Episodios

  • Demystifying AI for the Event Industry | Julie Roth Novack
    Nov 12 2024

    Curious about how artificial intelligence is reshaping the event industry? Learn how you can harness AI to streamline processes, boost creativity, and stay ahead of the curve.

    In this exciting episode, we dive deep into how AI is transforming the event industry, making it easier for professionals to enhance their workflow and deliver incredible results.

    Our guest, Julie Roth Novack, co-founder of PartySlate, shares practical insights on how event pros can leverage AI to create stunning designs, manage logistics, and even generate ideas. Whether it's using AI tools like ChatGPT to draft content or MidJourney to create custom visuals, you'll discover how to integrate these technologies into your business to save time and increase efficiency.

    We also tackle the common misconception that AI will replace the human touch in event planning. Instead, Julie explains how AI can empower professionals by handling mundane tasks, allowing them to focus on the creative and strategic elements that make events unforgettable.

    From tips on using AI to automate standard procedures to its potential in mood board creation, this episode is packed with actionable insights for event planners looking to embrace the future of technology.

    Highlights:

    1. Practical ways AI can save time and inspire creativity in event planning.
    2. How AI tools like ChatGPT can help you write proposals, create SOPs, and more.
    3. The importance of balancing technology with a human touch in the event industry.
    4. Julie’s advice on future-proofing your event business by embracing AI.
    5. Why AI won’t replace professionals but will make your work more efficient and impactful.

    Don’t miss out on this game-changing conversation! Subscribe, share the episode with your network, and follow us for more expert insights and strategies to grow your business.

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    43 m
  • Wedding Business Ethics & Etiquette - Sarah Chianese
    Nov 5 2024

    What does it take to uphold strong ethics and etiquette in the wedding industry? Sarah Chianese, founder of Manja and Enjoy, joins us to dive into these values.

    Sarah a seasoned wedding caterer and founder of Mangia and Enjoy, sits down with to explore the crucial role that ethics and etiquette play in the wedding industry. With years of experience working with couples and fellow vendors, Sarah has seen the best—and the worst—of professional behavior. We delve into the lessons learned from the post-COVID shift in work standards, discussing how timely communication, transparency, and integrity are essential for maintaining trust with both clients and peers.

    Sarah shares her insights on creating a collaborative environment where wedding professionals support each other, and where delivering exceptional service isn’t just about the end result—it’s about how you get there. She also explains why mentorship and continued education are key to staying ethical in an evolving industry. Whether you’re a planner, caterer, or vendor, this conversation offers practical advice for upholding the standards that truly set you apart.

    Episode Highlights:

    • How Sarah Chianese built her catering business on integrity and ethics
    • Why clear communication with clients and vendors is more important than ever
    • The shift in work ethic and service standards after COVID
    • Avoiding entitlement and fostering positive collaboration
    • The importance of continued education and mentorship in the wedding industry
    • The number one thing to keep your employees engaged and excited about your company.

    Join Sarah Chianese as she discusses ethics, etiquette, and maintaining professional standards in the wedding industry post-COVID. Practical tips for pros!

    If you found this episode insightful, be sure to subscribe to the show, leave us a rating, and share it with fellow wedding professionals. Your support helps us continue delivering valuable content!

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    42 m
  • Connecting the Dots Between Client Expectations and Tech with Randi Bushell
    Oct 29 2024

    Using the right tech tools is critical to meeting client expectations and delivering a seamless experience. Find out how you can use technology to elevate your wedding business.

    In this episode of Mind Your Wedding Business, I’m chatting with Randi, the founder and CEO of Merri. With a background in e-commerce, Randi’s journey into the wedding industry was sparked by planning her own wedding and discovering a major gap between visualizing a concept and making it a reality. Now, she’s developed a cutting-edge platform that allows wedding pros and their clients to connect and collaborate on event design like never before.

    We dive into how Merri addresses this gap by offering a 3D planning tool that simplifies visual design, reduces misunderstandings, and enhances communication between clients and vendors. Randi also shares her insights into the power of integrating tech into the wedding business—without losing the human touch. We discuss why tech adoption has been slow in the events industry, how to overcome common barriers, and practical ways to streamline your workflows.

    Listen in to learn more about how technology can help you exceed your clients’ expectations, scale your business, and create an exceptional client experience.

    Highlights:
    1. Randi’s unconventional journey from e-commerce to the wedding industry.
    2. How a lack of visual planning tools inspired the creation of Mary.
    3. Why client expectations have evolved and how wedding pros can meet them.
    4. Tips on balancing tech adoption with a personal touch in service.
    5. How technology can increase client satisfaction and streamline business operations.
    6. Practical advice for evaluating and implementing new tech solutions in your business.

    If you found this episode helpful, don’t forget to subscribe to Mind Your Wedding Business on your favorite podcast platform and share it with a friend or colleague in the industry! Leave a review on Apple Podcasts or Spotify and let us know your biggest takeaway.

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    45 m
  • Creating a 5-Star Client Experience & Exceeding expectations of high need client with Bron Hansboro
    Oct 22 2024

    Technical Disclaimer:

    Please note: There were a few technical issues during the recording due to internet lag. We appreciate your understanding and assure you that the content remains insightful and valuable.

    Providing a high-end, 5-star client experience isn’t just about the event day—it’s about truly listening, setting expectations, and delivering at every step.

    In this episode, Bron Hansboro, also known as The Flower Guy Bron, shares how he crafts a 5-star client experience for high-touch clients. He dives into practical tips for building trust through listening, aligning with client expectations, and setting up processes to maintain service quality across different budget levels. Bron also explains the power of anticipating needs and the importance of creating a seamless experience for both clients and event partners.

    Episode Highlights:

    1. The importance of listening to clients to understand their unique vision.
    2. How to adapt service offerings for different client budget levels without compromising quality.
    3. The role of a client concierge to elevate communication and service.
    4. Using presentations to wow clients and make the decision-making process smooth.
    5. Setting boundaries and expectations early to manage high-need clients effectively.

    If you found this episode helpful, please share it with a friend or colleague, and leave us a review on Apple Podcasts or Spotify. Follow the show to stay updated on future episodes!

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    44 m
  • Managing Squirrel Brain – Productivity Hacks for ADHD Entrepreneurs with Megan Gillikin
    Oct 15 2024

    Ever feel overwhelmed by endless to-do lists and stressful deadlines? In today’s episode, we dive into how to manage “squirrel brain,” stay focused, and set up your schedule for success—even if you’re constantly juggling multiple tasks.

    Entrepreneurs and creatives often struggle with ADHD or the dreaded “squirrel brain.” Megan Gillikin shares practical strategies for overcoming common challenges like procrastination, arbitrary deadlines, and burnout. From calendar management tips to productivity hacks, Megan explains how to implement structure into your day so you can thrive in business and personal life.

    Episode:

    1. Megan’s journey with ADHD and how it’s shaped her business approach.
    2. Identifying and eliminating arbitrary deadlines that create unnecessary stress.
    3. Using digital calendars and scheduling tools to streamline your day.
    4. The power of quarterly goals to combat “shiny object syndrome.”
    5. How to incorporate focus breaks and productivity apps like Forest to maximize efficiency.

    If this episode resonated, please share it with someone who could benefit and leave us a review on your favorite podcast platform. Follow us for more tips and insights!

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    44 m
  • Key Strategies for Mastering Expectations with High-End Clients: Nora Sheils
    Oct 8 2024

    Are you struggling to meet the unique demands of high-end clients? Nora Sheils shares proven strategies for setting boundaries and delivering the high-end experience your clients expect.

    As expectations soar, it’s essential for wedding professionals to set clear boundaries, communicate effectively, and deliver the luxurious, tailored experience these clients demand. From first impressions to long-lasting client relationships, Nora shares how to build trust early on and elevate your service offerings without compromising your personal boundaries.

    Listeners will gain actionable insights on handling luxury clientele, including how to communicate boundaries, offer personalized service, and exceed client expectations while maintaining a manageable workload. If you’re looking to grow your business and step into the luxury market, this episode is packed with expert advice and real-world examples to guide you.

    Highlights:

    1. Importance of setting expectations upfront for luxury clients.
    2. How to balance flexibility and boundaries with high-end clients.
    3. Educating clients on the right services for their needs without feeling pushy.
    4. The role of personal touch and relationships in creating a memorable experience.
    5. Communicating effectively without overwhelming the client (e.g., organized emails, color-coded responses).
    6. The growing importance of using modern tech stacks and automated systems for a seamless client experience.

    Be sure to subscribe to Mind Your Wedding Business on Apple Podcasts, Spotify, or YouTube. If you enjoyed this episode, please leave us a review—it helps others find the show and learn from experts like Nora Sheils. Have a topic you'd like us to cover? Send your suggestions to podcast@fantasysound.com and join the conversation!

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    40 m
  • Is It Time to Grow Your Business? How Niching Down and Preparation Lead to Sustainable Success with Wendy Dahl
    Oct 1 2024

    Struggling to figure out when and how to grow your business? Have you ever wondered if niching down could be the key to sustainable growth? In this episode, we tackle the common challenges of business expansion, from knowing when it’s time to scale to understanding what changes are needed to support that growth.

    Overview:

    Wendy Dahl's story is not only about longevity in the wedding industry, but also about continuously evolving and finding new ways to serve her clients. From navigating multicultural weddings to building a business around her life, Wendy breaks down what it takes to grow successfully and sustainably. This episode covers everything from the importance of niching down to knowing when it’s time to scale your business. Wendy and Kevin also discuss how to leverage relationships, set realistic goals, and make sure you're prepared for the challenges that come with growth.

    Episode Highlights:

    1. Wendy's path from running a DJ business to launching her own wedding planning company.
    2. The benefits of niching down and how Wendy focused on multicultural and destination weddings.
    3. Signs that it’s time to grow your business, from too much free time to turning down clients.
    4. The importance of preparation before scaling, including logistics and team management.
    5. How to identify your "golden client" and focus on building relationships with the right creative partners.
    6. Tips on setting both short-term and long-term revenue goals to ensure sustainable business growth.

    Call to Action:

    Be sure to subscribe to Mind Your Wedding Business on Apple Podcasts, Spotify, or YouTube. If you enjoyed this episode, leave us a review—it helps others find the show and learn from industry experts like Wendy Dahl. Have a topic you'd like us to cover? Send your suggestions to podcast@fantasysound.com and join the conversation!

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    48 m
  • Kiss Ineffective Office Days Goodbye with Dana Kadwell
    Sep 24 2024

    Do you ever feel like your office days are less productive than you'd like them to be? Are you struggling to juggle business tasks while keeping up with your creative work? In this episode, we dive into how you can boost your office productivity and make the most out of your working hours.

    Dana Kadwell shares her entrepreneurial journey, starting from planning her own wedding to opening a successful wedding venue and planning business that now manages over 100 weddings annually.

    She explains why office days are critical, the common challenges creatives face in maintaining productivity, and how to prioritize effectively during busy wedding seasons. Dana also highlights practical strategies for balancing work and personal life, managing team expectations, and staying focused on high-priority tasks.

    Highlights:

    1. Dana’s journey from a 22-year-old bride to a thriving business owner.
    2. Why office days are essential and how to make them more productive.
    3. Tips on managing workflow during peak wedding season.
    4. The power of setting boundaries with clients and team members to ensure efficiency.
    5. Strategies for balancing creativity with business administration tasks.
    6. How to find and optimize your most productive hours of the day.

    Be sure to tune in and learn how to turn your office days into your most productive days. If you’re ready to boost your productivity and streamline your workflow, subscribe to the podcast and leave a review on Apple Podcasts or Spotify!

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    38 m