Have you ever struggled to get customers to see things your way, even when you know you're right?

The problem might be that you're up against some powerful cognitive biases that impact how people process information and make decisions.

In this eye-opening episode, Rachel chats with Dan Smaida, author of "The Psychology of Advice" and an expert in using behavioral science to drive better communication and influence.

BY THE TIME YOU'LL FINISH LISTENING, YOU'LL DISCOVER:

• The key cognitive biases that undermine your ability to sell and how to counteract them
• Why asking the right questions at the right time is so much more powerful than just telling people what to do
• The 3-step "consultative sequence" that builds trust and gets customers invested in your advice
• Practical tips for proving the value of customer success to skeptical executives

Don't let cognitive biases sabotage your efforts to help customers. Tune in to learn how to leverage the science of influence for powerful results.


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This episode was sponsored by Vitally.io

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🎬 This content was edited by Lifetime Value Media.

Learn more at: https://www.lifetimevaluemedia.com

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