Episodios

  • Building or Remodeling in a Historic Zone

    Building or Remodeling in a Historic Zone
    Oct 15 2024
    Today Kelly is talking about building or remodeling in a historical district or zone, depending on where you live, but there are historical zoning laws that govern the comings and goings, and remodelings of all historical structures in the communities in which you live. When it comes time to remodel or refurbish these old buildings, one will have to navigate these laws and this episode will help you learn what it is like to remodel a home or property within a historical zone.
    • An example from Kelly’s life in Salt Lake City 3:30
    • What you wanna do 10:25
    • Research the home’s history and prepare 12:20

    “What you wanna do, these are the key points to consider in a historic remodel. You want to maintain historic features. You want to prioritize preserving elements like the woodwork if it’s built out of timber in North America, the plaster, the windows, the doors, hardware, the exterior details that give the home its unique historical charm and make it such a memorable building. Repair before you replace.” 10:27
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    20 m
  • For Those of You Who Sell a Premium Product or Service

    For Those of You Who Sell a Premium Product or Service
    Oct 11 2024
    If you’re in business and you sell a premium product, package, or version of your product/service, do yourself a favor and do everything you can to make it feel premium to those you serve. Most companies mess this up. You also need to be very clear to your customers about what is premium. If you’re out buying a sports car, you might go and look at a car with an introductory trim, which is your base model with only the basics, but there will inevitably be a fully loaded car in the show room with a list of all of the different premium features that differentiates that car from the base model. Communicating exactly what your premium service is.

    • The business owner’s responsibility 5:50
    • Massively over deliver on value! 14:40
    • An example of a business missing the mark 21:00
    • An attorney who never faltered 28:50
    • One element that makes a big difference: pricing 32:40
    • American Express was there for Kelly 42:00

    “In this case, the word premium maintains its current meaning as the truly over the top, the truly premium, as in it couldn’t get any better than this. All our resources are available to you as a client. This is all we got, we’re pulling out all the stops and it’s all for you. We serve you good news or bad news with a smile and we’ll handle it, whatever it is–type service. World class. Don’t stand for anything less if it’s being branded as premium.” 6:15
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    47 m
  • Bootstrapping Intelligence | Kelly’s Bookshelf Pt 2

    Bootstrapping Intelligence | Kelly’s Bookshelf Pt 2
    Oct 9 2024
    Today Kelly is talking again about his bookshelf and you’ll get an inside look into what Kelly Maxwell has been reading and what books he most recommends. These are the same books that have helped him along his journey to financial abundance, which if you take the time to read, you will greatly benefit from. Kelly is an avid reader and he considers books to be his teachers and mentors in his career and life. The word is more powerful than the sword in influencing thought. A great book can really influence your path and set you on a fresh start if you’re needing a boost in life or business.
    • A Framework for Understanding Poverty by Ruby Payne 3:45
    • The ABC’s of Real Estate Investing 8:45
    • Secrets of Closing the Sale and the Franchise MBA 10:20
    • Guerrilla Marketing by Jay Conrad Levinson 16:35
    • Crushing It in Apartments and Commercial Real Estate 18:50
    • Can’t Hurt Me by David Goggins 20:20
    • Overbooked 23:00
    • Franchiser Relationships Book of Tips 26:35
    • Brandon Turner 28:15
    • Weapons of Mass Instruction 30:25
    • The Structure of Scientific Revolutions 34:45
    • The Multi-Family Millionaire and Freezing Order 39:25
    • Setting the Table 45:00
    • Success Is Never Final 46:30
    • Tony Robbins 50:30
    • 100 Million Dollar Offers 56:30

    “Paradigm shifting has been a part of our scientific heritage, that scientists were desperately lost on certain topics 200 years ago, and so I imagine we are desperately lost on certain topics today, only they seem like totally valid, and totally represented by the current paradigm, and totally scientifically sound today.” 37:57
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    1 h y 2 m
  • Bootstrapping Intelligence | Kelly’s Bookshelf Pt 1

    Bootstrapping Intelligence | Kelly’s Bookshelf Pt 1
    Oct 3 2024
    In this episode you’re going to get an inside look into Kelly’s personal bookshelf, the things he reads to run his businesses and to build his empire so to speak. If you’re familiar with Kelly’s story, you’ll know it’s one of these rags to riches types of story where he didn’t grow up with wealth or any advantages. He grew up in a lower middle class American family in a small cabin in the woods of Alaska. He had a very loving family and good upbringing with parents who did well enough in their own careers, but Kelly wanted something more and these books that he lists today are, from the bottom of his heart, how he built the structure on which he resides today.
    • The Complete Guide to Real Estate Finance for Investment Properties 8:30
    • The Body Keeps the Score 9:30
    • Think and Grow Rich by Napoleon Hill 18:00
    • The 6 pillars of self esteem 19:15
    • What they don’t teach you at Harvard Business School 22:40
    • Zero to One 33:00
    • Steve Burgess 44:00

    “What happens is that many people, or most people you could say, are not brought to confront the harsh realities of their lives. They are not brought to the precipice where they are made to face the pain points in their life. Some of us are brought there through things like trauma, like an accident or assault…those issues continue to influence people to the present day.” 41:35
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    49 m
  • Building a Property Empire | Lessons from Abi Hookway

    Building a Property Empire | Lessons from Abi Hookway
    Oct 1 2024

    In this episode Kelly had the opportunity to speak with special guest Abi Hookway of Touchstone Education. Abi is a passionate property investor who transformed her life from an unfulfilling corporate career to becoming a multi-million-pound investor within five years. She specializes in various property strategies and now shares her expertise through mentoring, books, and seminars to help others achieve financial freedom. Abi is committed to guiding both new and seasoned investors to unlock opportunities and build sustainable wealth through property investment. Join Abby and Kelly today in this value-packed episode!


    • How she came to where she is now 2:30
    • Getting into property investing 5:30
    • The niche she focuses in 14:30
    • Rents and how those increase 19:00
    • Purchasing in presale 23:30
    • Helping the people in her business 27:30
    • How to find Abi and her book, Flip or Flop 35:30

    “It came to my attention that I was making 70, 80, 100 thousand, from flipping one property. Some people were doing the same and only making 10 thousand? I was like, ‘I don’t understand why I’m making so much more.’ and it came down to the knowledge that they knew.” 37:07

    abihookway.com
    @abi_hookway
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    43 m
  • Are You a Bugatti in a Trailer Park?

    Are You a Bugatti in a Trailer Park?
    Sep 27 2024
    There was a social media post in which an American football player posted a picture of a Bugatti parked in a trailer park and was trying to send a message to his team about being held back and him being a very star player, playing in a market where he could not shine to his highest capacity. Kelly saw this story and began thinking about how this story could be interpreted as if it were about investors. Do you ever feel like you’re a Bugatti in a trailer park, and that you have what it takes to catapult yourself into financial freedom? Kelly feels he was that way, a fast car among slow cars, and so this episode is for those of you who feel the same way.
    • Doing whatever it takes to obtain a Bugatti 3:15
    • Walking the walk 4:45
    • You’ve got great ambitions 7:00

    “It’s a human need to have these big outlets to express ourselves, and to fuel that fire that we have to get out there, and to invest, and to have fun doing it, learning, stumbling, making mistakes, but eventually making a profit. It’s fun. It’s life changing.” 6:37
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    10 m
  • Rent vs Buy | The Debate!

    Rent vs Buy | The Debate!
    Sep 27 2024
    In this episode Kelly talks about the heated debate of buying vs renting, which debate rages today. There are many people who are very passionate about either of these sides of the issue, and as a disclaimer, Kelly has done both and believes there are benefits to doing either one, which he will go over in this episode. It’s really not necessary to debate this. The decision to rent or buy might be primarily financial, but your lifestyle, goals, or future plans should also be a factor in whether or not you rent or buy.
    • Owning provides potential stability 5:00
    • Lower up front costs 7:30
    • Fees 9:00
    • Location 9:45
    • Freeing up time and money 10:30
    • Home owners have more control 13:20
    • Building equity 14:55

    “You can make your own money. Don’t buy houses and let them appreciate as a strategy to make money. I think you’re going to be very, very disappointed. Don’t allow yourself to believe your home is your greatest asset, it’s a wonderful asset, but use it strategically. If they’re going to loan you that money to buy all these homes, definitely don’t use it to bury yourself in debt.” 18:33
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    21 m
  • 7 Things to Ask Yourself Before Buying Your Next Home

    7 Things to Ask Yourself Before Buying Your Next Home
    Sep 26 2024
    If you’ve already owned 20 homes and you’ve got apartments and commercial real estate, then you’re beyond this house buying stuff. However, if you, your son or daughter, or someone you care about is seeking to buy a home for the first time and needs to hear what the process of buying a home looks like, go ahead and send this podcast to them, and get them asking themselves these key questions about investing in their first home, or perhaps their next home.
    • Before you buy your next home 1:20
    • How much can I afford in monthly housing costs? 2:50
    • Am I prepared for a long term investment? 5:15
    • How long to stay in the home 6:50
    • Stability or flexibility 7:40
    • Home repairs and maintenance costs 9:15
    • Financial career and family goals 11:30
    • Is Home ownership in my neighborhood achievable? 13:00

    “House poor, when the majority of your income each month goes to your mortgage payments, and your insurance, and all the expenses associated with owning a home, instead of a more healthy margin which is around 30%.” 3:35
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    17 m