Question or comment? 🙋‍♀️ Send me a text message!

Hey folks,

I want you to think about something for a minute.

Just imagine if there was a way to …

• Offer more to your clients and help them get better results.
• Build loyalty, establish a deeper connection, and build an ongoing relationship with them at the same time.
• Stabilize your workflow and your income.
• Build credibility, and stand out from others in your industry.
• Increase your income by leveraging the services that you already deliver in a more powerful way.

Well there is, and it's all possible with a Signature program or package.

Today, I’m going to teach you how to create a Signature package that becomes an IRRESISTIBLE OFFER for your clients.

This is a full-blown coaching session, guys. This is exactly the kind of training I offer inside my mastermind, EVOLVE. (Want to know more about that? Hit reply and I’m happy to share!)

Get ready to take notes, because I am giving this away to you today.

And make sure you stick around to the end because I have a free Planning Tool for you that's going to help you work through all of this.

Hey - did you expect anything less? 🤩

In this episode, you’ll learn:

• The difference between Service, Signature, and VIP-level packages.
• How to decide who your Signature package is for, exactly. (16:20)
• What to include in your package, and how to deliver your content. (18:15)
• Cool extras and bonuses you could include (including some that don’t take up more of your time). (22:00)
• What to charge, and creative ways to structure pricing and payment options. (23:07)
• How to set this up in a way that encourages your clients to work with you long term. (24:17)
• AND, and how I can help you design your version if you’re struggling to figure this out on your own.

Offering a Signature package has the power to serve your clients at a much higher level, and transform your business at the same time.

So make the time to give this one a listen.

And don’t forget to grab your free Signature Package Planner right here.

Here’s to changing the game!

~Wendy
Xoxo

P.S. If you enjoyed this episode, please take a minute to share your 5 star review and a few words over on Apple Podcasts or even Spotify. If you’ve been meaning to do that, but keep putting it off, how about heading over there now? Then send me a screen shot so we can celebrate together! :)

_______________
MENTIONED:

Want to hear the full series on Packages? Here you go! 👇

• Episode 95. Adding Packages to Your Client Offers Can Help Your Practice. Here's Why.
• Episode 112. Packaging for Profit: How to Boost Your Revenue and Strengthen Cash Flow with Packages.

_______________
COACHING: Need a Quick Start Consul

Support the Show.

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor

www.WendyPittsReeves.com
Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message!

Hey there, everyone -

Today we are talking about packages … what they are, how to add them to your business, what they should include, and much, MUCH more.

If you have an insurance-based private practice and you’re eager to make the shift to private pay, you’ll love this episode, because we are going to talk about how you can make that payment option more attractive for your future clients (win, win).

And even if you’re already offering private pay, you’ll love this too, because we’re talking about how packages can enhance your revenue and strengthen your cash flow.

And don’t we ALL want that? 🤩

You guys have heard me talk a lot here about what a difference packages can make right? So, what does that actually mean?

Well, if you work with people repeatedly over a certain period of time, you should DEFINITELY be thinking about packaging your services.

Ok, Wendy … but what does that look like?? 🤔

Well, turns out there are different answers to that question.

But today, I want to start by introducing you to the concept of a simple, service-based package for your ongoing clients.

We’ll cover factors to consider like the package content, time, value and even some of the extras you could include.

Get ready to learn:

• The difference between a service-based package and a Signature package.
• How I make it easy for my clients to keep seeing me long-term.
• When less is more (and when it isn’t).
• The unique, intangible value that you bring to your packages (and how to define it for your clients).
• How to add value to packages in a way that doesn’t require any of your time. 😲

You’ll hear a brilliant example of how one therapist packaged her services in a way she knew her clients needed to be served. Because she knew that she could help her people, she structured her packages around her unique treatment protocol and was able to make great money doing great work.

You could do that too. :)

Finally, I have a little gift for you …

To make this easy, I’ve created a simple template to help you to work out what your very own packages could look like. You can find that right here.

So grab a pencil, a calculator, some paper, and start playing with numbers. Let’s see what might work for your clients, AND for you.

Need help working through this? Reach out and book one of my Quick Start Consults. There is nothing I love more than helping you work on your business in this way. 😘

This simple shift can make such a big change to your practice, and it's something that you could literally have up and running tomorrow.

Give this one a listen!

~Wendy
xoxo

P.S. If you're enjoying the podcast as much as I think you are, could you help me spread the word? Share this episode with a couple of colleagues who could use this info too. And thank you!

Support the Show.

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor

www.WendyPittsReeves.com
Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message!

I have a treat for you today, folks. I’m talking to someone who has perfected the art of building her very own Ideal Practice©, and her story is nothing short of inspiring. 🥰

I’m talking to Kim Lange, a former teacher, child and adolescent therapist, and now digital product creator and mentor.

In this episode, you’ll hear how Kim took her knack for pulling together resources for parents and turned it into a thriving digital products business for therapists … with a few twists and turns along the way, of course!

After trying out different methods to connect with her clients, from courses to communities, Covid happened, forcing Kim to make quick changes in her practice just like the rest of us. Wanting to help, she started a free community to connect with other therapists who were also trying to figure it all out.

And then something really interesting happened... Kim realized that they were the ones who most needed her help. And that, as they say, changed everything.

Simply by listening to what her audience wanted, Kim built an entirely new business serving therapists instead of clients.

In this episode, you’ll hear:

• How Kim created a business that gave her the space and freedom she craved.
• How she was able to repurpose her old content into a new and more aligned format.
• What happens when your marketing doesn’t solve a real problem for your audience.
• Why it’s not always a good idea to follow others (and when it is).
• The unique product types that she came up with (no boring PDFs here, thank you!).
• What type of digital product or service to offer, depending on your audience size.
• How Kim was able to provide a full service to her audience, without doing all of the work (this is so clever!).

If you’ve ever considered adding digital products to your business, trust me, you do not want to miss this episode.

Give it a listen!

~Wendy

P.S. “Oh my gosh, I love this Wendy!“ If that’s what you find yourself saying as you listen, would you please share a little love with a 5 star review and a few words over on Apple Podcasts? Your support means more than you can imagine, and helps us get discovered by others who could use this kind of encouragement. Thank you! 🙏

_______________
TODAY’S GUEST: KIM LANGE

Kim Lange is a Licensed Clinical Mental Health Counselor and the founder of Emotionanigans. She has over 23 years of experience guiding kids (and their caregivers) to understand fuzzy emotional concepts so they can navigate their emotional world and grow up loving who they are.

Her Website: https://therapyactivitiesforkids.com/
Her Facebook Group: https://www.facebook.com/groups/therapyactivitiesforkids

Support the Show.

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor

www.WendyPittsReeves.com
Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message!

Can you believe it folks? We are HALFWAY through the year already! 😱

So how are things tracking for you?

How are you doing with the goals you set back at the beginning of the year? Have you accomplished some of them? All of them? None of them?

Or - maybe some of those goals don’t quite fit anymore, because things have changed. No worries. It happens.

And - that’s why this is the perfect time for a little midyear review.

Fall season will be busy - so now is an ideal time to think about getting organized and giving your systems an update. And one of the best ways to do this is by finding the right tools.

Today I’m sharing my favorites with you. After countless hours of research and road testing, these invaluable tools save me time and money, prevent stress, and keep my business humming along beautifully.

You might want to take notes, 😎 because in this episode, you’ll learn …

• The exact tools that I use to run my practice, AND precisely how I use them.
• The tool I use to create a frictionless experience for my clients.
• A free tool that lets you work and collaborate with anybody.
• The one tool that automates 90% of my work around course creation and group coaching (and a cheaper, simpler alternative if you’re not ready for all the bells and whistles).
• My favorite tool for project management (and why it’s not for everybody).
• Why I have one space for working, and another for storing critical files.

And more!

But wait a minute … what if you’re less technical and more old school? What if you’re more analog than digital? 🤔

Fear not, my friend! I’ve got you covered too …

I’m also sharing some of my favorite notebooks, along with the processes that I use to brainstorm, mind map, capture my thoughts, and organize my lists.

Because, as much as I love tech tools, sometimes you really need to write it down.

(#Fact: our brains absorb and retain information differently when we physically put pen to paper).

So, let’s get you organized.

If you’re not quite sure where to start, take a look at my IP 360 Scorecard. This free assessment tool will take about 10 minutes of your time and give you a complete overview of your business, including where you’re winning and where you might need some help.

And if you have any questions at all for me like, ʺhow do I do this?", or ʺwhich tool can help me with that?", hit me up on Facebook, y’all. I’m always happy to help.

Now, for your first task: give this one a listen!

~Wendy
xoxo

P.S. If you're enjoying the podcast as much as I hope you are, could you help me spread the word? Do you have 2 friends or colleagues who could really use a boost of encouragement each week? Please share this episode with them - and thank you!

_______________
MENTIONED:

Episode 83. Cleaning Your Digital House: How to Get Your Office in Order for a Fresh Start in the New Year

Episode 105. Can Astrology Actually Help You Build Your Ideal Practice? A Conversation

Support the Show.

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor

www.WendyPittsReeves.com
Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message!

If you’ve followed me for a while, you’ll know that I talk often about the 7 Pillars of an Ideal Practice©, that is, what it takes to build a thriving, healthy private practice …

Purpose, People, Product, Process, Payment, Promotion, and Perspective.

Well, today I want to talk about the one Pillar that a surprising number of you struggle with: your processes.

That is: the habits, systems and boundaries that you have in place to help your business run more smoothly (and - hopefully - with a little less involvement from you!).

More specifically, we’re talking about the process around your client’s journey. Because guess what? Better processes, better systems, mean better service for your clients AND less stress for you.

You may think your relationship with clients starts the moment they’re ready to hire you - right?

Well, actually …. No.

As it turns out, there are actually 7 stages in the life cycle of your client’s journey. (So many 7’s today! 🤭).

And get this: 2 of those happen before you even MEET.

Today, I’m going to walk you through each stage, and we’ll talk about why you need a system for each one.

We’ll also cover:

• How to take yourself out of the process.
• The stage where you’re most likely to drop the ball (and how to avoid this).
• What it means to deliver “service after the sale”.
• Key steps to keeping your clients engaged.
• The stage that will bring you repeat business.

As one of my favorite coaches used to say this all the time:

Wherever there is stress, there is a lack of habits, systems, or boundaries.

And she was right - so let’s take a look at that.

Where are the stress points in your practice? Where are the balls getting dropped? What’s really annoying you, and where do you find yourself doing the same thing over and over?

Then ask yourself:

• What could be automated?
• What could be turned into a template?
• What could be delegated to somebody else like a VA?
• In fact, what could be eliminated altogether?

(Gasp!! 😲 Just imagine the freedom of never having to do that thing again!).

Friends - my point is this … you will waste less time, spend less energy, make fewer mistakes, miss fewer opportunities, and make more money by better serving your clients when you have systems in place for each and every phase of your relationship with your peeps.

Sound good?
Yeah - I thought so too.

Give it a listen. 🥰

~Wendy
xoxo

While you’re here, can I ask a favor?
If you enjoyed this episode, please share a 5 star review and maybe a few words over on Apple Podcasts? Your support means more than you can imagine. Thank you! 🙏

_______________
MENTIONED:

Episode 10. How To Become a Networking Ninja (Even if You’re an Introvert)
_______________
YOU MAY ALSO LIKE:

Episode 83. Cleaning Your Digital House: How to Get Your Office in Order for a Fresh Start in the New Year

Support the Show.

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor

www.WendyPittsReeves.com
Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message!

Hey folks,

I want you to think about something for a minute.

Just imagine if there was a way to …

• Offer more to your clients and help them get better results.
• Build loyalty, establish a deeper connection, and build an ongoing relationship with them at the same time.
• Stabilize your workflow and your income.
• Build credibility, and stand out from others in your industry.
• Increase your income by leveraging the services that you already deliver in a more powerful way.

Well, there is, and it's all possible with a Signature program or package.

Today, I’m going to teach you how to create a signature package that becomes an IRRESISTIBLE OFFER for your clients.

I have a full-blown coaching session for you today. This is exactly the kind of training I offer inside my mastermind, EVOLVE. (Want to know more about that? Hit reply and I’m happy to share!)

But get ready to take notes, because I am giving this away to you today.

(And make sure you stick around to the end because I have a free Planning Tool for you that's going to help you work through all of this. Did you expect anything less? 🤩)

In this episode, you’ll learn:

• The difference between Service, Signature, and VIP-level packages.
• How to decide who your Signature package is for, exactly. (16:20)
• What to include in your package, and how to deliver your content. (18:15)
• Cool extras and bonuses you could include (including some that don’t take up more of your time). (22:00)
• What to charge, and creative ways to structure pricing and payment options. (23:07)
• How to set this up in a way that encourages your clients to work with you long term. (24:17)
• AND, and how I can help you design your version if you’re struggling to figure this out on your own.

Offering a Signature package has the power to serve your clients at a much higher level, and transform your business at the same time.

So make the time to give this one a listen.

And don’t forget to grab your free Signature Package Planner here.

Here’s to changing the game!

~Wendy
Xoxo

P.S. If you enjoyed this episode, please take a minute to share your 5 star review and a few words over on Apple Podcasts or even Spotify. If you’ve been meaning to do that, but keep putting it off, how about heading over there now? Then send me a screen shot so we can celebrate together! :)

_______________

MENTIONED:

Want to hear the full series on Packages? Here you go! 👇

Episode 95. Adding Packages to Your Client Offers Can Help Your Practice. Here's Why. - https://www.wendypittsreeves.com/blog/95

Episode 112. Packaging for Profit: How to Boost Your Revenue and Strengthen Cash Flow with Packages. - https://www.wendypittsreeves.com/blog/112

_______________

COACHING: Need a Quick Start Consult?

Learn everything you need to know about this, what it is and how it can help, right here. -

Support the Show.

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor

www.WendyPittsReeves.com
Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message!

In this week's episode, we'll take a look at the hard side of owning a business.

As you'll hear in the passage I share from one of my favorite books, "The Soul Sourced Entrepreneur" by Christine Kane, business is hard - but not because of all the strategies you have to learn or the sales you have to make.

Business is hard because of the way it forces you to grow - internally, personally, and often in ways you didn't even know you needed to grow.

So let's talk about that.

Give it a listen. :)

~Wendy

Support the Show.

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor

www.WendyPittsReeves.com
Wendy@WendyPittsReeves.com

Question or comment? 🙋‍♀️ Send me a text message!

I want to get real for a moment folks.

I want to talk about one aspect of growing a private practice that we all struggle with at one point or another.

It’s so exciting in the beginning, when you first get out from under the thumb of your employer and start your very own practice.

There you are - running your own practice - and finally, you’re the one calling the shots! 🎉

But here’s the thing. You’re also the ONLY one calling the shots, and sometimes that can feel scary, overwhelming, and…isolating. 🥹

If you’ve come from a hospital, agency or perhaps even another group practice, you were part of a team, a collection of professionals with different experience, skills, and perspectives.

Anytime you weren’t sure how to handle something, odds are there were plenty of people around to ask for advice.

But when you’re in private practice you ARE the team.

Because you’re the CEO of your own show now, and it’s all on you.

Growing a successful private practice can be many things … exciting, challenging, rewarding … but it’s not always roses and rainbows.

Clients can be difficult. Providers can let you down. Toilets can get blocked

(Yeah - that may be yours to handle, too. 😬).

You might make strategic mistakes that could cost you money - or even your reputation.

And all of that is so much harder when you’re trying to deal with them in isolation.

So, what’s a saavy CEO to do??

The antidote to isolation is connection.

There are lots of different ways to find this and in this episode, I’ll share some of my favorites.

In fact, in my own private practice, I recently launched a group for accomplished, professional women - the kind of people who don’t really think they need help. Total badasses - every one of them.

And yet I see them light up when they experience this sense of connection and recognition inside the group … I see you, I get you, and oh my gosh, you get me too!!

It’s so powerful it gives me goosebumps. ⚡And I want YOU to experience this for yourself.

That's what connection does for all of us - and that’s why I’m launching a summer workshop series that kicks off next week on June 3.

I’ll be teaching a series of three live and interactive workshops where you’ll be able to experience just how cool it is to be in the (virtual) room with others who are in alignment with you. And the best part? It’s 100% free to attend.

(But hey - I do need you to register so that I can give you access. This won’t be open to the public!)

You’ll find all of the details below.

Get your name on my list, and mark your calendars.

Because life (and business) is so much easier when you don’t have to go it alone.

In the meantime, give this one a listen.

Here’s to finding your tribe!

~Wendy
Xoxo

P.S. What would it be like to talk to others who are facing the same challenges, have similar goals, and totally get you??? Join me and I’ll show you. 😎

Support the Show.

Wendy Pitts Reeves, LCSW
Host, Ideal Practice
Private Practice Coach and Mentor

www.WendyPittsReeves.com
Wendy@WendyPittsReeves.com