Discussion in Digital Por arte de portada

Discussion in Digital

De: McKinsey Marketing & Sales
Escúchala gratis

  • Resumen

  • Digital is forcing massive changes in how companies market themselves and connect with their customers. Driving growth in this digital age has become a race for companies to reinvent themselves by using analytics, building ecosystems, designing great customer experiences, and becoming a trusted brand to customers.
    2024 McKinsey Marketing & Sales
    Más Menos
activate_primeday_promo_in_buybox_DT
Episodios
  • Discussions in Digital: Surveying the brand-building landscape

    Discussions in Digital: Surveying the brand-building landscape
    Jun 26 2020

    Read more >
    Listen to the podcast (duration: 19:09) > Building a brand in the digital age is forcing companies to innovate like never before.

    See www.mckinsey.com/privacy-policy for privacy information
    Más Menos
    19 m
  • Discussions in Digital: Influencer marketing is ready for its close-up

    Discussions in Digital: Influencer marketing is ready for its close-up
    Jun 22 2020

    Read more >
    Listen to the podcast (duration: 23:34) > Influencers—consumers who promote products to their followers on social media—are a new frontier for traditional marketers.

    See www.mckinsey.com/privacy-policy for privacy information
    Más Menos
    24 m
  • Coping with the new normal in marketing agency relationships

    Coping with the new normal in marketing agency relationships
    Dec 7 2018

    Read more >
    Listen to the podcast (duration: 19:11) > What capabilities should you develop internally and which should you outsource? Brian Gregg (McKinsey), Michael Miller (T-Mobile), Sarah Armstrong (McKinsey), and Dianne Esber (McKinsey) discuss.

    See www.mckinsey.com/privacy-policy for privacy information
    Más Menos
    19 m
Gestión Economía Política y Gobierno
Más Menos

Lo que los oyentes dicen sobre Discussion in Digital

Calificaciones medias de los clientes

Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.

Reseñas de Audible.com

Opiniones de Amazon
No hay comentarios disponibles