Episodios

  • Online Reviews: Decoding the 12th Edition of Online Review Insights
    Sep 17 2024

    J Turner Research has released their 12th Edition of Online Review Insights! This report dives into the evolving landscape of online reviews and explores how to leverage them for multifamily success. Join us on The Multifamily Review as we explore key trends, discover the impact of AI, and understand how to create a positive online reputation.

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    15 m
  • Episode 5: AI Takes Center Stage as RealPage Ushers in the Future of Multifamily
    Sep 3 2024

    The buzz at RealPage's RealWorld conference in Las Vegas was undeniable: AI is here to revolutionize the multifamily industry. Ryan Raser joined The Multifamily Review to recap his experience, highlighting the launch of exciting new AI-powered products like Lumina and the innovative resident experience platform, Loft. Tune in to hear how RealPage is leveraging AI to streamline operations, overcome language barriers, and enhance resident satisfaction, pushing the boundaries of what's possible in multifamily.

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    18 m
  • Episode 4: The Power of Human Connection: Rethinking Resident Retention in a Competitive Market
    Aug 20 2024

    Is your resident retention strategy stuck in the past? In today's competitive market, building lasting relationships with residents is more crucial than ever. Join us on The Multifamily Review as Bendix Anderson, expert in resident retention, challenges the "collect rent and forget" approach. He reveals the importance of early, proactive engagement, the power of memorable touchpoints, and how technology can actually enhance human connection. Tune in to discover actionable strategies to boost your retention rates and create a thriving community.

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    29 m
  • Episode 3: Weathering the Storm: Communication Strategies for Multifamily Communities
    Aug 6 2024

    Hurricanes, power outages, and other natural disasters are a reality for many multifamily communities. How can property managers effectively communicate with residents during these stressful times? Join us on The Multifamily Review as we talk with Michael O'Shea, a property manager who recently navigated a hurricane and its aftermath with incredible communication skills. Michael shares his philosophy on clear, empathetic, and proactive communication, revealing how he kept residents informed and calm throughout the ordeal. Tune in for valuable insights and actionable strategies for effective communication in the face of natural disasters.

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    26 m
  • Episode 2: Rent Control's Hidden Costs: Unveiling the Domino Effect on Housing Quality
    Jul 23 2024

    Is rent control truly a solution for housing affordability? Leah Cuffy from the National Apartment Association (NAA) joins Marcus Armstrong on The Multifamily Review to challenge conventional thinking about rent control. Drawing from an NAA-sponsored empirical study, Leah reveals the unintended consequences of rent caps, including a 16% increase in severely inadequate housing where rent control is doubled. Tune in to discover how rent control deters new housing development and investment, ultimately exacerbating housing shortages and harming neighborhood quality.

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    27 m
  • Episode 1: The End of an Era? Houston's Class A Apartments Face Supply Bubble with Bruce McClenny
    Jun 25 2024

    Is Houston's apartment market heading for a supply bubble? Brace yourselves as Bruce McClenny, with MRI Real Estate Software, joins Marcus Armstrong to analyze the unsettling trends in Houston's multifamily landscape. Bruce unveils a 50-year high in new supply, fueled by pandemic-era demand and low interest rates. But with single-family rentals booming and job growth slowing, is a market correction on the horizon? Tune in to get Bruce's expert insights and prepare for the potential challenges ahead.

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    28 m
  • Episode 73: Authenticity Wins- Engaging Multifamily Audiences with Angeline Pham
    Jun 10 2024

    Are you stuck in the past with your social media strategy? Gen Z increasingly uses platforms like TikTok and Instagram as their primary search engine, favoring quick, engaging video content. Join Marcus Armstrong and social media expert Angeline Pham as they delve into the changing landscape of social media. Learn how to diversify your content using the 50-30-20 rule, leverage the power of humor and relatability, and showcase the authentic personality of your community.

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    27 m
  • Episode 72: A Better Shopping Experience in Multifamily with Zeke Lucas
    May 28 2024

    Consumers would never buy a pair of Nikes off Amazon without knowing the price, availability, or seeing pictures—so why should leasing an apartment be any different? Sadly, limitations in technology and personnel continue to make the leasing experience frustrating for prospects, and Zeke Lucas has some ideas for how we can improve upon consumers’ most significant financial decision. Listen in to hear his insights for technology adaptations, personalized follow-ups, and high-level training for leasing agents in order to better serve prospects and convert them to satisfied residents.

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    28 m