• The business of basketball, what's missing from pickup basketball,
• The origins of Swish House, and how listeners can get involved, either as members or as licensees in their area.
• Jonathon shares his journey from a scholarship basketball player to founding Swish House, the challenges of maintaining basketball fitness post-college
• How Swish House offers a unique fitness experience while also creating a new basketball economy through job opportunities and small business ownership.

• Introduction to Jonathan Dues and Swish House.
• The unique concept of Swish House: A blend of basketball fitness classes and organized pickup games.
• Expansion plans across the United States and the goal to create the biggest, most dominant fitness franchise globally.
• Insights into the challenges and successes of running Swish House, including navigating through the pandemic.
• The importance of community, accessibility, and creating new opportunities in the basketball world.
• Jonathon’s personal fitness routine and how Swish House fits into his life.
• Future aspirations for Swish House and its potential impact on the basketball community and small business ownership.
• How listeners can get involved with Swish House, either by joining as members or exploring opportunities to open a location in their city.
• Closing thoughts and where to find more information about Swish House online.

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