Crowdfunding Nerds: Kickstarter Marketing For Board Games & Beyond!

De: Crowdfunding Nerds: Kickstarter Marketing For Board Games & Beyond!
  • Resumen

  • We are here to help you with your crowdfunding journey using real-world examples from our clients. Know what’s working and what is not in today’s market. Buckle up; it’s about to get nerdy.
    Copyright 2023 All rights reserved.
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Episodios
  • Navigating the Mid-Campaign Wasteland with Mike Ibeji
    Aug 12 2024

    Ever wondered how to keep backers engaged during the dreaded mid-campaign slump? Or how to handle the heartbreak of canceled pledges? Join us on this episode of Crowdfunding Nerds as we chat with Mike Ibeji of Gun Tower Games about the rollercoaster ride of crowdfunding his game, Pandora Celeste. Mike dives into the creation of Gun Tower Games and the innovative design of Pandora Celeste, a sci-fi monster movie-inspired board game with a unique 3D board. Discover how Mike leveraged grassroots marketing to build a passionate following and why he chose Gamefound over Kickstarter. We also explore the psychological strategies behind setting realistic funding goals, the impact of community engagement, and the lessons learned from dealing with canceled pledges. Whether you're a first-time creator or a crowdfunding veteran, Mike's insights on pre-campaign marketing, platform selection, and maintaining backer trust are invaluable. Tune in for an episode packed with practical advice and real-world experiences that can help you navigate your own crowdfunding journey! Links to check out:

    - Game Tower Games: https://www.guntowergames.com/

    - Pandora Celeste on Gamefound: https://gamefound.com/en/projects/guntower-mike/pandora-celeste

    Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.

    Stay Nerdy!

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    1 h y 28 m
  • The Latest Crowdfunding Data: Trends & Analysis
    Aug 5 2024

    Why do people back crowdfunding campaigns? How do different regions impact crowdfunding success? And what’s the secret to building a thriving community?

    In episode 191 of the Crowdfunding Nerds, your hosts Andrew and Sean are joined by Casper Ohlson, a university student from Sweden diving deep into the world of crowdfunding for his bachelor’s thesis. Casper shares his research journey, exploring why people back campaigns, the differences between equity and reward-based crowdfunding, and the importance of localization.

    We also delve into the demographics of backers, with a special focus on the US and the European Union. Andrew and Sean reveal their secrets to building a community that keeps backers engaged—think Discord, Facebook groups, and even niche platforms like Lulu. Plus, we discuss market trends and the growing competition among crowdfunding platforms.

    Don’t miss out on this research-driven episode that blends academic insight with real-world expertise. Join our community on Facebook and submit your questions for future episodes!

    Links Mentioned:

    - Submit Questions:http://crowdfundingnerds.com/question

    - Gamefound: https://gamefound.com/en/blog/post/welcome-to-2024

    - Tabletop revenues declined for second year on Kickstarter, Tabletop Analytics report shows: https://www.polygon.com/24054381/kickstarter-top-10-biggest-most-backed-board-games-campaigns-2023

    - Table Top Analytics: https://www.tabletopanalytics.com/

    - Ulule: https://fr.ulule.com/

    Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.

    Stay nerdy!

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    1 h y 6 m
  • Unleashing the Power of Storytelling in Kickstarter Marketing
    Jul 29 2024

    Ever wondered how storytelling can transform your Kickstarter campaign? Or how to truly connect with your superfans? Join us in this episode of Crowdfunding Nerds as Andrew and Sean sit down with Ori Kagan of Kagan Productions to uncover the magic behind compelling narratives in marketing!

    Ori shares his unique struggle with face blindness, adding a personal touch to our conversation. We delve deep into the hero's journey framework, a storytelling model that can turn your campaign into an epic adventure. Learn how to craft avatars for your superfans, define your game's core strengths, and use storytelling to address their needs and challenges.

    Discover the nine innovative ways to leverage your Kickstarter video beyond the campaign page. From teasers to social media, Ori’s insights are invaluable. Plus, hear about the Kickstarter Health Scorecard, a tool to ensure your campaign is in top shape.

    Tune in and transform your Kickstarter marketing with storytelling magic!

    Links:

    - Ori Kagan's insights on Instagram

    - Kickstarter Health Check Scorecard

    - Crowdfunding Nerds episode 91

    - Crowdfunding Nerds episode 93

    Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.

    Stay Nerdy!

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    1 h y 14 m

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