Join Sid as he engages in a compelling conversation with Abhilasha Hoon, unraveling the intricacies of growth marketing in the dynamic B2B realm.

Abhilasha sheds light on the significance and impact of modern marketing strategies and talks about full funnel marketing strategy and tactics that work in today’s world.

In "Talking Growth Marketing with Abhilasha Hoon," listeners can expect to gain valuable insights into differentiation between TOFU, MOFU and BOFU strategies, offering businesses innovative insights and solutions to scale and thrive.

They also speak about the intersection of technology and marketing discussing the evolving role of Digital in driving growth, optimizing user experiences, and navigating the competitive digital landscape, right from content to performance marketing, and to certain nuances of ABM and Pursuit marketing.

Tune in to this episode on "Ads and Tales" for an engaging conversation that will leave you inspired and equipped with knowledge to elevate your B2B marketing game.

Talk to Abhilasha on Linkedin you can find Siddharth talking branding, marketing and growth at @sidgrover25 on Linkedin and X

Join host Siddharth Grover as he delves into the world of B2B events marketing in this insightful episode of "Ads and Tales."

Siddharth is joined by industry expert Tanmay Garg, who shares his expertise and experience in navigating the complex landscape of B2B events.

From strategies and tactics to the latest trends, this conversation will provide valuable insights for marketers, businesses, and event enthusiasts.

Tips for budgeting, planning, pre, during and post event strategies and engaging prospects along with calculating Event ROI - Tanmay covers it all. Some inside tips on event experiences and swag comes in too!

Tune in to discover the secrets behind successful B2B events marketing and how it can take your business to the next level.

Talk to Tanmay on Linkedin and you can find Siddharth talking branding, marketing and growth at @sidgrover25 on Linkedin and X

This is a small milestone episode, being the 10th in the series.

And therefore I take the liberty to move the boundary beyond marketing, and itch my sales gene.

In this episode, we'll dissect the art of SaaS demos in the B2B world.

Imagine having a game-changing product, but your prospects can't see the magic until you show it off. That's where the demo comes in – your chance to dazzle and close the deal.

But not all demos are created equal.

Join in as I try to decode the recipe for demos that stand out in the crowded SaaS arena. It's time to turn your software into a showstopper, and I've got the inside scoop!

So, grab your headphones and let's dive into "Cracking SaaS Demos" on episode 10 of the Ads and Tales Podcast.

Subscribe to "Ads & Tales" today and equip yourself with the tools to overcome barriers and drive successful B2B marketing campaigns.

You can find Siddharth talking branding, marketing and growth at @sidgrover25 on Linkedin and Twitter