Ever wondered how storytelling can transform your Kickstarter campaign? Or how to truly connect with your superfans? Join us in this episode of Crowdfunding Nerds as Andrew and Sean sit down with Ori Kagan of Kagan Productions to uncover the magic behind compelling narratives in marketing!

Ori shares his unique struggle with face blindness, adding a personal touch to our conversation. We delve deep into the hero's journey framework, a storytelling model that can turn your campaign into an epic adventure. Learn how to craft avatars for your superfans, define your game's core strengths, and use storytelling to address their needs and challenges.

Discover the nine innovative ways to leverage your Kickstarter video beyond the campaign page. From teasers to social media, Ori’s insights are invaluable. Plus, hear about the Kickstarter Health Scorecard, a tool to ensure your campaign is in top shape.

Tune in and transform your Kickstarter marketing with storytelling magic!

Links:

- Ori Kagan's insights on Instagram

- Kickstarter Health Check Scorecard

- Crowdfunding Nerds episode 91

- Crowdfunding Nerds episode 93

Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.

Stay Nerdy!

Ever wondered how to pinpoint the perfect audience for your game? Join us in Episode 189 of Crowdfunding Nerds as Andrew and Sean sit down with Marco Pecota from Raybox Game Design to reveal the secrets of targeting your ideal players!

In this episode, we dive deep into the art of identifying and engaging your game's audience. Marco shares his journey of making his games more accessible to kids and families, and why understanding who your game is for can make or break its success. Discover how theme, complexity, and age play pivotal roles in game design and marketing.

Marco also spills the beans on his latest game, "The Cats of Mont Saint-Michel," and how engaging online communities and leveraging print-and-play versions can refine your game through valuable feedback.

Tune in to learn how to create passionate fans and navigate the delicate balance of complexity and accessibility. Don't miss out on these golden insights!

Check out "The Cats of Mont Saint-Michel" on Gamefound!

Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.

Stay Nerdy!

Ever wondered how to make your board game shine in a sea of competitors? Or curious about the common traps that new publishers fall into? Join Andrew and Sean in Episode 188 of Crowdfunding Nerds as they tackle these pressing questions!

In this episode, we dive deep into the art of standing out on platforms like Kickstarter. From the innovative game components of "Pandora Celeste" and "Tiny Epic Tactics" to the thematic brilliance of "Stone Saga," we explore how unique features can make all the difference. But beware—Andrew warns against being different just for the sake of it!

We also uncover the common mistakes new publishers make, like the perils of 3D printing game components and the importance of a clear game pitch. Sean's tech-savvy tips, including using QR codes for game setup, are game-changers you won't want to miss.

Tune in for practical advice and insider tips to elevate your board game project to the next level!

Check out these links:

QR code generator: https://www.the-qrcode-generator.com/

Panda Game Manufacturing: https://pandagm.com/

Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.

Stay Nerdy!

Ever wondered why your Kickstarter campaign isn't hitting the mark? Or how some indie developers turn setbacks into triumphs? In this episode of Crowdfunding Nerds, Andrew and Sean dive deep into the art of polling fans and making data-driven decisions with special guest Christopher Cantero of Chazak Games.

Christopher, who has an impressive background with Unity Technologies and projects like Doom Eternal, shares his journey of transitioning to indie game development and launching the Kickstarter for "High Fructose," a first-person arena shooter roguelite. Despite some initial struggles, his campaign is gaining traction thanks to community engagement and streamer support.

We explore the nitty-gritty of why polling is crucial, especially when your campaign isn't performing as expected. From optimizing pledge tiers to leveraging social proof, this episode is packed with actionable insights. Plus, hear firsthand how Christopher plans to navigate the challenges and take his campaign to the next level.

Don't miss out—tune in and learn how to turn your crowdfunding campaign into a success story!

Follow Christopher:

Twitter: @CanteroChris

Website: playhighfructose.com

Kickstarter

How to Market a Game

Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.

Stay Nerdy!

Ever wondered what it takes to leave a lasting impression at game conventions? In this episode, Andrew is joined by Sam McDavitt of McDavid Publishing to spill the beans on their recent experiences at the Origins Game Fair!

We dive deep into booth setup secrets, demo strategies, and the magic of engaging attendees of all ages. Plus, Sam shares his Kickstarter success story with Everstone, raising over $55,000!

Ready to level up your convention game before Gen Con? Tune in and get the ultimate guide to making your booth the talk of the town!

Connect with Sam McDavitt:

@mcdavidpublishing on all platforms

Late pledge for Everstone here: https://gamefound.com/en/projects/mcdavitt-publishing/everstone-discovering-ignis

McDavitt Publishing: https://mcdavittpublishing.com/

Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.

Stay Nerdy!

Are you ready to become a Facebook ads wizard for your crowdfunding campaign? In episode 185 of Crowdfunding Nerds, I'm flying solo—Andrew's out, and our guest has been rescheduled. But fear not! I've got a treasure trove of tips to help you decode ad data and skyrocket your ad performance. Ever wonder why your Facebook ads aren’t converting as expected? Join me as we dissect ad structures, dive into the critical metrics you should be tracking, and explore the magical realm of optimizing CPM and CTR. I'll even show you how to make sense of it all with a case study from the "Deliverance" campaign. Don't miss the visual extravaganza on YouTube, where the graphs and charts come alive to aid your learning. And if you're craving more, our Crowdfunding Nerds Facebook community and Crowdfunding Nerds course await your curiosity. Need personalized ad campaign mastery? Head over to crowdfundingnerds.com. Tune in to unlock the secrets of Facebook ads and take your crowdfunding to new heights—because in the world of Crowdfunding Nerds, knowledge is power, and we're all about sharing the wealth!

Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.

Stay Nerdy!

Are you ready to distill the secrets of a smash-hit board game? In episode 184 of Crowdfunding Nerds, Andrew and Sean are joined by the mastermind behind "Distilled," Dave Beck of Paverson Games! We're shaking up the game board as Dave spills the beans on turning spirited Scottish tours into a wildly successful Kickstarter campaign. How did a global pandemic reshape the world of playtesting and community engagement? What are the clever marketing moves that raised over $500,000? And what can we expect from his latest creation, "Luthier"?

Join us for a deep dive into the art of board game design, the power of community, and the transition from game designer to publisher. Plus, get the inside scoop on "Luthier's" upcoming Kickstarter launch, coinciding with Gen Con madness!

Connect with the crafters of fun at paversingames.com and follow @paverson on Facebook for more behind-the-scenes action. Don't miss out—tune in to Crowdfunding Nerds, episode 184, and let's get nerdy!

Check out our website at crowdfundingnerds.com and join our bustling community on Facebook.

Stay Nerdy!

Hey there, fellow convention enthusiasts and crowdfunding fans! Are you ready to level up your convention game? Tune in to episode 183 of "Crowdfunding Nerds," where your hosts, Andrew and Sean, along with convention guru Rick, unpack the secrets to making a splash at events like Origins.

Ever wondered why some booths buzz with activity while others don't? We've got the lowdown on crafting an irresistible booth experience, from branded tablecloths to the Apple Store's minimalist charm. Plus, we'll dive into the art of the pitch, the ins and outs of payment handling, and even how cosplay can play a role in your convention strategy (without stealing the show!).

Join us as we share personal anecdotes, practical tips, and the ultimate checklist to ensure you stay energized and ready to captivate those crowds. Don't miss out on these game-changing insights—your convention success story starts here!

Visit Deliverance at Origins, booth 745, and for more golden nuggets on crowdfunding mastery, check out our website at crowdfundingnerds.com and join our bustling community on Facebook. Get ready to be inspired!