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The Dip
- Narrado por: Seth Godin
- Duración: 1 h y 32 m
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Resumen del Editor
And then you find yourself asking if the goal is even worth the hassle. Maybe you're in a Dip: a temporary setback that you will overcome if you keep pushing. But maybe it's really a Cul-de-Sac, which will never get better, no matter how hard you try.
According to best-selling author Seth Godin, what really sets superstars apart from everyone else is the ability to escape dead ends quickly while staying focused and motivated when it really counts.
Winners quit fast, quit often, and quit without guilt: until they commit to beating the right Dip for the right reasons. In fact, winners seek out the Dip. They realize that the bigger the barrier, the bigger the reward for getting past it. If you can become number one in your niche, you'll get more than your fair share of profits, glory, and long-term security.
Losers, on the other hand, fall into two basic traps. Either they fail to stick out the Dip - they get to the moment of truth and then give up - or they never even find the right Dip to conquer.
Whether you're a graphic designer, a sales rep, an athlete, or an aspiring CEO, this fun little book will help you figure out if you're in a Dip that's worthy of your time, effort, and talents. If you are, The Dip will inspire you to hang tough. If not, it will help you find the courage to quit so you can be number one at something else.
Seth Godin doesn't claim to have all the answers. But he will teach you how to ask the right questions.
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Historia
In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place. Through stories about companies like Starbucks, JetBlue, Krispy Kreme, and Apple, coupled with his signature provocative style, he inspires readers to rethink what their marketing is really saying about their product.
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Outdated and bland
- De Ana Havlik en 07-14-21
De: Seth Godin
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Permission Marketing
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 2 h y 1 m
- Versión resumida
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Internet marketing pioneer Seth Godin says he wants to change the way almost everything is marketed today. Will you give him permission to show you the future? Listen to how you can turn strangers into friends and friends into customers with this groundbreaking new approach.
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Out Dated
- De Kristin en 11-27-16
De: Seth Godin
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The 80/20 Individual
- De: Richard Koch
- Narrado por: Richard Aspel
- Duración: 6 h y 57 m
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Koch shows how to maximize success in your career and life by using the proven principle that 80 percent of changes in the world result from the most powerful 20 percent of actions and ideas. He'll show how to use your own powerful "20 percent spike" - your most creative ideas and unique skills - to measure the amount of value you bring to your employer, clients, or customers. For most people, there is a huge disparity between their intrinsic value and the compensation they receive for their efforts.
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A complete waste of time
- De J. M. Batista en 12-20-08
De: Richard Koch
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Tribes
- We Need You to Lead Us
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 3 h y 42 m
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Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have. The new opportunity is that it's easier than ever to find, organize, and lead a tribe. The Web has enabled an explosion of all kinds of tribes - and created shortage of people to lead them. This is the growth industry of our time. Tribes will help you understand exactly what's at stake, and why YOU can and should lead a tribe of your own.
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Get to the point!!!
- De Katie en 02-26-09
De: Seth Godin
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Linchpin
- Are You Indispensable?
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 8 h y 19 m
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There used to be two teams in every workplace: management and labor. Now there’s a third team, the linchpins. These people invent, lead (regardless of title), connect others, make things happen, and create order out of chaos. They figure out what to do when there’s no rule book. They delight and challenge their customers and peers. They love their work, pour their best selves into it, and turn each day into a kind of art.
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I was expecting more
- De Steve High en 04-06-10
De: Seth Godin
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The Practice
- Shipping Creative Work
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 5 h y 38 m
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Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward. Based on the breakthrough Akimbo workshop pioneered by legendary author Seth Godin, The Practice will help you get unstuck and find the courage to make and share creative work. Godin insists that writer's block is a myth, that consistency is far more important than authenticity, and that experiencing the imposter syndrome is a sign that you're a well-adjusted human.
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Not a book - just a series of short affirmations
- De Colin Davis en 12-04-20
De: Seth Godin
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Purple Cow, New Edition
- Transform Your Business by Being Remarkable
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 2 h y 58 m
- Versión completa
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General
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Historia
In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place. Through stories about companies like Starbucks, JetBlue, Krispy Kreme, and Apple, coupled with his signature provocative style, he inspires readers to rethink what their marketing is really saying about their product.
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Outdated and bland
- De Ana Havlik en 07-14-21
De: Seth Godin
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Permission Marketing
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 2 h y 1 m
- Versión resumida
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Internet marketing pioneer Seth Godin says he wants to change the way almost everything is marketed today. Will you give him permission to show you the future? Listen to how you can turn strangers into friends and friends into customers with this groundbreaking new approach.
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Out Dated
- De Kristin en 11-27-16
De: Seth Godin
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This Is Marketing
- You Can't Be Seen Until You Learn to See
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 7 h y 2 m
- Versión completa
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Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.
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Series of Anecdotes Without Any Actionable Insight
- De JL en 11-19-18
De: Seth Godin
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All Marketers Are Liars
- The Power of Telling Authentic Stories in a Low-Trust World
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 4 h y 17 m
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Every marketer tells a story. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche Cayenne is vastly superior to a $36,000 VW Touareg, which is virtually the same car. We believe that $225 Pumas will make our feet feel better, and look cooler, than $20 no-names... and believing it makes it true.
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Grossed me out
- De Brian en 01-17-10
De: Seth Godin
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Leap First
- Creating Work That Matters
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 2 h y 6 m
- Grabación Original
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Recorded in an intimate gathering of aspiring entrepreneurs, writers, and leaders, Leap First teaches us 49 essential principles, practices, and life lessons that have helped Seth the most in his own work and life. More than an audiobook or keynote speech, each track here presents a carefully chosen catalyst intended to trigger our own passion and insight with each listening.
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Great content but audio needs to improve
- De Jun en 03-10-15
De: Seth Godin
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The Identity Trap
- A Story of Ideas and Power in Our Time
- De: Yascha Mounk
- Narrado por: JD Jackson
- Duración: 11 h y 1 m
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For much of history, societies have violently oppressed ethnic, religious, and sexual minorities. It is no surprise that many who passionately believe in social justice came to believe that members of marginalized groups need to take pride in their identity to resist injustice.
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May It Mark A Turning Point
- De Larry en 09-28-23
De: Yascha Mounk
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Purple Cow
- Transform Your Business by Being Remarkable
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 2 h y 58 m
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What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last? Face it, the checklist of tired P's marketers have used for decades to get their product noticed - Pricing, Promotion, Publicity, to name a few - aren't working anymore.
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!!!! Good !!!!! Should be a chapter, not book!!
- De Phillip en 06-25-12
De: Seth Godin
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The Song of Significance
- A New Manifesto for Teams
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 4 h y 21 m
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The Song of Significance is a rousing contemplation on work: why it is the way it is, why it’s gotten so bad, what all of us–especially leaders–can do to make it better.
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scattered and often incorrect
- De Amazon Customer en 10-01-23
De: Seth Godin
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Look Again
- The Power of Noticing What Was Always There
- De: Tali Sharot, Cass R. Sunstein
- Narrado por: Imani Jade Powers, Byron Wagner
- Duración: 6 h y 30 m
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Have you ever noticed that what is exciting on Monday tends to become boring on Friday? Even passionate relationships, stimulating jobs, and breathtaking works of art lose their sparkle after a while. As easy as it is to stop noticing what is most wonderful in our lives, it’s also possible to stop noticing what is terrible. People get used to dirty air. They become unconcerned by their own misconduct, blind to inequality, and are more liable to believe misinformation than ever before.
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Great beginning, didn’t quite stick the landing
- De Jacob en 03-27-24
De: Tali Sharot, y otros
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Free Prize Inside
- How to Make a Purple Cow
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 2 h y 57 m
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We live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth Godin's best seller Purple Cow taught the business world, the old ways of marketing simply don't work anymore. The best way to sell anything these days is through word of mouth and the only real way to get word of mouth is to create something remarkable. Free Prize Inside, the sequel to Purple Cow, explains how to do just that. It's jammed with practical ideas you can use now to make your product or service remarkable, so that it will virtually sell itself.
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Time to purchase the paperback
- De Stevie Butler en 05-05-21
De: Seth Godin
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Good Strategy/Bad Strategy
- The Difference and Why It Matters
- De: Richard Rumelt
- Narrado por: Sean Runnette
- Duración: 11 h y 49 m
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Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to - and approach for - overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy”.
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Good but thin
- De G. London en 01-04-20
De: Richard Rumelt
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The Icarus Deception
- How High Will You Fly?
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 7 h y 12 m
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In his bravest and most challenging book yet, Seth Godin shows how we can thrive in an economy that rewards art, not compliance. He explains why true innovators focus on trust, remarkability, leadership, and stories that spread. And he makes a passionate argument for why you should be treating your work as art. Art is not a gene or a specific talent. It's an attitude, available to anyone who has a vision that others don't, and the guts to do something about it.
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a good idea with a lot of bla bla
- De Oliver en 01-06-13
De: Seth Godin
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Simple Thinking
- How to Remove Complexity from Life and Work
- De: Richard Gerver
- Narrado por: Gavin Osborn
- Duración: 3 h y 59 m
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Awaken your passion, and tap in to your inner greatness as you remove the metaphorical clutter from your life with Simple Thinking. You'll learn how to expand your mind and understand your true potential through the power of thinking simply while stripping back the jargon and digging to the core of any obstacle in your way.
De: Richard Gerver
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Free Prize Inside!
- The Next Big Marketing Idea
- De: Seth Godin
- Narrado por: Seth Godin
- Duración: 2 h y 58 m
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Purple Cow taught marketers the value of standing out from the herd, which is how companies like Krispy Kreme and JetBlue made it big. But it left readers hungry for more: How do you actually think up new Purple Cows? And how do you get them adopted by risk-averse Brown Cow companies? Free Prize Inside delivers those answers and much more.
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Another gem from Seth
- De Daryl en 12-29-09
De: Seth Godin
Lo que los oyentes dicen sobre The Dip
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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- Dieter
- 06-28-16
Frat Boy Advice
There were some gems of advice in here but I felt like I was being lectured by a frat boy repeatedly spewing the same catch phrases repeatedly.
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esto le resultó útil a 2 personas
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- Cabin
- 09-28-17
short straight to the point and very insightful
loved it, highly recommend it. only 1.30hrs. everyone has time for this key information. so get it and listen!
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- Kevin Byun
- 04-26-20
very interesting to think about
I want to read more.
it is very smart.
make me think about new things.
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- karina delmonte
- 08-17-21
More than i expected!
An amazing book! If you are looking for clarity and strategy for a successful future, you most read it!
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- Sam Del Rosario
- 12-25-20
I’m quitting today
Great little book. Very important topic concerning the dip. I was told about this book and it concerned something I was reviewing. Good read and short.
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- Luke Ferguson
- 04-13-20
Would Recommend
Great narrator (the author) with valuable knowledge that that's applicable to life! Would recommend to anybody that's stuck in rut in any walk of life, enjoy!
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- ElleBee
- 10-31-19
(+) Loved the message! (-) Pretty repetative
Loved the message about quitting the things that you aren't going to be the best at, to make time for the pursuits you will devote yourself to becoming the best at.
I fully got the message after the first 30-minutes, after that it was repetative and could have been skipped. After that first 30-mins, it would have been nice if the author shared examples in story form, instead of repeating the same message in different words.
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- RRydell17
- 12-15-19
This just gave me a new outlook on life
I never thought that I would be happy to learn how to be a quitter. this short book has made it so clear to know when to quit and went to stick to it. I definitely recommend it
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- Mahmoud
- 01-27-16
Short book stating the obvious
This good short book states the obvious. It is simply trying to differentiate between being down in job and you feel like it is not your day and feel like it is not your job and you have to quit.
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- Anonymous User
- 02-24-18
An extraordinary life perspective
a must read if you feel stuck, trapped or plateaued in your job or life.
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