Episodios

  • #4 Product launch strategy with Aubrey Cattell VP of Product at Adobe
    Jul 9 2024

    Description: In this episode of Inside the Workflow, host Joe Martin sits down with Aubrey Cattell, VP of Product at Adobe, for an engaging conversation about product development and innovation at one of the world's leading software companies. Aubrey, a former colleague and seasoned product leader, shares his journey at Adobe, where he has been instrumental in developing key products like Adobe Express and leading the developer platform.

    Highlights:

    • Aubrey’s Journey: Learn about Aubrey’s decade-long career at Adobe, his role in developing Adobe Express, and his leadership in the developer platform.
    • Product Development Insights: Gain valuable insights into Adobe’s product development process, from concept to launch, with a focus on staying in the customer problem space.
    • Customer-Centric Approach: Discover how Adobe balances qualitative and quantitative data to incorporate customer feedback into product development.
    • Team Collaboration: Understand the importance of cross-functional collaboration between product management, engineering, design, and marketing.
    • Innovation and Competition: Hear Aubrey’s strategies for staying ahead of the competition and leveraging new technologies like generative AI.
    • Future of Product Development: Aubrey shares his thoughts on the future of product development at Adobe and the key trends to watch.

    Quotable Moments:

    • "Stay in the customer problem space longer. It helps you get closer to the core set of needs and build a more responsive and differentiated solution." – Aubrey Cattell
    • "Product teams have more power than they think if they are willing to invest in growth and collaborate with their marketing partners." – Aubrey Cattell

    Tune in to this episode for an in-depth look at the strategies and insights that drive product innovation at Adobe.

    Don't forget to rate and review the podcast if you enjoyed this episode!

    #InsideTheWorkflow #Podcast #Adobe #ProductDevelopment #Innovation #CustomerInsights #TeamCollaboration #GenerativeAI

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    31 m
  • #3 Conversational AI and Leadership with Mike Gosso
    Jun 21 2024

    Welcome to another episode of "Inside the Workflow," where we delve into the work habits and insights of top executives. Today, Phin, Head of Product at Zight (formerly CloudApp) chats with Mike Gosso, a renowned product leader from Montreal, Canada.

    Episode Highlights:

    • Mike's Career Journey: From founding startups to leading product at Zendesk and Ada, Mike shares his experiences and lessons learned in the tech industry.
    • Conversational AI Evolution: Discover how Ada is transforming customer support with AI-driven automation and the importance of measuring true resolution rates.
    • Empathy in Customer Support: Mike discusses the critical role of empathy and innovation in support teams and how technology bridges the gap between vision and reality.
    • The Role of CPTO: Explore the emerging role of Chief Product and Technology Officer (CPTO) and how it integrates product and engineering for better efficiency and alignment.
    • Managing Remote Teams: Mike shares his strategies for effectively managing a large, remote team, including the benefits of no-meeting days and flexible travel policies.
    • The Future of AI: Get insights into where AI is headed in the support world and how businesses can align and trust these intelligent systems.

    Join the Conversation:

    Tune in to hear Mike's fascinating journey, insightful perspectives on AI in customer support, and practical tips for managing remote teams. Whether you're a product manager, tech enthusiast, or team leader, this episode is packed with valuable takeaways.

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    27 m
  • #2 Unlocking Sales Success: Insights from Cody Gilland on Customer Relationships & Data-Driven Strategies
    Jun 7 2024

    Join us on "Inside the Workflow" as we sit down with Cody Gilland, a sales expert and leader at Zight, to explore the art of building strong customer relationships and leveraging data to drive sales success.

    In this episode, Cody shares his wealth of experience and practical tips on understanding customer needs, creating personalized experiences, and making informed decisions using data insights. Whether you're a seasoned sales professional or just starting out,

    Cody's insights will help you navigate the complexities of modern sales and achieve your goals. Tune in to discover actionable strategies and inspiring stories that will elevate your sales game.

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    31 m
  • #1 Enhancing Product Development Through Customer Feedback - Seraphin Hochart
    Jun 6 2024

    In this episode of "Inside the Workflow," join this weeks host Joe Martin, Head of Marketing at Zight, and special guest Seraphin Hochart, Head of Product at Zight, as they delve into the intricacies of product development.

    Listen in as they discuss how to effectively use customer feedback to improve product roadmaps and development processes. Seraphin shares insights from his journey, transitioning from a developer to a product leader, and offers practical examples of how Zight integrates customer input to refine and enhance their offerings.

    Learn about the importance of simple, transparent processes and the balance between qualitative feedback and data-driven decisions. This episode is packed with valuable tips for anyone involved in product management, customer success, or marketing. Don’t miss it!

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    20 m