Brands Over Brews

De: Pat Cooper
  • Resumen

  • Hosted by marketing expert, Pat Cooper, this is not your typical marketing podcast. Join us as we dive deep into the minds of marketing and business leaders who are shaping the future of the industry. Each episode is a captivating journey into the strategies, insights, and personal stories of our guests. Get ready for unfiltered discussions every Monday morning.

    Interested in becoming a guest? Fill out our form at www.brandsoverbrews.com/guest.

    Sign up for our weekly newsletter at www.brandsoverbrews.com.

    You can follow the show on social @brandsoverbrews.

    © 2024 Brands Over Brews
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Episodios
  • 23. Ann Carden: Turning Connections Into Clients On LinkedIn
    Aug 19 2024

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    Ann Carden is a Strategic Business Growth Consultant and CEO of A. Carden Inc., and founder of the “Expert In You” brand and Influence Marketing & Media Agency. She is a 3x Author & #1 Int. Bestselling Author, Speaker, podcast host, and magazine publisher. Ann has over four decades of business, marketing, and sales experience. Working as a consultant/coach since 2010, Ann has helped hundreds of coaches, consultants, and service businesses add hundreds of thousands and millions of dollars to their business in over seventy industries.

    On today's episode, we cover:

    • Ann's favorite brew (1:32)
    • The best platforms for lead generation (3:16)
    • Pro tips for using LinkedIn as a lead gen goldmine (6:01)
    • How to grow a professional service business (22:52)
    • Ann's hot take on finding new career opportunities (25:55)
    • Final thoughts and takeaways (26:45)

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    Follow Ann
    Follow Ann on LinkedIn
    Visit annlcarden.com

    Join Ann's B2B coaching training program here

    Follow Pat
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    Follow the Show @brandsoverbrews
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    30 m
  • 22. Virginia Buechel: How to Use Google For Small Business Marketing Success
    Aug 12 2024

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    Virginia Buechel is the Marketing Director of Rockaway Recycling. Virginia graduated with a degree in history with hopes of doing research in museums. After graduating, she was sucked into the marketing world by accident and hasn’t looked back since. Over the years, she has helped her family's business jumpstart into the digital age in an otherwise old-school industry in scrap recycling.

    On today's episode, we cover:

    • Virginia's favorite brew (1:21)
    • What small business marketing success looks like (2:26)
    • Why Google is a powerhouse for SMB brands (8:07)
    • The Full Stack Marketer approach (13:56)
    • Virginia's hot take on YouTube marketing (20:37)
    • Final thoughts and takeaways (25:17)

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    Follow Virginia
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    Follow Virginia on X
    Visit yourfullstackmarketer.com

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    27 m
  • 21. Henry Wong: How to Tell a Winning Brand Story
    Jul 29 2024

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    Henry Wong is the President and Brand Strategist of Vyoo (pronounced ‘view’), a branding and content company based in Toronto. He has guided small upstarts and SMEs to 500 level companies. His roots spanning over 25 years include being Sr. VP. Creative Director for global ad agency, Saatchi & Saatchi. In addition to applying his award-winning mind to such clients as Toyota and Procter & Gamble, Henry has guided politicians, professional athletes, TV personalities as well as CEOs with their personal brands.

    On today's episode, we cover:

    • Henry's favorite brew (1:36)
    • What people get wrong about storytelling (4:04)
    • How to start a brand story (5:46)
    • Henry's book, 'Telling Your Story, Developing Your Brand' (7:31)
    • The challenges most brands are facing today (10:43)
    • Henry's hot take on AI and brands (15:48)
    • Final thoughts and takeaways (20:14)

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    Follow Henry
    Follow Henry on LinkedIn
    Visit www.vyoobrand.com

    Get a copy of Henry's book, 'Telling Your Story, Building Your Brand'

    Follow Pat
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    Follow Pat on LinkedIn

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    22 m

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