💬 Speaking as someone who was a bit skeptical about these and from someone who actually ran billboard ads, I’ll give you my 2 cents on this age-old question. 💭

Also if you are a fan of SaaS CMO Pro and want to see more subscribe to our social channels:

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Thanks and have a wonderful day! 🌟

Best,

Bill

Learn marketing + watch full video at 🚀 Saascmopro.com 🚀

🚫 Avoid these common pitfalls that many new Directors of Marketing face. I've seen many new managers or directors of marketing make these mistakes, and often their careers stall or even cause them to lose their jobs.

And often, these are good people. I don't want to see that happen to anyone watching a SaaS CMO Pro video! So buckle in for an important marketing career video, and hopefully, this will help you or someone else down the road. 🙏

As always, I appreciate all of your support for SaaS CMO Pro! 🙌 Btw, if shorts are more your style and you are a TikTok, Instagram, or X regular, make sure to follow me there too!

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Thanks and have a great rest of the day! 🌟

Bill

Learn marketing + watch full video at 🚀 Saascmopro.com 🚀

🎯💡 Are you tracking the right metrics? It is always interesting when I work with different AI and SaaS founders and what metrics they choose to track and put importance on. In this video, I delve into the top 3 overlooked metrics that every SaaS & AI leader should monitor. These aren't just any metrics; they're the game-changers that can supercharge your growth and maximize capital efficiency. 🚀📊

If you're a CEO, founder, or VC, these insights are crucial for fostering sustainable and capital-efficient growth. Don't miss out on the metrics that could define your success in the competitive SaaS landscape. 🌟📈

Learn marketing + watch full video at 🚀 Saascmopro.com 🚀

#b2bmarketing #saas #ai #founder #startup #ceo

Learn marketing + watch full video at 🚀 Saascmopro.com 🚀

Excited to kick off the launch of SaaS CMO Pro with a timeless B2B topic: why sales often has crappy response times to marketing-generated leads. I discuss 🤔...

🚀 My name is Bill Macaitis and I am your host for the SaaS CMO Podcast. I am a seven time marketing leader, with 3 CMO tours of duty and five tech exits. I'm hear to help you learn about marketing in a fun and easy to understand way.

In this video, I dive deep into the classic tug-of-war between sales and marketing in B2B SaaS and AI companies. Why does it seem like it takes an eternity for sales to follow up on those precious marketing-qualified leads? ⏳📞

🌟 We'll explore the historical friction where marketing feels sales is snoozing on the job, while sales gripes about the quality of the leads. Is it really a case of "your leads are junk" vs. "you're not trying hard enough"? 😅

💡 Discover how implementing shared metrics focused on closed business can bridge the gap and turn foes into friends. Teamwork makes the dream work, right? 🤝

🔥 Plus, I'll emphasize the critical importance of quick follow-ups. Spoiler alert: the faster sales reaches out, the higher the conversion rates. 🚀📈

Join me for some laughs, insights, and actionable tips to get sales and marketing on the same page. Don't miss it!✨

Learn marketing + watch full video at 🚀 Saascmopro.com 🚀