There is a huge difference between selling something to your clients and guaranteeing a result. Today on The Coaching Equation, the phenomenal Jairek Robbins joins us to share his secrets to coaching success! Jairek lives and breathes to optimize human performance and through his incredible Performance Coach University, he is helping countless coaches advance their coaching programs. Tuning in, you’ll hear all about Jairek’s career, how Brook and Jairek know each other, the inspiration behind Performance Coach University, setting his ego aside and becoming a certified coach, and how selecting the clients that are going to perform best changed his business. Jairek stresses the importance of asking yourself what result you can guarantee for anyone who decides to work with you before explaining how that differs from selling them something. We even discuss why onboarding clients is an entire process on its own and talk about why consistent performance scoreboards are beneficial. Finally, Jairek tells us about the impressive people who train through his Performance Coach University. To hear all this and be inspired to embrace lifelong learning, press play now!

Key Points From This Episode:

• Introducing today’s guest, Jairek Robbins, and a brief overview of his illustrious career.
• How Jairek and Brook know each other and a bit about their history together.
• Jairek explains what inspired him to create his Performance Coach University,
• His experience of becoming a certified coach and why he initially resisted the process.
• Specializing in performance coaching and how choosing his clients changed his business.
• The importance of asking what result you can guarantee for anyone who works with you.
• How Jairek found so much success so early on in his coaching journey.
• Guaranteeing a result versus trying to sell something as a performance coach.
• Onboarding employees and introducing consistent scoreboards to measure success.
• Jairek shares some advice for coaches about being lifetime learners.
• The people who train through his Performance Coach University.

Links Mentioned in Today’s Episode:

Jairek Robbins

Jairek Robbins on X

Jairek Robbins on Instagram

Jairek Robbins on Facebook

Live It!: Achieve Success by Living with Purpose

Performance Coach University

Ryan Lang on LinkedIn

Brook Bishop on LinkedIn

Empire Partners

Empire Academy

The Coaching Equation Podcast on iTunes