• How Bobbi Althoff Got Drake on Her 4 Month Old Podcast

  • Jul 13 2024
  • Duración: 11 m
  • Podcast

How Bobbi Althoff Got Drake on Her 4 Month Old Podcast

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  • Resumen

  • E374: This is the crazy story of how Bobbi Althoff got Drake on her podcast.

    In only four months, TikToker, Bobbi Althoff, went from:
    - No podcast.
    - No industry connections.
    - Mid-level influencer to Moms.

    To:

    - #1 podcast in the world (now it’s down to #10, but was at #1).
    - Signed by the most prominent talent agency on the planet (WME).
    - Doing podcasts with A-listers.
    - Influencer to everybody, getting recognized everywhere.

    I love this story.

    Read from: https://edwardsturm.com/articles/how-bobbi-althoff-got-drake-on-her-podcast/

    Brett Cohen’s episode: https://www.youtube.com/watch?v=tGiR2NNpnNo

    Bobbi’s story originally told in: https://www.cosmopolitan.com/entertainment/celebs/a44762496/bobbi-althoff-tiktok-podcast/

    00:00 Introduction
    01:42 From Mid-Level Influencer to Podcaster
    02:24 Bobbi’s Strategy
    04:03 Securing Drake and Going Viral
    05:46 Lessons Learned: Playing to Win and Taking Risks
    06:47 Similar Success Stories
    09:31 Conclusion: Risk-Taking

    The Edward Show. Your daily digital marketing podcast: https://edwardsturm.com/the-edward-show/
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