What comes to mind when you think of personal brand design? Is it fonts? Colors? Logos? Images? Templates? All of the above? Or maybe none of the above? 

That is not all that uncommon, a lot of people, when they think of design, they think of a consumer brand or something like that, or, some big corporation, but personal brands also need some design love too.

Today I’m talking with brand designer, Amy Walker from Bloom Creative about,what goes into brand design, what type of visual branding is useful for a personal brand to have, what brand parameters make sense for a personal brand to have and so much more!

While there are no hard and fast rules when it comes to personal brand design, Amy has worked with many people to design their personal brands, so she's going to tell us her expert opinion on what are good things to think about when it comes to designing your personal brand.

Tune in as we talk about the following design choices for personal brands: 

[00:00] Welcome Amy Walters!

[02:36] What is the core of every personal brand design?

[04:05] How does color psychology play into selecting a brand color?

[10:22] What is important when it comes to visual branding for personal brands?

[13:03] Should personal brands have a logo?

[18:08] How do photography and brand images come into play with personal branding?

[20:39] What are some of the digital assets that are needed for a personal brand design? 

[24:11] What is included in a personal brand design guide? 

[26:03] What are the limits for colors and fonts in a personal brand?

[30:03] What should be taken into consideration as a brand evolves over time?

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