• E007: Product Drops: The Tactics and Strategies We're Using On Our Launches Right Now

  • May 14 2024
  • Duración: 1 h y 18 m
  • Podcast

E007: Product Drops: The Tactics and Strategies We're Using On Our Launches Right Now Por arte de portada

E007: Product Drops: The Tactics and Strategies We're Using On Our Launches Right Now

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  • Resumen

  • 00:00 Introduction

    06:20 Informing New Products: Philosophy and Approach

    13:17 Recent Product Drops by Ridge Wallet and Cody's Brand

    28:00 Examples of Successful Brand Expansions

    37:29 Process of Informing New Products

    38:55 Understanding the Market and Customer Needs

    40:21 Using Data and Gut Instinct for Product Development

    41:35 Customer Service and Artificial Intelligence

    52:02 Coordinating and Project Managing Product Launches

    01:02:04 Teasing and Launching New Products

    01:08:38 Sustaining Product Success



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