Create a life plan along with your business plan

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.

We'd like to do is with your enterprise plan and your business plan, we say, let's create a life plan.

And what does that look? What are your missions? What are the things that you want in life that are bigger than you, bigger than the business that'll still serve the community? That'll still be stimulating. That'll still be challenging.

That will still, you can attach to your worth, self-worth, not just net worth, and you can be a viable contributing part of the community. And look, it's necessary. I think, you know, going back probably our parents' generation was work to 65, retired, take it easy, and travel.

That's long gone. And everyone's learned that if you retire and do nothing within, I think it's three to five years, you're dead, broke and dead or dead, right? Everyone's learned. There's no such thing.

You can't retire your body. You can't retire your mind. You need to be doing something that is meaningful, stimulating, and challenging, right? Hanging around your business.

That's not challenging. That's just being, that's again, going back to comfort and going back to familiarity. That's the time to be the CEO of charity.

That's the time to go contribute back to your church or your synagogue or your faith organization. That's the time to go on the board of your HOA, right? And that's the time to run for city council or that's the time, you know, there are things or go start another business, but don't be in that one. Your time has passed there.

Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.

No Seminar Teaches You What to Do After You Hit Your Goals

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.

And you don't wait until you sell, but a lot of people do, unfortunately. All the seminars are about how to get my goals.

You know, how do I pursue a goal? Well, nobody told you what to do when you get them. You know, how many times... The easiest way to see this is to see it in sport every single day. It won't matter.

Pick your sport. One team gets out to a big lead, and then what happens? And they're like, I go into the prevent defense, or I get complacent or I put in the wrong people. Because no one told you what to do with a big lead.

And then the announcers are like, oh, they're going to pull their players. We should rest them now. No, no, you keep doing what got you the lead when you have a lead.

Because if you do that, your lead will expand, and then no one will catch you. But what do they do? They forget themselves when they get a lead and the other team catches right up. And you're like, how do they let that happen? I mean, it happens every day because there is no class to what do you do when I get my goals?

Like and follow this podcast so you can learn more. My name is Carl Gould, and this has been your #70secondCEO.

When You've Built Yourself Out of a Job

Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.

One of the things I learned very early on in my coaching training and when I, I started out my career as a life coach.

One of the first things that we learned was that the two top areas of distress you will deal with the client is number two, which is I have a goal. I know what the goal is. I just don't know how to get there, you know, and I need help and I lack the strategy and, you know, maybe the education or the attributes, or there's something that's missing.

Help me fill the blanks. And, you know, and that's the number two distress. The number one distress is answering the question.

Now what? So I've hit my goals. I've gotten the things that I set out to get, but I now don't know what to do with myself. That's the number one distress.

And so what we need to do is we need to step back from the business for a moment and create their life plan because the business, as you said, is tied to their identity. It's tied to their feeling of self-worth. You know, what do you need me for now? Well, in the business, maybe nothing, or in the business, maybe just your insights and your history, some legacy knowledge, but no, we don't need you for the business.

Why? Not because you're not needed. It's because you trained us really well.

Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.