Marketing Made Easy for HR Consultants Podcast Por Nick Poninski arte de portada

Marketing Made Easy for HR Consultants

Marketing Made Easy for HR Consultants

De: Nick Poninski
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Hey there!


Welcome to Marketing Made Easy for HR Consultants podcast, hosted by me, Nick Poninski.


This is the show that helps HR experts install simple systems so they can grow with clarity, confidence, and control.


Each week, you’ll discover practical strategies to build a predictable pipeline of premium, great-fit clients — without expensive ads, constant posting, or endless networking.


So if you want predictable leads, premium clients, and profitable pricing, you’re in the right place.



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New episodes every Wednesday and Sunday.

Find out more at www.theinfluentialconsultant.co.uk


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To support the show please leave a review at:

https://www.podchaser.com/podcasts/marketing-made-easy-for-hr-con-5606732

© 2025 © 2025 Marketing Made Easy for HR Consultants
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Episodios
  • Reflecting on 2025 and Planning for the Future of the Podcast
    Dec 10 2025

    Want my help getting more leads and clients for your HR consultancy?

    1️⃣ Start with the book — The Complete Guide to Building a £70K HR Consultancy

    Discover the Client Control method so you attract better clients, win more valuable projects, and charge what you’re worth.

    👉 https://theinfluentialconsultant.co.uk/the-book/

    2️⃣ Work with me

    Join the Fastlane Formula to plug the Client Control method and the 3 Phase Funnel into your business and build a predictable pipeline of premium clients — so you never face feast-or-famine again.

    👉 https://theinfluentialconsultant.co.uk/fastlaneformula100/


    Más Menos
    8 m
  • The Moment Everything Clicked for Paul Neal
    Dec 5 2025

    In today’s episode, I’m joined by Paul Neal, from Verdant Purpose HR.

    An HR consultant who went from posting, hoping and winging it to finally building a consultancy he could rely on.

    When Paul first came to me, he was doing what most HR consultants quietly end up doing:

    • Posting on LinkedIn when he remembered

    • Taking the odd referral

    • Trying to be consistent without any real structure

    • Wondering why everything still felt unpredictable

    He wasn’t doing anything “wrong”… he just didn’t have a system that actually worked.

    In this conversation, Paul shares the exact moment everything clicked — the moment he stopped winging it, narrowed his niche, plugged in a simple, controlled funnel, and finally started feeling confident about where his next clients were coming from.

    We talk about:

    • The mistakes almost every HR consultant makes at the start
    • How Paul realised he was building his business backwards
    • Why “generic HR content” was killing his engagement
    • The mindset shift that changed how he sold his services
    • The sales call that closed in 7 minutes
    • How niching into charities transformed his clarity and results
    • Why a predictable pipeline gave him the confidence to think bigger

    If you’ve ever thought “I should be further ahead by now” or “I’m doing all the things but nothing feels predictable,” this episode will feel like looking in a mirror.

    Paul’s story is proof that when you add structure, clarity and a simple system — everything changes.

    👉 Listen now and see what’s possible for your own consultancy.


    Want my help getting more leads and clients for your HR consultancy?

    1️⃣ Start with the book — The Complete Guide to Building a £70K HR Consultancy

    Discover the Client Control method so you attract better clients, win more valuable projects, and charge what you’re worth.

    👉 https://theinfluentialconsultant.co.uk/the-book/

    2️⃣ Work with me

    Join the Fastlane Formula to plug the Client Control method and the 3 Phase Funnel into your business and build a predictable pipeline of premium clients — so you never face feast-or-famine again.

    👉 https://theinfluentialconsultant.co.uk/fastlaneformula100/


    Más Menos
    43 m
  • How Lucia Went from Feast-and-Famine to a Predictable HR Consultancy
    Dec 3 2025

    If you’re an HR Consultant who’s tired of the feast-and-famine cycle — one month fully booked, the next wondering where the next client will come from — this episode is going to feel like a turning point.

    In this conversation, Lucia shares how she went from “no idea where my next client is coming from” to building a predictable, confidence-boosting pipeline that works quietly in the background while she gets on with client work.

    Here’s what you’ll take away:

    • Why relying on referrals and hope keeps so many HR Consultants stuck — and why Lucia felt that panic of “nothing on the horizon” before working with me.
    • The simple shifts she made that turned overwhelm into clarity and gave her a clear, repeatable plan for finding clients.
    • How building her first funnel (and later, her own ads) changed the way she thought about marketing forever.
    • Why predictability isn’t about doing more — it’s about doing the right things in the right order.
    • How having structure, support, and accountability helped her finally stop winging it and start growing with intention.
    • The surprising confidence that comes from knowing you can turn leads on and off whenever you need to.

    If you’re done with guessing, done with waiting, and done with feeling like you’re “one dry month away” from panic…

    Lucia’s story will show you what becomes possible once you finally have a system you can trust.

    Tune in — this might be the moment everything clicks.


    Want my help getting more leads and clients for your HR consultancy?

    1️⃣ Start with the book — The Complete Guide to Building a £70K HR Consultancy

    Discover the Client Control method so you attract better clients, win more valuable projects, and charge what you’re worth.

    👉 https://theinfluentialconsultant.co.uk/the-book/

    2️⃣ Work with me

    Join the Fastlane Formula to plug the Client Control method and the 3 Phase Funnel into your business and build a predictable pipeline of premium clients — so you never face feast-or-famine again.

    👉 https://theinfluentialconsultant.co.uk/fastlaneformula100/


    Más Menos
    41 m
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