Getting to the Bottom Line, Episode 06: Properly Building Your Business's Foundation with Roger Pearson

Ever wondered how to keep more of your hard-earned money in a high-tax state? Learn practical strategies from our guest, Roger Pearson, a master tax advisor and IRS-enrolled agent with over 50 years of entrepreneurial experience. From his humble beginnings running a paper route to managing multiple small businesses, Roger has transformed his passion for business into a mission: helping small business owners navigate the labyrinth of tax laws to maximize their profits.

In this episode, we uncover the nuts and bolts of essential tax deductions and the importance of meticulous record-keeping. Roger emphasizes the necessity of maintaining a detailed mileage log, complete with backup documentation like oil change receipts, to meet IRS requirements. He also demystifies the complexities of depreciation laws and shares why hiring a qualified accountant or CPA can be a game-changer for your business. Regular consultations with your tax professional can ensure strategic financial planning and keep your business on the right track.

We also highlight the significance of effective bookkeeping in determining your net profit and ensuring clear documentation of business expenses. Roger offers insights into overcoming the common resistance to paperwork and the advantages of using modern tools to stay organized. He passionately advocates for self-education, mentorship, and understanding basic business management principles. To continue your journey towards business success, visit seagulltechnologies.com and newlightfs.com for more resources and expert advice. Don't miss this episode packed with actionable tips to elevate your business's financial health!

To learn more about my guest, Roger Pearson, visit him online at https://seagulltechnologies.com/

---

My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners stay on the one clear path to generating more cash flow in their business. To learn more, visit us online at https://newlightfs.com/

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

Interested in being on the show? Complete this form: https://newlightfs.com/#podcast-speaker

We want to hear from you! Send us a message.

Unlock the secrets to transforming mundane business presentations into compelling visual stories with insights from Emily Schneider, a freelance visual storyteller and PowerPoint design expert. Learn how to simplify complex information and enhance audience retention by 65% through engaging visuals that build trust and foster authentic connections. Emily guides us through the art of highlighting key points and using visuals to support your narrative, turning dry data into captivating tales that drive business success.

Discover the importance of intentionality in visual design and how knowing your audience can make or break your presentation. We delve into best practices for keeping your audience engaged, such as using minimal text, incorporating more slides with concise content, and maintaining consistency and simplicity. Emily also sheds light on the ongoing debate between photos and illustrations, emphasizing the need for a cohesive style to elevate your storytelling and make your presentations more effective.

Finally, understand how a consistent visual identity across all brand touchpoints can elevate your audience’s experience and build trust. Emily shares strategic tips on using animations and practical strategies for online presentations, ensuring your slides are not only visually stimulating but also memorable. From simplifying your slides to employing effective presentation techniques, this episode is packed with actionable advice to make your business presentations unforgettable.

To learn more about my guest, Emily Schneider, visit her online at https://www.iamemilyschneider.com/ and connect with her on LinkedIn at https://www.linkedin.com/in/emilyschneider719/

---

My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners stay on the one clear path to generating more cash flow in their business. To learn more, visit us online at https://newlightfs.com/

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

Interested in being on the show? Complete this form: https://newlightfs.com/#podcast-speaker

We want to hear from you! Send us a message.

Ready to unravel the mysteries of payroll management and ensure your business stays compliant? Join us as we sit down with Charles, the founder of GetPayroll, who takes us through his journey to becoming a top payroll expert. Learn the critical nuances of worker classification, overtime regulations, and the perils of employee misclassification. With insights drawn from his experiences in the United States Marine Corps and the corporate world, Charles highlights the essential steps entrepreneurs must take to establish payroll systems and navigate the complexities of labor audits.

Discover why outsourcing payroll taxes and compliance can be a game-changer, especially in an era where remote work blurs state boundaries. Charles shares invaluable advice, including the importance of prioritizing tax payments over payroll to avoid severe legal pitfalls. Hear real-life stories about dealing with the IRS, from mishandled forms to successful appeals, and understand the importance of persistence when facing tax authorities. This episode promises to equip you with practical advice and real-world examples, making it a must-listen for any business owner looking to master payroll compliance.

To learn more about my guest, Charles Read, visit him online at www.getpayroll.com or www.thepayrollbook.com.

---

My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners stay on the one clear path to generating more cash flow in their business. To learn more, visit us online at https://newlightfs.com/

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

Interested in being on the show? Complete this form: https://newlightfs.com/#podcast-speaker

We want to hear from you! Send us a message.

Unlock the secrets to authentic and effective online sales strategies for entrepreneurs in our riveting conversation with sales strategist Renee Hribar. As your host, Stephanie Smith, I'm excited to share Renee's transformative insights from leading a sales agency to empowering women in the digital marketplace. Renee's approach dismantles the discomfort of self-promotion, offering personalized tactics that align with your values. We dig into the nitty-gritty of modern networking, proving that your phone is the new golf course for sealing deals and forging lasting business partnerships.

Harness the power of proximity and education with our strategies for converting connections into loyal customers. A personal anecdote from my journey reveals how podcast hosting and LinkedIn publications can open doors to influential circles and create dialogues ripe for collaboration. We dissect the role of informative content in the sales process and how it primes prospects for commitment. This episode equips you with the tools to cultivate meaningful relationships starting with a solid foundation of knowledge and strategic outreach.

Finally, we wrap up by underscoring the importance of continuous communication and adaptability in thriving sales relationships. Renee and I delve into the art of listening to clients, solving their evolving needs, and the magic of community building. Echoing the wisdom of Henry Ford, we discuss the strength in networks and the significance of mutual growth. Join us for an episode brimming with insights that meld sincerity with sales savvy, leaving you inspired to refine your own business approach.

To learn more about my guest, Renee Hribar, visit her online at https://reneehribar.com/

---

My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners stay on the one clear path to generating more cash flow in their business. To learn more, visit us online at https://newlightfs.com/

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

Interested in being on the show? Complete this form: https://newlightfs.com/#podcast-speaker

We want to hear from you! Send us a message.

Discover how to drive sustainable website traffic and boost conversion rates in this episode! Join me, Stephanie Smith, and web expert Jules White as we dive into the world of SEO. If you're a business owner wanting to maximize your online presence, this episode is for you.

Jules shares her top tips on customer-focused SEO, helping you understand your audience, their problems, and the solutions they're looking for. Learn how strategic SEO can bring in steady traffic, outperforming temporary social media hype and expensive ads.

We're not just about getting visitors; we're about turning them into loyal customers. Find out how to create a powerful hero section and use a single call to action effectively. We'll talk about keeping your message consistent across platforms and the importance of patience in analyzing data to improve conversion rates.

From my own journey in refining business strategies to building web trustworthiness, this episode is packed with valuable insights for both new entrepreneurs and experienced business owners. Tune in for a practical guide on using SEO and conversion optimization to make your business thrive.

To learn more about my guest, Jules White, visit her online at https://thewebsitesuccesshub.com

---

My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners stay on the one clear path to generating more cash flow in their business. To learn more, visit us online at https://newlightfs.com/

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

Interested in being on the show? Complete this form: https://newlightfs.com/#podcast-speaker

We want to hear from you! Send us a message.

Do you want to collect outstanding invoices in your business to increase your cash?

In this episode, I talk to Dee Bowden, owner and author of Collect the Cash. She discusses proven strategies to collect past due invoices in your business.

If you are a business owner who sends invoices as your method to receive payments from your customers, this is the episode for you.

Learn more about Dee and Collect the Cash at: https://collectthecash.biz/

---

My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners stay on the one clear path to generating more cash flow in their business. To learn more, visit us online at https://newlightfs.com/

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

Interested in being on the show? Complete this form: https://newlightfs.com/#podcast-speaker

We want to hear from you! Send us a message.

Introducing "Getting to the Bottom Line," the podcast series that will help give you a new perspective on the drivers behind your revenue, profit, and cash flow. Every business needs more than just sales to survive. Join us as we sit down with successful entrepreneurs, industry experts, and thought leaders to explore the different facets of what actually impacts your bottom line.

From streamlining operations to optimizing marketing tactics, each episode offers actionable insights and invaluable perspectives tailored specifically for small to medium-sized business owners.

Whether you're looking to boost your profits or simply gain a clearer understanding what drives business success, "Getting to the Bottom Line" is your ultimate guide to unlocking the strategies and secrets behind sustainable growth and the financial freedom you deserve. Tune in and discover how to turn your business goals into tangible results, one insightful conversation at a time.

In this video, I introduce the concept of the podcast and discuss my vision for what to expect. You'll also learn more about me and my business, New Light Financial Solutions.

To learn more about me, visit us online at https://www.newlightfs.com.

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

Want to be on the show? Complete this form: https://newlightfs.com/#podcast-speaker

We want to hear from you! Send us a message.