Episodios

  • Short #44: Educate vs Selling
    Jul 17 2024

    In this week's short, we are joined by our Creative Director, Tom, to cover the importance of a user's journey and how education over selling can build trust within your reader.

    He tells us how focusing on educating can help with your engagement rate as well as generating future leads.


    On this Blab: Tilly Hayes (Host) and Tom Haslam

    Más Menos
    3 m
  • Short #43: What is A/B Testing?
    Jul 10 2024

    In this short, our SEO Executive, Tilly, talks us through the process of A/B testing, covering what it is, how it works and when it should be implemented.


    On this Blab: Tom Haslam (Host) and Tilly Hayes

    Más Menos
    4 m
  • Blab #18: Google vs Bing PPC
    Jul 5 2024

    In this Blab, we are joined by the dynamic duo Nick and Matt to unpack the pros, cons and insider tips on leveraging Google and Bing for your PPC campaigns.

    We cover the key differences between Google and Bing, as well as comparing audience size, cost, and so much more!

    So, whether you're allocating your first PPC budget or looking to refine your current strategy, this is the episode for you!


    On this Blab: Tom Haslam (Host), Nick Janaway and Matt Janaway

    Más Menos
    17 m
  • Short #42: Website Usernames
    Jul 3 2024

    In this short, we are joined by Marketing Labs' very own Web Developer, Josh, to discuss the importance of having a unique website username, as well as the importance of using secure passwords and 2-factor authentication.


    On this Blab: Tom Haslam (Host) and Josh Stapleton

    Más Menos
    3 m
  • Short #41: Updating Internal Links to Replace 301 Redirects
    Jun 26 2024

    In this short, our CEO Matt provides us with a simple SEO hack that will help you fix your internal links to replace 301 redirects. He explains the issues with redirect chains and how they can affect user experience, as well as explaining how fixing this can help your search performance.


    On this Blab: Tom Haslam (Host) and Matt Janaway

    Más Menos
    3 m
  • Short #40: Visual Identity
    Jun 19 2024

    In this short, we sit down with Marketing Labs Creative Director, Tom, and discuss the importance of visual identity, and making sure when it comes to branding and visuals, everything is consistent.



    On this Blab: Tilly Hayes (Host) and Tom Haslam

    Más Menos
    3 m
  • Short #39: SSL Certificates
    Jun 12 2024

    In this short, Josh explains the importance behind SSL Certificates, covering the effect that simply not having them can have on your potential clients and their trust in your site, as well as how this can affect the way in which your rank on Google.


    On this Blab: Tom Haslam (Host) and Josh Stapleton

    Más Menos
    2 m
  • Blab #17: Link Building Explained
    Jun 7 2024

    In this Blab, we sit down with two very experienced members of the Marketing Labs team, our CEO, Matt Janaway, and our Head of Digital, Nick Janaway, to discuss a topic that is crucial for anyone looking to boost their websites visibility on search engines: Link Building.

    We unravel the mysteries of Link building, share an understanding of the basics, its importance within SEO and provide some actionable strategies to implement. You don’t want to miss this one!


    On this Blab: Tom Haslam (Host), Matt Janaway and Nick Janaway



    Más Menos
    37 m