In this episode of Mind Your Wedding Business, we sit down with Delores Crum from Premiere Events in Austin, Texas, to discuss the foundations of successful goal setting and the importance of involving your team in the process.

Delores shares how writing down goals—whether annual, quarterly, or short-term—helps keep her business on track and accountable.

She highlights the significance of engaging her entire team in goal setting, from sales staff to tech support, ensuring everyone has a stake in the company's success. For example, Delores once set a stretch goal that, if met, would reward the team with a trip to Jamaica, illustrating her commitment to motivating her team.

We also explore the growing trend of personal vows in weddings and get practical tips on incorporating them meaningfully into ceremonies. Delores reveals her strategies for incentivizing team performance and maintaining an exciting inventory.

Highlights include:

1. The critical role of regular goal setting and team involvement in business success.
2. Delores's methods for incentivizing her team, including setting stretch goals with exciting rewards.
3. The importance of engagement in professional associations.
4. Emerging trends in the wedding market, including the rise of personal vows.
5. Practical advice on using the SMART goal formula to achieve objectives.
6. Strategies for building lasting relationships with customers and team members.

Don't miss this conversation packed with actionable insights to help you elevate your wedding business!

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In this episode of Mind your Wedding Business, we dive deep into the art of stepping back to move forward with our special guest, Julie Smith. Julie shares her invaluable insights on planning for future business projects and the transformative power of taking a summer sabbatical.

Join us as we discuss how pre-sales can help your your business strategy, and why automation doesn't have to mean losing that personal touch. We talk about how to maintain your sanity and productivity, even during the busiest of seasons. If you've ever felt the weight of perpetual hustle, this episode is your roadmap to finding peace and purpose amidst chaos.

Highlights:

• Taking a Sabbatical: The concept of sabbatical, tailored to the ebbs and flows of your business, to recharge and boost long-term productivity.
• The Power of Pre-Sale Planning: Julie explains how planning and pre-sales have been the backbone of her summer strategy, making the busiest times feel manageable.
• Workcations for Creativity: Discover the rejuvenating strategy of "workcations" and quarterly getaways to refocus and revamp your business approach.
• Managing Client Expectations: Strategies to seamlessly transition back to work, including over-communicating with clients and setting realistic delivery timelines.
• Balancing Automation and Personal Touch: How to automate effectively while maintaining that essential human connection, especially through video updates and personal emails.

We’d love to hear from you! Is there a specific topic or guest you'd like us to feature on the show? Let us know—we’re here to make this podcast as valuable to you as possible.

We’d be incredibly grateful if you could take a moment to leave us a review on Apple Podcasts. Your support not only helps us grow the show but also allows us to bring you even more valuable content.

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Get ready to dive into the world of personal branding with Artem Lomaz on this episode of MYWB!

Artem and host Kevin Dennis discuss the importance of staying true to yourself while building a brand that resonates with your target audience.

They explore how to evolve your brand over time as you grow both personally and professionally.

Highlights:

- Aligning your brand with your authentic self

- Using constructive criticism to refine your brand

- Adapting your brand to changing industry trends

- Drawing inspiration from others while staying unique

- Elevating your brand by exceeding client expectations

Whether you're just starting to build your brand or looking to take it to the next level, this episode is packed with actionable tips to help you succeed. Don't miss this engaging conversation about the power of personal branding in the wedding industry!

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Connect with Kevin:

Wedding IQ

Fantasy Sound

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