The Product-Led Playbook
How to Unlock Self-Serve Revenue and Dominate Your Market (with a Tiny Team)
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The Product-Led Playbook
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Narrado por:
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Wes Bush
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De:
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Wes Bush
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$1 Billion in self-serve revenue. Sounds crazy, right? But it's not impossible. Over the last 5 years, I’ve guided 408+ software companies to $1 Billion in collective self-serve revenue using product-led growth. It’s the same strategy that helped Slack, Miro, Google, and OpenAI scale to legendary heights.
However, product-led growth isn’t a silver bullet. A free trial or freemium tier alone won't guarantee millions in revenue. After 9 years of working with hundreds of SaaS companies, I discovered what sets multi-million-dollar product-led companies apart: a visionary founder who built an unshakeable foundation for growth.
Hi, I’m Wes Bush, founder of ProductLed and author of the bestseller Product-Led Growth: How to Build a Product That Sells Itself. In my new book, The Product-Led Playbook, I reveal the ProductLed System™–a step-by-step process to scale your ARR to millions without a sales team.
Here’s what you’ll learn:
- What are the 9 key elements of a strong product-led organization–and how to implement each one, step-by-step.
- What the 15 moats are that you can use to hone your strategic differentiation and make what you do hard to copy.
- Which clues you need to look for to identify your best-fit (and most likely to pay) users.
- How to design a generous free plan that lets users taste the value of your product–without giving everything away.
- What you need to put on your home page to wildly increase free trial sign-ups.
- What it means to hit the “First Strike” and how to use it so users see value in your product within 7 minutes.
- How to craft pricing strategies that make it obvious to users which plan is right for them.
- How to identify bottlenecks so you can tackle them head-on and scale your growth.
- What you need to align your team and get them pumped about growing your business with you.
- Which metrics you should be tracking to assess your progress (not all data is created equal).
Ready to build a legendary SaaS? Listen to The ProductLed Playbook today.
©2024 Wes Bush (P)2024 Wes BushRelacionado con este tema
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Narración:4.5 out of 5 stars 145
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Historia4.5 out of 5 stars 145
The EOS Life will help you to discover, clarify, and customize the life you want to live: one where you do what you love every day, with the people you love doing it with — while at the same time making a huge difference and impact, getting compensated very well for doing it, and still having plenty of time to pursue other passions, hobbies, and interests that energize you.
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5 out of 5 stars
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Massive Game Changer for my LIFE and BUSINESSES!
- De Justin en 09-27-21
De: Gino Wickman
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Software as a Science
- Unlock Limitless Recurring Revenue Without Losing Control
- De: Dan Martell, Matt Verlaque, Johnny Page, y otros
- Narrado por: Matt Verlaque
- Duración: 9 h y 6 m
- Versión completa
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General5 out of 5 stars 4
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Narración:5 out of 5 stars 4
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Historia5 out of 5 stars 4
Every SaaS company on earth is careening towards its next revenue plateau. It’s called a Growth Ceiling—a moment in time where growth stops, and you’re losing just as many customers as you’re bringing in. It’s not an opinion—it’s just how recurring revenue businesses work.
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5 out of 5 stars
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One of the best books I have read!
- De Brent D Brookbush en 11-20-24
De: Dan Martell, y otros
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Product-Led Growth
- How to Build a Product That Sells Itself
- De: Wes Bush
- Narrado por: Derek Dysart
- Duración: 4 h y 23 m
- Versión completa
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General4.5 out of 5 stars 289
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Narración:4.5 out of 5 stars 231
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Historia4.5 out of 5 stars 230
Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers. But what does it mean to be "product-led"? How do you know if a product-led growth strategy makes sense for your business? And most importantly, how do you execute it? You’ll find answers to all of these questions inside this audiobook.
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5 out of 5 stars
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A must read!
- De marianella en 12-01-20
De: Wes Bush
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Personalized
- Customer Strategy in the Age of AI
- De: Mark Abraham, David C. Edelman
- Narrado por: Christopher Douyard
- Duración: 8 h y 12 m
- Versión completa
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General0 out of 5 stars 0
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Narración:0 out of 5 stars 0
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Historia0 out of 5 stars 0
Personalized is a playbook for delivering true personalization at scale. In this book, Boston Consulting Group's Mark Abraham and Harvard Business School's David C. Edelman describe Five Promises of Personalization. Personalized is a playbook for delivering true personalization at scale. With detailed examples across industries—including retail, health care, banking, technology, and travel—this book will help executives learn how to put personalization at the center of their strategy, accelerate growth, and capture their share of the $2 trillion personalization prize.
De: Mark Abraham, y otros
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The SaaS Playbook
- Build a Multimillion-Dollar Startup Without Venture Capital
- De: Rob Walling
- Narrado por: Rob Walling
- Duración: 4 h y 14 m
- Versión completa
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General5 out of 5 stars 107
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Narración:5 out of 5 stars 95
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Historia5 out of 5 stars 95
Learn how to compete against large competitors and structure your pricing for maximum growth. Discover the four SaaS Cheat Codes that can dramatically accelerate your business's success. Learn how to avoid common mistakes that SaaS founders make and identify the right marketing approaches for your business.
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5 out of 5 stars
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Solid
- De Phil Williams en 12-14-23
De: Rob Walling
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Product-Led Onboarding: How to Turn New Users into Lifelong Customers
- Product-Led Growth Series, Book 2
- De: Ramli John
- Narrado por: Ramli John
- Duración: 3 h y 16 m
- Versión completa
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General3.5 out of 5 stars 5
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Narración:3.5 out of 5 stars 5
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Historia3.5 out of 5 stars 5
Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves. They expect the product to be intuitive, easy, and fast. What’s more, they want more than they paid (or didn’t pay) for, and they want it now.
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1 out of 5 stars
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Terrible and not understandable voice
- De feghian en 09-16-24
De: Ramli John
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The EOS Life
- De: Gino Wickman
- Narrado por: Steve Edwards
- Duración: 5 h y 16 m
- Versión completa
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General4.5 out of 5 stars 187
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Narración:4.5 out of 5 stars 145
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Historia4.5 out of 5 stars 145
The EOS Life will help you to discover, clarify, and customize the life you want to live: one where you do what you love every day, with the people you love doing it with — while at the same time making a huge difference and impact, getting compensated very well for doing it, and still having plenty of time to pursue other passions, hobbies, and interests that energize you.
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5 out of 5 stars
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Massive Game Changer for my LIFE and BUSINESSES!
- De Justin en 09-27-21
De: Gino Wickman