Instagram can be an incredibly powerful marketing tool, but let’s be real: with so many updates and new features it can be a little bit intimidating. But that all ends today!

In this week’s episode of the Build it Like a Business Podcast I’m sitting down with my friend Stetson Patton, a social media strategist with a passion for Instagram and together, we’re breaking down everything you need to know about using Instagram to grow your direct sales biz.

🔗 Links from today's episode:

• Connect with Keleigh on Instagram
• Follow Anchor Design Co. on Facebook
• Join the Build it Like a Business Community
• Get a FREE AnchorCard Digital Business Card
• Get done-for-you social media content

Stories are a powerful way to connect with your audience. They help you build relationships, they make you more memorable, and when you’re really clear on YOUR story it’s easier to talk about your business and communicate how you serve others.

But what is the cost of using your own life as an idea bank for stories for your business? Is it possible to communicate effectively without giving up your privacy?

On this episode of the Build it Like a Business podcast I’m talking to Molly Hudson to answer this question and more to help you communicate more effectively and build lasting relationships with your audience without sacrificing your privacy or totally bearing your soul!

🔗 Links from today's episode:

• Connect with Keleigh on Instagram
• Follow Anchor Design Co. on Facebook
• Join the Build it Like a Business Community
• Get a FREE AnchorCard Digital Business Card
• Get done-for-you social media content
• Follow Molly on Instagram

Lead magnets are by far one of the best ways to get new leads whether you’re a direct seller, network marketer, or online business owner. Because they trade a freebie for leads, instead of trading time or money for leads, their return on investment is significantly higher. But before you can experience any ROI, you've first got to share your lead magnet. So today, I'm sharing my top 4 FREE ways to share a lead magnet for more opt-ins and sign ups!

🔗 Links from today's episode:

• Connect with Keleigh on Instagram
• Follow Anchor Design Co. on Facebook
• Join the Build it Like a Business Community
• Get a FREE AnchorCard Digital Business Card
• Get done-for-you social media content

One of the easiest ways to attract people to your business is to give something away for free that will get them excited and wanting more… but what exactly should you give away? It can’t cost too much, but it needs to be valuable. It can’t be too difficult to create or share, but it needs to be worth their time.
Today I’m sharing 10 ideas for a powerful freebie or lead magnet that will attract highly qualified leads to your business who are excited to work with you! I’m even going to break it down further to give you the top 3 easiest freebies to create and also share which 3 take a little more effort and are better saved for later.

🔗 Links from today's episode:

• Join the FREE Leads for a Lifetime Challenge
• Connect with Keleigh on Instagram
• Follow Anchor Design Co. on Facebook
• Join the Build it Like a Business Community
• Get a FREE AnchorCard Digital Business Card
• Get done-for-you social media content

Do you have a lead generation strategy that just isn’t converting the way it should? Do you feel like you’re constantly hustling to find new leads but consistently coming up short? If so, you’re going to want to tune into today’s episode of the Build it Like a Business Podcast! In this episode I’m sharing the 3 most important parts of an effective lead gen strategy so that you can have a steady flow of hot leads coming into your business.

🔗 Links from today's episode:

• Register for the FREE Leads for a Lifetime Challenge
• Connect with Keleigh on Instagram
• Follow Anchor Design Co. on Facebook
• Join the Build it Like a Business Community
• Get a FREE AnchorCard Digital Business Card
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It can be easy to blend in with the thousands of consultants representing your direct sales company. But there’s one thing every successful network marketer has in common: they leveraged their personal brand to stand out in a crowded market.

Your personal brand is what sets you apart and makes your business about more than just selling a product and today my guest Shannon Parker is sharing her best tips for building a personal brand with your direct sales business.

🔗 Links from today's episode:

• Connect with Keleigh on Instagram
• Follow Anchor Design Co. on Facebook
• Join the Build it Like a Business Community
• Get a FREE AnchorCard Digital Business Card
• Get done-for-you social media content
• Follow Shannon on Instagram:
• Visit Shannon’s Website

Leads are the lifeblood of your business. Without them, you can’t book and you definitely can’t sell. But if your lead generation strategy leaves you exhausted, burnt out, and broke then you’re going to hit a wall and your flow of leads will eventually stop.

So which strategies are worth your time and energy? That’s exactly what I’m covering in today’s episode! We’ll talk about the two strategies that are costing you more than they’re making you, which strategy can work but only when done right, and the most proven, most effective lead generation strategy every business owner needs to be using.

✅ By the end of this episode, you'll learn:

• Which lead generation strategy is the biggest money pit
• The 1 lead generation strategy with the lowest effort but highest return on investment
• The most versatile way of getting new leads so you don’t get burnt out
• How to get started attracting leads that you know are 100% interested in buying your product

🔗 Links from today's episode:

• Join the FREE Leads for a Lifetime Challenge at AnchorDesignCo.com/challenge
• Connect with Keleigh on Instagram
• Follow Anchor Design Co. on Facebook
• Join the Build it Like a Business Community

Pages, groups, timelines, oh my!! You know social media is important, you know you need to show up if you want your direct sales business to grow, but where? Instagram? Facebook groups? Your personal social? Today I brought in social media growth expert Brtittne Ash to help you learn which platform is going to give you the biggest bang for your buck so that you can confidently show up on the right social platform for your business.

✅ By the end of this episode, you'll learn:

• What is the difference between Facebook pages, Facebook groups, Instagram, and personal profiles
• When to use Facebook vs. Instagram
• How to attract the right people to your social media to you eventually convert them into customers
• Why it’s so important to get clear on your ideas customer and messaging if you want to see consistent results

🔗 Links from today's episode:

• Download 5 FREE social media caption templates
• Join the Savvy Social Tribe
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• Connect with Keleigh on Instagram
• Follow Anchor Design Co. on Facebook
• Join the Build it Like a Business Community
• Get a FREE AnchorCard Digital Business Card
• Get done-for-you social media content
• Get Brittne’s Instagram Masterclass
• Follow Brittne on Instagram