The Martha Rules
10 Essentials for Achieving Success as You Start, Build, or Manage a Business
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Narrado por:
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Martha Stewart
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De:
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Martha Stewart
Acerca de esta escucha
Martha Stewart is an undeniable force in the business world. One of the world's greatest entrepreneurs, she turned her personal passion into Martha Stewart Living Omnimedia, a billion dollar business. This fall she's breaking new ground with two television shows from NBC -- her reality show The Apprentice: Martha Stewart and her daytime syndicated show Martha -- as well as a radio program on Sirius satellite radio which will provide daily round-the-clock how-to content. What's her secret for success?
Now, for the first time, Martha Stewart shares her business knowledge and advice in this handbook for success. Tapping into her years of experience in building a thriving business, Martha will help listeners identify their own entrepreneurial voice and channel their skills and passions into a successful business venture. Her advice and insight is applicable to anyone who is about to start or expand a venture of any size, whether it is a business or philanthropic endeavor, but also to individuals who want to apply the entrepreneurial spirit to a job or corporation to increase innovation and maintain a competitive edge.
Featuring Martha's top principles for success, as well as stories and anecdotes from her own experiences, MARTHA'S RULES is sure to appeal to business listeners, fans, and anyone who admires her for her style, taste, and great advice -- and who have great business ideas of their own!
©2005 Martha Stewart Living Omnimedia, Inc. (P)2005 Random House, Inc.Los oyentes también disfrutaron...
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It's an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at what they do, creating a great place to work, providing great customer service, making great contributions to their communities, and finding great ways to lead their lives. In Small Giants, veteran journalist Bo Burlingham takes us deep inside 14 such remarkable companies.
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fantastic book for small company builders
- De Amazon Customer en 08-01-17
De: Bo Burlingham
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Shark Tank Jump Start Your Business
- How to Launch and Grow a Business from Concept to Cash
- De: Michael Parrish DuDell, Mark Cuban, Barbara Corcoran, y otros
- Narrado por: Michael Parrish DuDell
- Duración: 6 h y 5 m
- Versión completa
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From the ABC hit show Shark Tank, this book - filled with practical advice and introductions from the Sharks themselves - will be the ultimate resource for anyone thinking about starting a business or growing the one they have. Full of tips for navigating the confusing world of entrepreneurship, the book will intersperse words of wisdom with inspirational stories from the show.
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Middle School material. Vague, no depth.
- De nate en 12-22-13
De: Michael Parrish DuDell, y otros
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The Method Method
- Seven Obsessions That Helped Our Scrappy Start-up Turn an Industry Upside Down
- De: Eric Ryan, Adam Lowry, Lucas Conley
- Narrado por: Sean Pratt, Eric Ryan, Adam Lowry
- Duración: 8 h y 14 m
- Versión completa
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An inspiring case study for the next generation of start-ups by the unconventional founders of Method. Founded ten years ago by childhood pals Eric Ryan and Adam Lowry, Method has been making headlines and profits with a revolutionary blend of culture and commerce, style and substance. Today, Method's ecofriendly soaps, detergents, and cleaners are ubiquitous in stores, capturing valuable shelf space long dominated by the tired old products of giants P&G and Unilever.
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Wow!!!!!
- De SPICELY ORGANIC SPICES en 03-19-17
De: Eric Ryan, y otros
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The Wawa Way
- How a Funny Name and Six Core Values Revolutionized Convenience
- De: Bob Andelman, Howard Stoeckel
- Narrado por: Dana Hickox
- Duración: 6 h y 12 m
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Grahame Wood opened the first Wawa Food Market in 1964 as an outlet for Wawa dairy products. Since then, the convenience store has grown into a well-known company that competes against the biggest industry players in the world in three areas: fuel, convenience, and food, all while maintaining their personal approach and small business mentality. Now, almost 50 years later, Wawa has opened its first store in Florida and begun to play on the national field. How did it happen?
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Great outline for success at anything...
- De Friend en 09-29-15
De: Bob Andelman, y otros
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The Commitment Engine
- Making Work Worth It
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 6 h y 17 m
- Versión completa
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The small-business guru behind Duct Tape Marketing and The Referral Engine teaches listeners how to establish lasting commitment in their employees, customers, and businesses. Why are some companies able to generate committed, long-term customers while others struggle to stay afloat? Why do the employees of some organizations fully dedicate themselves while others punch the clock without enthusiasm?
De: John Jantsch
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Primal Branding
- Create Zealots for Your Brand, Your Company, and Your Future
- De: Patrick Hanlon
- Narrado por: Alan Sklar
- Duración: 7 h y 50 m
- Versión completa
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Historia
What is it that made Starbucks an overnight sensation and separated it from other coffee house companies? Why do many products with great product innovation, perfect locations, terrific customer experiences, even breakthrough advertising, fail to get the same visceral traction in the marketplace as brands like Apple and Nike?
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Good book, hard to stay interested
- De Axiom Brevity en 11-21-16
De: Patrick Hanlon
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Never Eat Alone, Expanded and Updated
- And the Other Secrets to Success, One Relationship at a Time
- De: Keith Ferrazzi, Tahl Raz
- Narrado por: Richard Harries
- Duración: 13 h y 49 m
- Versión completa
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In Never Eat Alone, Ferrazzi lays out the specific steps - and inner mindset - he uses to reach out to connect with the thousands of colleagues, friends, and associates on his contacts list, people he has helped and who have helped him. And in the time since Never Eat Alone was published in 2005, the rise of social media and new, collaborative management styles have only made Ferrazzi’s advice more essential for anyone hoping to get ahead in business.
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Couldn't finish
- De book smart en 05-01-16
De: Keith Ferrazzi, y otros
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Overdeliver
- Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing
- De: Brian Kurtz
- Narrado por: Brian Kurtz
- Duración: 8 h y 43 m
- Versión completa
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Whether you’re new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you’re doing while you’re doing it. Author Brian Kurtz takes you inside the craft to help you use all the tools at your disposal - from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more - so you can succeed wildly, exceed all your expectations, and overdeliver every time.
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1 of the best books on marketing - highly recommended
- De Patrick J. Stiles en 12-13-19
De: Brian Kurtz
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Be a Recruiting Superstar
- De: Mary Christensen
- Narrado por: Lesley Parkin
- Duración: 6 h y 51 m
- Versión completa
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No matter how motivated and energetic you are - even if you're the greatest salesperson on the planet! - as a network marketer with limited time, there's only so much money you can make without great people to help you sell your products. Recruiting is the life force of any network marketing, multilevel marketing, or party plan business; it lifts the ceiling off your income, the key that will allow you to keep checks rolling in above and beyond what you can do yourself.
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Boring.
- De Andrew en 12-03-15
De: Mary Christensen
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The Intelligent Entrepreneur
- De: Bill Murphy Jr.
- Narrado por: Fred Berman, L. J. Ganser
- Duración: 12 h y 35 m
- Versión completa
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In 1998, three Harvard Business School graduates - two men and one woman - turned down six-figure salaries at big corporations, bet on themselves, and launched their own new companies. By their 10-year reunion, their audacity had paid huge dividends. They'd made many millions of dollars, created hundreds of jobs and left their mark on the world. The Intelligent Entrepreneur tells the compelling and instructive story of how these three young founders did it.
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Terrible waste $ and a lot of time
- De David en 01-23-11
De: Bill Murphy Jr.
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Company of One
- Why Staying Small Is the Next Big Thing for Business
- De: Paul Jarvis
- Narrado por: Paul Jarvis
- Duración: 7 h y 32 m
- Versión completa
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Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own. Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business.
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Starts out strong...
- De Oliver Nielsen en 05-02-20
De: Paul Jarvis
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The Last Safe Investment
- Spending Now to Increase Your True Wealth Forever
- De: Bryan Franklin, Michael Ellsberg
- Narrado por: Tim Andres Pabon
- Duración: 7 h y 14 m
- Versión completa
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Michael Ellsberg and Bryan Franklin think you've been fed a lie: that if you save for decades and invest in 401(k)s, IRAs, and a home, these investments will grow steadily over decades, allowing 20 to 30 years of secure, peaceful retirement. This might have been true at some point in the last century, but it is not true any longer. If you want to get ahead and enjoy a life of prosperity, the authors argue that you must invest in the most powerful source of wealth you'll ever know: your own earning power.
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Great Paradigm Shift For Me...
- De Brad Spencer en 07-01-16
De: Bryan Franklin, y otros
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The Self-Made Billionaire Effect
- How Extreme Producers Create Massive Value
- De: John Sviokla, Mitch Cohen
- Narrado por: Erik Synnestvedt
- Duración: 6 h y 17 m
- Versión completa
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Imagine what Atari might have achieved if Steve Jobs had stayed there to develop the first massmarket personal computer. Or what Steve Case might have done for PepsiCo if he hadn't left for a gaming start-up that eventually became AOL. What if Salomon Brothers had kept Michael Bloomberg, or Bear Stearns had exploited the inventive ideas of Stephen Ross? Scores of top-tier entrepreneurs worked for established corporations before they struck out on their own and became self-made billionaires.
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Waste of time!
- De Anonymous User en 05-30-20
De: John Sviokla, y otros
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Reality Check
- Outsmarting, Outmanaging, and Outmarketing Your Competition
- De: Guy Kawasaki
- Narrado por: Paul Boehmer
- Duración: 14 h y 53 m
- Versión completa
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In Silicon Valley slang, a "bozo explosion" is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"...then it's time for a reality check.
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The Reality of Reality Check
- De Ben en 08-18-09
De: Guy Kawasaki
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When Martha Stewart was under investigation for insider trading and later on trial, the media served up countless gratuitous stories describing her ornery character. Now, Lloyd Allen, Martha's old friend and neighbor, is out to set the record straight.
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From housewife to billionaire CEO, Martha Stewart is not just the businesswoman with the Midas touch, she is also a lightning rod for many of the most important and controversial social and economic issues of post-WWII American life. In the unauthorized Martha Inc.: The Incredible Story of Martha Stewart Living Omnimedia, business writer and columnist Christopher Byron traces Martha's journey from the troubled world of a working-class family in New Jersey to the pinnacle of fame and power.
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Lighthearted... yet predictable and clichéd
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Clean Your House Like a Pro is for anyone who dreams of a clean, purposeful home and has found one roadblock after another trying to get to that point. This book is here to take the burdens of housekeeping off you and help you grow to appreciate the routine of cleaning. It takes the guesswork out of the effectiveness of different cleaning products by providing its own set of test results. It gathers the massive bulk of cleaning tasks and breaks them down in a way that returns your weekends to you.
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should not be a audiobook.
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A Woman Makes a Plan
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Maye Musk is a fashionable, charming, jet-setting supermodel with a fascinating and tight-knit circle of family and friends - and is 71 years old. But things were not always so easy or glamorous. As everyone who follows her obsessively on social media knows, Maye is a fount of frank and practical advice on how the choices you make in every decade can pay off in surprising, exciting ways throughout your life. In A Woman Makes a Plan, Maye shares experiences from her life conveying hard-earned wisdom on career, family, health, and adventure.
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mixed bag
- De Anonymous User en 02-11-21
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This memoir is laced with wonderful stories about the French character, particularly in the world of food, and the way of life that Julia Child embraced so wholeheartedly. Above all, she reveals the kind of spirit and determination, the sheer love of cooking, and the drive to share that with her fellow Americans that made her the extraordinary success she became.
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What a pleasure!
- De Sara en 07-03-08
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should not be a audiobook.
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Maye Musk is a fashionable, charming, jet-setting supermodel with a fascinating and tight-knit circle of family and friends - and is 71 years old. But things were not always so easy or glamorous. As everyone who follows her obsessively on social media knows, Maye is a fount of frank and practical advice on how the choices you make in every decade can pay off in surprising, exciting ways throughout your life. In A Woman Makes a Plan, Maye shares experiences from her life conveying hard-earned wisdom on career, family, health, and adventure.
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Lo que los oyentes dicen sobre The Martha Rules
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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Total
- N Probst
- 03-17-15
Fantastic book! Such a smart lady.
Fantastic book for any woman or person that cares about doing a good job and making your life better. Even if you are a stay at home mom, this book will help you with everyday living.
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- Seth Johnson
- 09-30-20
Inspiring, even in 2020
Martha has always been a mentor, her advice, story, and products inspire me every single day. My life goal is to meet Martha. This book is inspiring, even in 2020. Successful businesses are what hold up the United States, without these we start to fall. Capitalism and the strive for quality and excellence is what makes America great. Hopefully we can keep America great. I would highly recommend this book to anyone with a business or that is ambitious.
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- DCaudill
- 07-09-20
excellent just like the author
thank you Martha for your commitment to excellence and will to continue your passion for teaching others. much love!
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- Jon
- 04-04-19
Educational and interesting...
Martha should narrate all her books. I taught I wasn't going to be able to be so interested. I was wrong. Very educational and enlightening.
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- Lorenza
- 08-05-14
Good book overall
If you could sum up The Martha Rules in three words, what would they be?
Usefull, insightful, captivating
Who was your favorite character and why?
Martha. She's like an iron lady.
Have you listened to any of Martha Stewart’s other performances before? How does this one compare?
I haven't
Did you have an extreme reaction to this book? Did it make you laugh or cry?
no
Any additional comments?
Martha is not the greatest reader. She's much too strong, her voice lacks sympathy or softness. She's too monotone at times.
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- Christa
- 02-17-16
Great listen. Excellent business advice.
Really enjoyed this one! Martha provides stories of her own life and business experience and that of other entrepreneurs she knows. A lot to learn from this book along with basic business principles.
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- Amazon Customer
- 02-19-13
Surprising
Any additional comments?
Hearing Martha discussing the details of her meteoric success, in her own voice, in a very down to earth and instructional way, was really quite delightful. A great read--and excellent practical advice for anyone starting their own business.
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- Vavie
- 01-04-06
Martha does rule! (in the business world that is)
The Martha Rules is one of the most surprising business books I have purchased in the past year. If you are seeking books on entrepreneurship, Martha's style of writing is succinct, informative, motivating and even entertaining. Her narration is extremely well done. One of the best business/entrepreneurship books in my collection. I highly, highly recommend this book.
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- CC
- 09-20-16
Inspiration and a kick up the butt!
...As only Martha Stewart could do and with such grace. If you only listen to one entrepreneur book make it this one!
As I start my new business I now think "What would Martha do?" or "What did Martha say about this...." The book has become my reference to go back to again and again.
My favorite bit of wisdom was: when you see trouble coming you are entitled to overreact or feel upset but never panic and then she explains why "panicking" is so bad for business.
Women in business will be particularly inspired, not that it is strongly feminist, more that Martha Stewart takes a strong yet different approach to business that I first noticed in her Apprentice Series.
What also makes this audible book great is that Martha Stewart is the narrator, which adds such a personal dimension. Go Martha!
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- Robin L. Nelson
- 06-21-19
Martha is a goddess and should be honored as such!
She's honest, blunt, informative, and very knowledgeable! thank you for sharing your wisdom, Martha. ❤️
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