Josh discusses his background in franchising and the Groovy Hues painting franchise.

Groovy Hues offers interior and exterior painting services, as well as power and soft washing and light cosmetic upgrades.

The brand sets itself apart with multiple service lines, strong brand support from HorsePower Brands, and advanced technology, including 3D rendering and a visualizer tool.

Hoffmann emphasizes the importance of finding the right franchise owner, someone with a vision and the ability to follow a playbook. The franchise offers shared services, such as a call center and fleet service, to support franchise owners.

Chapters

00:00 Introduction and Background in Franchising
03:05 Transition to HorsePower Brands and Groovy Hues
06:24 Overview of Groovy Hues and its Services
08:20 Advanced Technology and Customer Experience
13:02 Custom Curb Appeal Program
15:16 3D Technology and the Groovy Visualizer
20:25 Ideal Franchise Owner for Groovy Hues
22:39 Territories and Investment Costs
25:32 Performance and Item 19
27:49 Closing Remarks

https://www.groovyhues.com/franchising/

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Mike Halpern, CAFC
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