu estrategia
Qué aprenderás en este libro:
- Fundamentos del marketing moderno: creación del buyer persona, traffic Journey, embudo de ventas, mapa de contenidos, construcción del Brand de tu negocio desde las PR
- Creación de tu propio kit de herramientas de marketing digital: exactamente cómo funcionan las herramientas de marketing digital y cómo usarlas
- Marketing digital en acción: cómo organizar e implementar campañas que alcancen y conviertan a escala con redes sociales y publicidad rentable
- Diseño de estrategia digital: cómo estructurar su estrategia de marketing digital para ahorrar dinero y obtener resultados
Dirigido a quienes se inician en la inversión de medios digitales, no importa si nunca antes hayas publicado un anuncio de Facebook, eres un emprendedor, artista, influencer o un empresario exitoso que deseas más clientes, cualquiera puede convertirse en un experto en marketing digital utilizando las herramientas y tácticas presentadas en este libro. Es un libro para principiantes escrito por expertos.
Deja de realizar acciones de marketing dispersas y comienza a seguir un plan integral confiable y sólido para construir un negocio exitoso. No pierdas la oportunidad de llevar tu negocio a otro nivel.
Please note: This audiobook is in Spanish.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
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