Copy That Converts - Entrepreneurs, Copywriting, Launch, Email Marketing, Conversion

De: Megan Wisdom | Copywriter Email Metrics Mentor Marketing Strategist
  • Resumen

  • Are you a female entrepreneur with an online business who’s struggling to grow and nurture your audience? Do you feel like you’re not making enough sales despite your best efforts? Do you feel confused by all the marketing jargon and just wish you had a bossy business big sister to shoot it to you straight? I know you didn’t get into business to get bogged down by writing, but let’s face it, the internet is still powered by WORDS. The good news? You can harness the power of those words to connect with your ideal clients and make more sales through the magic of copywriting. In each episode, we’ll dive deep into the world of copywriting and marketing, sharing insights and strategies that will help you craft compelling messages that resonate with your audience. From understanding your ideal customer to mastering the art of storytelling or planning a product launch, we’ll cover it all. I’m Megan Wisdom, a firstborn, Enneagram 5 copywriter who loves to help other female entrepreneurs reach their business goals (even more than I love drinking sweet creme lattes}. I got my writing start in the field of journalism before transitioning to the classroom where I taught students how to apply grammar rules and use the Oxford comma until I tossed the textbook and went rogue with my writing. Because copywriting is all about conversation (not complete sentences). Since studying the art and science of copywriting, I have served online women business owners in a variety of fields, helping them write or optimize the words they use to communicate to clients so they can improve sales, support their families, and crush their goals. I’ll show you how to use copy to grow and nurture your audience. And no matter whether your business is funding your son’s soccer camp or your dream vacation to Bali, I’ll show you how to use the principles of copywriting to increase conversions and boost revenue. So if you’re ready to take your online business to the next level, tune in. Together, we’ll unlock the power of copywriting and transform your business into the success you deserve. Connect with Megan Wisdom Copywriting: Web: https://www.meganwisdom.com Instagram: @meganwisdomwrites
    Copyright 2023 All rights reserved.
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Episodios
  • EP 65 | Battle Burnout without Burning Down Your Business
    Sep 3 2024

    For online business owners, battling burnout is not a question of IF but WHEN.

    The pressures of managing day-to-day operations, meeting customer demands, and scaling your business can easily lead to exhaustion and overwhelm. And doing it all while navigating hard times in your personal life is even more difficult.

    It’s easy to hit a breaking point where the path of least resistance is walking away from it all.

    But it doesn't have to be that way!

    Today we’re chatting about how to battle burnout without jeopardizing your business.

    There is a way to keep your business going even during the seasons where you might need to take an extended break.

    I’m sharing my own experience keeping my business afloat during a high-stress season and providing four things to consider when deciding how to work less for a time without giving up the business you’ve worked so hard to build.

    Whether you're feeling the strain of entrepreneurship or just looking to prevent burnout before it starts, this episode has something valuable for you.

    Key takeaways from this episode:

    • Reasons business owners may experience burnout
    • How to identify areas where you can scale back
    • Why you should continue marketing efforts (even if it’s minimal)
    • How to determine whether to prioritize short-form or long-form content
    • How to create a two step plan for long-form marketing
    • Identifying lifestyle factors might be causing your business burnout (and how to change them)

    ⭐️⭐️ JOIN THE COPY THAT CONVERTS COURSE + LIVE COACHING ⭐️⭐️

    High-converting email marketing sells when you don’t want to!

    Come learn the skill that you can use for the lifetime of your business. 💌 Join the Copy That Converts Course at beta round pricing and learn how to write an effective sales emails! Starts the week of September 16. Spots are limited so if you want to join us, save your spot today!

    ➡️ Learn more at https://meganwisdom.com/course

    Connect with Megan Wisdom Copywriting:

    ⭐️Get high-converting copywriting for your business: https://meganwisdom.com/

    ⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/

    ⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips

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    16 m
  • EP 64 | How Long Should You Leave the Cart Open During a Launch?
    Aug 27 2024

    Every online business owner eventually has to wrestle with the question: How long should a sales sequence be?

    Will I turn off customers by talking about the sale for too long? How short is too short?

    On today’s episode, we’ll break down the factors to consider when determining the optimal length for your specific audience and products with a focus on the three, five, and seven-day sales sequences.

    I’ll share insights on the importance of timing, audience engagement, and the impact of urgency in sales sequences. Whether you're selling high-ticket items or lower-priced offers, this episode will help you make informed decisions to maximize your sales potential.

    Don't miss out on valuable tips and strategies to create copy that converts into sales. Listen in and learn how to plan sales sequences that resonate with your audience and drive results.

    Key takeaways from this episode:

    • Recognize the factors to consider when making your decision on the length of your launch sales period
    • Why one-size-fits-all approach to launching isn’t ideal
    • Benefits of a 3, 5, or 7-day sale

    JOIN THE COPY THAT CONVERTS COURSE + COACHING

    Ready to elevate your email marketing and learn the skill that you can use for the lifetime of your business? 💌 Join the Copy That Converts Course at beta round pricing and learn how to write an effective sales sequence! Starts the week of September 16. Spots are limited so if you want to join us, save your spot today!

    Learn more at https://meganwisdom.com/course

    Connect with Megan Wisdom Copywriting:

    ⭐️Get high-converting copywriting for your business: https://meganwisdom.com/

    ⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/

    ⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips

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    8 m
  • EP 63 | Frustrated with Marketing? Try Building a World Instead of Funnels - Guest Addy Lopes
    Aug 20 2024

    What if we’re doing marketing all wrong? 😬

    Today’s special guest is Addy Lopez, a marketing educator and website designer who, after five years as an entrepreneur, was looking for a better way to market her business without feeling like she was pressuring her audience or shouting into a void.

    And after making the change, she didn’t have negative results. Her email open rates are now a whopping 89%!!

    Addy uses cozy marketing and world building to form long-term relationships with her audience and keep them engaged and invested in the story of her brand.

    It’s definitely working for her, and it just might be the shift you’ve been looking for to make marketing your online business feel easier and help you connect with more right-fit clients.

    Key Takeaways:

    • Learn how to create a marketing ecosystem that prioritizes relationships over transactions.
    • Create brand loyalty that will last no matter what pivots you may make in your business.
    • Discover the power of storytelling in marketing and how it can set you apart from the crowd.
    • Find out why prioritizing people over transactions can lead to long-term success in your business.

    CONNECT WITH ADDY LOPES AT ENCONTRO CREATIVE:

    • Instagram: https://www.instagram.com/encontrocreative/
    • Email list: https://encontrocreative.com/build-your-brand-world

    🤗 NOW ENROLLING! ➡️ The Copy That Converts [BETA] Course!

    If you are tired of stressing over what to write, when to send, or how to sell without being too “salesy,” then come learn the copywriting principles that will help you create an email sequence with confidence knowing you’ve created words that work to help you make more sales.

    You’ll get to join the program at 50-60% off future pricing AND live coaching is included. But spots are limited, so reserve your seat today. CLICK HERE FOR DETAILS!

    Connect with Megan Wisdom Copywriting:

    ⭐️Get high-converting copywriting for your business: https://meganwisdom.com/

    ⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/

    ⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips

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    24 m

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