
Think Like a Marketer
How a Shift in Mindset Can Change Everything for Your Business
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Narrado por:
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Vanessa Daniels
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De:
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Kate Colbert
Acerca de esta escucha
The secret to taking your business from mediocre to meaningfully different?
Thinking like a marketer. It's also the secret to moving your organization from status quo to success story, and from busy to profitable. In an accessible, practical new guidebook, acclaimed marketing expert Kate Colbert offers fresh insights into the actions and attitudes that can accelerate your business success, sharpen your daily work, and balance your efforts to create value for customers while capturing value for the bottom line. For non-marketers and marketers alike, truly thinking like a marketer requires the right framework, and this book is everything you need to make the mindset shift that can change everything for your business.
©2018 Kate Colbert (P)2019 Gildan MediaLos oyentes también disfrutaron...
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Lo que los oyentes dicen sobre Think Like a Marketer
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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- Ruben
- 05-12-23
Love the practicality
I enjoy that is a book mostly for non marketer, sounds a new approach and adventure, I appreciate that.
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- Andrew Heron
- 04-01-21
great practical approaches to marketing
Every business owner should listen to this book. it offers great practical approaches to marketing.
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- Brian Hedden
- 06-02-24
huge waste of time
this is a redundant, inefficient and superficial take on marketing. I hope I can return it.
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